Why AriZona Iced Tea CEO won't raise 99-cent price: 'It's my little way of giving back'
June 27, 2024 at 14:56 PM EDT
The brand's iconic drink has cost 99 cents since it was first introduced in 1992.
Why AriZona Iced Tea CEO won't raise 99-cent price: 'It's my little way of giving back'
By:
CNBC.com News
June 27, 2024 at 14:56 PM EDT
The brand's iconic drink has cost 99 cents since it was first introduced in 1992.
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