Vungle Targets Brands With Its New Exchange For In-App Video Ads
April 25, 2014 at 18:29 PM EDT
Vungle announced today that it's launching what it calls "the first ever advertising exchange built exclusively for in-app video." When the company announced its $17 million Series B in February, CEO Zain Jaffer said that the exchange would allow Vungle to expand beyond app trailers to run video ads for big brands, too. He reiterated that point this week when discussing the exchange, saying… Read More