Amazon asked some advertisers to increase spend on Prime Day by at least 100 percent
July 15, 2019 at 09:28 AM EDT
Amazon Prime Day 2019 will add Prime subscribers and is an opportunity for Amazon to push companies to spend more on advertising, some experts told CNBC. Amazon made $2.72 billion in its "other" segment in the first-quarter of this year, consisting primarily of advertising sales, though the growth rate in revenue slowed compared to the same period last year.