One Kings Lane Grows 500% In 2010, Takes $23 Million Investment

One Kings Lane , cofounded by Zynga CEO Mark Pincus' wife Alison Pincus , has raised its second round of financing. And it's a big one - $23 million in a round led by Greylock Partners and Kleiner Perkins Caufield & Byers . Kleiner is a previous investor, as is Greylock Partner Reid Hoffman . The size of that previous round was never announced. Previous investors First Round Capital , as well as Hoffman, also invested in this round. As did TriplePoint Capital and Marissa Mayer (this is the first investment by Marissa that we've heard about).