Blippy’s New Direction? Daily Deals For Artisanal Goods At Heartsy.me

Earlier this summer we wrote a post on purchase sharing site Blippy's decline, titled "The End Of Blippy As We Know It." While Blippy CEO Ashvin Kumar didn't want to reveal what the team's next step was at the time, we've now got a few more details to share as to what the company's pivot new venture will be -- Heartsy.me , a daily deals site for handmade goods and other products. Heartsy.me has been around in incognito mode since February 2011 and has gotten considerable media pick up as a "Groupon for Etsy" mainly because of its novel twist on the concept of a social deals platform, letting users vote on what deals they want to see. Even we covered it, without knowing anything about the team behind it.