How to integrate social selling into a sales and marketing plan
August 07, 2015 at 11:43 AM EDT
Whether you own a business and manage your own sales force or you’re paid to lead a sales team, your biggest ongoing challenge is answering the question: How do I get my team and systems to produce better sales results? No one can argue old school sales techniques like making cold calls, sending direct mail, attending networking events, and hitting a few trade shows every year works...