Google AdSense And DoubleClick Publishers Must Now Obtain EU Visitors’ Consent Before Collecting Data

 Google has announced a change to its user consent policy which will affect website publishers using Google products and services including Google AdSense, DoubleClick for Publishers, and DoubleClick Ad Exchange, and whose sites or apps have visitors arriving from the European Union. Under the new policy, publishers will have to obtain EU end users’ consent before storing or… Read More