UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, DC 20549 FORM 8-K/A CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): October 1, 2004 (October 1, 2004) SENECA FOODS CORPORATION (Exact name of registrant as specified in its charter) New York 0-01989 16-0733425 (State or Other Jurisdiction of (Commission File Number) (I.R.S. Employer Incorporation) Identification No.) 3736 South Main Street, Marion New York 14505-9751 (Address of principal executive offices) (Zip Code) Registrant's Telephone Number, Including Area Code: (315) 926-8100 N/A (Former name or former address, if changed since last report) Check the appropriate box below if the Form 8-K filing is intended to simultaneously satisfy the filing obligation of the registrant under any of the following provisions (see General Instruction A.2. below): [ ] Written communications pursuant to Rule 425 under the Securities Act (17 CFR 230.425) [ ] Soliciting material pursuant to Rule 14a-12 under the Exchange Act (17 CFR 240.14a-12) [ ] Pre-commencement communications pursuant to Rule 14d-2(b) under the Exchange Act (17 CFR 240.14d-2(b)) [ ] Pre-commencement communications pursuant to Rule 13e-4(c) under the Exchange Act (17 CFR 240.13e-4(c)) Item 7.01 Regulation FD Disclosure. On October 1, 2004, Seneca Foods Corporation issued a revised press release on a recall of certain of its food products, a copy of which is furnished as Exhibit 99, attached hereto. Item 9.01 Financial Statements and Exhibits. Exhibit 99 Press Release dated September 30, 2004. SIGNATURE Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned hereunto duly authorized. SENECA FOODS CORPORATION Dated: October 1, 2004 By: /s/ Kraig H. Kayser ------------------- Name: Kraig H. Kayser President and Chief Executive Officer EXHIBIT INDEX Exhibit Description 99 Press Release of Seneca Foods Corporation dated September 30, 2004. Exhibit 99 September 30, 2004 Media Contact: Vince Lammers Seneca Foods Corporation (315) 926- 3314 PRESS RELEASE URGENT - FOOD RECALL BECAUSE OF POSSIBLE HEALTH RISK Seneca Foods Corporation, Marion, NY is announcing an expansion to the voluntary recall of canned 15 ounce sliced beets and no salt sliced beets announced on September 28, 2004. The expansion of the recall includes the additional labels of Best Yet, Fry's, Safeway and Von's. Additional states where the product was distributed include Iowa, Idaho, Oregon, Utah and West Virginia. The voluntary recall of 60,462 cases of canned 15 ounce sliced beets and no salt sliced beets is due to the potential for the product to be underprocessed. While no illnesses have been reported, there is a possibility that the product could be contaminated with harmful microorganisms. Sliced beet and no salt sliced beet products with these codes should not be eaten even if it does not look or smell spoiled. The company is now retrieving the product from its distribution system and store shelves. The recall extends to several labels as follows: Libby's, Stokely's, Always Save, America's Choice, American Value, Best Yet, D&W, Dominick's, Flavorite, Food Club, Foodland, Friday, Fry's, Goya, Green Valley, Harris-Teeter, Hill Country Fare, Kroger, Ligo, Parade, Piggly Wiggly, Promos, Publix, Safeway, Shop N Save, Shurfine, Southern Home, Sysco Classic, Thrifty Maid, US Blue, Von's, and Wylwood. The cans are marked with a two line format. Any combination of these codes are being recalled. TOP LINE (seven digits) BOTTOM LINE G4CG16_ to 29_ 3125J; 3125D; 3234J; 3234D; 5339J; 5339D; 3153J; 3153D;3160J; 3160D H4CG18_ to 31_ 3125J; 3125D; 3234J; 3234D; 5339J; 5339D; 3153J; 3153D;3160J; 3160D I4CG01_ to 11_ 3125J; 3125D; 3234J; 3234D; 5339J; 5339D; 3153J; 3153D;3160J; 3160D H4EI04_ to 11_ 32292; 32342; 31532 This product has shipped between July 27th and September 24th to grocery outlets in the following states: Alabama, Arkansas, Arizona, California, Colorado, Florida, Georgia, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Massachusetts, Michigan, Minnesota, Mississippi, Montana, North Carolina, Nebraska, New Jersey, New York, Ohio, Oklahoma, Oregon, South Carolina, Tennessee, Texas, Utah, Virginia, Washington, West Virginia and Wisconsin. Limited international distribution has also occurred. No other beet product styles including pickled, whole, diced, shoestring, crinkled sliced are affected. The company has notified the Food and Drug Administration of its voluntary action and is in the process of identifying and correcting the cause of the potential underprocessing. Consumers with this product should return it for a full refund to the retail outlet where it was purchased. Consumers who want more information may call Seneca Foods Consumer Affairs, 1-866-336-8700. 3736 South Main Street Marion, New York 14505 315-926-8100 315-926-8300 www.senecafoods.com