365 Retail Markets and Avanti Markets Partner to Launch MicroMarket Technology Standard

By: PRLog
PR Log - Apr 17, 2013 - Responding to the continued growth of MicroMarkets by vending operators, 365 Retail Markets and Avanti Markets have partnered to develop the industry's first data integration standard. Known as AIM - Access Integration and Management - this standard will allow MicroMarket operators to leverage their existing investment in vending management systems to more efficiently manage their growing base of MicroMarkets.

“Now that MicroMarkets are recognized as a mainstream vending and foodservice solution, and together with Avanti, we want to ensure it does so within a standardized framework that benefits operators and enables future innovation.” said Joseph Hessling, 365 Retail Markets CEO.

Adding to this, Jim Brinton, CEO of Avanti Markets, said “The AIM project is an exciting opportunity for our industry to come together to create an integration standard for the MicroMarket segment.  This project will help give all MicroMarket operators the opportunity to integrate their vending, coffee, and MicroMarket business segments with their current vending management systems.”

In developing AIM, both 365 Retail Markets and Avanti Markets have created a single interface for managing product, sales, and inventory data. Built as a common API with input from all major vending management systems, AIM will provide both the technology and documentation necessary for these systems to seamlessly enable communication between the MicroMarket Management System, existing vending management system, and associated hand-helds. Over time, both 365 Retail Markets and Avanti Markets expect this integration to become a standard option with the vending management software market.

Because MicroMarkets inherently generate more and richer types of data than their vending counterpart (DEX) both 365 and Avanti believe this standard is essential for enabling the continued growth of the MicroMarket segment, while limiting the expenses operators must incur to manage both their MicroMarket and vending accounts. Moreover, because AIM deals with not only standardized data but also how it is stored and transmitted additional third-party software providers will now be able to develop new and innovative solutions for the industry.

“The MicroMarket segment has unlocked many new business opportunities not seen before in the traditional vending industry.  This project will remove the constraints of operators having to mange more than one system to reconcile their business financials.  As technology continues to evolve we need to give customers the tools to manage their business, and there is no better way to execute this than the AIM project,” added Jim Brinton, CEO of Avanti Markets.

Commented Joe Hessling, “We know our customers - the people who use the MicroMarket every day - might want to integrate data with personal applications and services like wellness programs or fitness trackers.  With AIM that is now a possibility."

While 365 Retail Markets and Avanti Markets are the leading innovators within the MicroMarket segment, AIM has been developed as an open protocol available to all MicroMarket and vending management solution providers. Through numerous discussions within the industry, both companies believe AIM will see widespread adoption over the coming months, furthering the joint goal of rapid, cost-effective and reliable integration of MicroMarket and vending technologies. Both 365 Retail and Avanti look forward to future announcements as major industry participants sign on to adopt the AIM Standard.

For more information about 365 Retail Markets please visit http://www.365retailmarkets.com, call us 888.365.7382.  You can also join 365 Retail Markets on Facebook, Twitter, Google+, YouTube, and LinkedIn.

For more information about Avanti Markets please visit  http://www.AvantiMarkets.com, call us at 888.937.2826. You can also join Avanti on Facebook, Twitter, YouTube, and LinkedIn.

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