Birch Returns To Help Re-Invent Bebo, Puts His Money Where His Mouth Is

It's not quite on the level of Steve Jobs returning to Apple, but every time a founder comes home it leaves me feeling all warm and fuzzy. This time it's the turn of Michael Birch who has re-joined Bebo as a strategic advisor, along with investing in the social network which he co-founded with his wife Xochi in early 2005 before selling the company to AOL in 2008 for $850 million. Since then, of course, Bebo has seen another change of hands: After being left to languish by AOL, who eventually shut it down for tax purposes , the social network was sold to Criterion Capital Partners for about $10m in June of this year.