NEW YORK - June 9, 2016 - PRLog -- The Tutu Project™ today introduced the Dare2Tutu™ Collection, the next stage of the Tutu phenomenon that went viral in 2012. Developed to help anyone who is battling cancer and their support network show their defiance in confronting the disease, the Dare2Tutu™ Collection is a marketplace offering 8 colors of tutus plus other apparel and artwork. All proceeds from the sale of Dare2Tutu products are donated to the Carey Foundation, which provides grants to different breast cancer nonprofits, helping empower them and fuel their work.
"We developed Dare2Tutu as the next phase of our project. The project is no longer just about us and how we handle cancer. It's for all the people confronting cancer, and those who stand with them," said Linda Carey, co-founder of The Tutu Project and President of The Carey Foundation. "The Dare2Tutu Collection enables patients dealing with any form of cancer - as well as their family and friends - to symbolize the positive spirit and sense of humor that can help fight cancer."
Marcela Shine, Digital Strategist for The Tutu Project, commented, "Dare2Tutu offers supporters, companies, and communities an optimistic way to band together to express their support for someone with cancer. That's ultimately what Bob Carey's photography is; a unique form of self-expression. Now our message of strength can be shared across the cancer community."
ABOUT THE TUTU PROJECT
The mission of The Tutu Project™ is to raise funds for women, men, and their families to ease the financial burdens that come with breast cancer diagnoses. To do this, we provide partnership opportunities to esteemed breast cancer non-profit organizations who share our vision for an empowered breast cancer community. Visit our Shop today; every sale donates net proceeds to our foundation.
Contact
Linda Carey
President & Co-Founder
***@thetutuproject.com
Photos: (Click photo to enlarge)
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