Alaa Harazin is a payment processing professional with 15 years experience in sales of credit card processing services. He gained his extensive experience by working alongside the largest credit card processing companies in the market place today.Every item on a menu begins in the state of non-existence with the public, the attraction occurs from two directions, first, from the owner to the the way the food is made and second from the consumer to the food served. This attraction has one common denominator, the food. Restaurant owners should focus more on promoting the items more than anything else.
Customer service is great but if the food is not promoted, there will be no one to serve. Looking at the most successful restaurants in the market place today, what is promoted first is the food. Any restaurant looking at expansion or getting out of non-existence in their local area should choose one or two items on the menu and give them a name that is unique and specific to that particular menu item. This strategy is not new, in fact, it has been and is still used by large restaurant chains today.
Given the items on the menu have been selected and named, it is still not enough to get out of non-existence with the public. Restaurant owners should use every means necessary to promote these items, utilizing social media, television, direct marketing and customer experience.
One method that has proved to be extremely successful is utilizing opinion leaders who influence the public opinion simply by promoting the selected items on the menu for a particular restaurant. This method is extremely powerful due to opinion leaders only endorsing what is true to them. Restaurant owners who have implemented these methods in their restaurants have seen a dramatic increase in their credit card sales by simply turning menu items into celebrity items and promoting as such.
Media Contact
Contact Person: Alaa Harazin
Email: Send Email
Phone: 7868053581
City: Miami Beach
State: Florida
Country: United States
Website: www.alaaharazin.com
Source: www.abnewswire.com
