Mint Data Delivers A View Into The Spending Habits Of Its 4 Million Users

With more than four million users, Mint's personal finance platform no doubt has a massive amount of data that it can mine regarding consumer's spending habits. In fact, the site already uses some of this data to show seasonal trends. Today, the Intuit owned company is launching its realtime customer data insights to the public, after soft launching the product almost two months ago. Mint Data aggregates anonymous spending data from Mint's users to give you realtime insight on what people are spending on across the country. For example, the platform lists the most popular restaurants in San Francisco (by visits), the top shopping spots in New York City (by highest average spend), and the highest spending cities in the U.S.