Time Inc. wants in on the 'addictive phenomenon' of digital celebrity
May 17, 2016 at 14:51 PM EDT
The lure of "digital celebrity" has seduced Time Inc. The New York-based magazine publisher, which boasts 120 million subscribers and native ad revenues that exceeds BuzzFeed's, today announced the launch of a new mobile-first, all-video unit that will showcase the lives and projects of millennial Internet darlings...