Electric grills BBQ is the current new trend driving the European BBQ Grills Market. This Research report provide Market Size, Share, Price, Trend and Forecast is a professional and in-depth study on the current state of the global BBQ Grills industry in Europe.
Dublin, United States - September 23, 2019 /MarketersMedia/ —
A barbeque grill is an equipment that cooks food when heat is applied from beneath. Depending on the heat source, barbecue grills may be charcoal-based, gas-based, hybrid, smoke-based, or electric. Growing popularity of flattop grills in which food is not exposed to an open flame is a budding trend in the Europe outdoor grilling market. The Europe barbeque (BBQ) grill market was valued at USD 1,879.2 Mn in 2018 and is expected to reach USD 5,978.4 Mn in 2026, growing at a CAGR 15.9% from 2019 to 2026.
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Some of the major providers of barbecue grills are Argos Limited, Coleman Limited, Bull Europe Limited, Royal Gourmet Corporation, Weber-Stephen Products LLC, LANDMANN GmbH & Co. Handels-KG, Barbecook, Copreci, and Thüros GmbH.
These players have stepped up new product innovations and new product launches, in order to gain more attention from customers. Additionally, the growth of the barbeque grill market is attributed to geographical expansion, strategic mergers & acquisitions, and joint ventures & partnerships, which help guarantee long-term sustenance in the market
The global Europe Barbeque Grill Market is segmented based on type, usage, price range, sales channel, and end-user.
By Type: Charcoal, Gas, Smoker, Gas/ Charcoal Combo, Electric, Other
By Usage: Personal Usage (B2C), Enterprise Usage (B2B)
By Sales Channel: Offline Channel, Online Channel
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Key Developments/Recent News:
• 2018: Argos limited had invested in advertising and marketing campaign to increase the sales of BBQ grills in the European region.
Growing demand for electric barbeque grills is another prominent factor that will shape the overall market demand in the coming years. The barbeque grill market in Europe and worldwide is likely to gain momentum in the coming years with the barbecue industry witnessing a shift from conventional gas or charcoal-based grills to electric variants.
The adoption of hybrid (Gas-Charcoal) and electric barbeque grill is expected to surge, with market value expanding at a CAGR of 6.6% and 5.9% respectively during the forecast period from 2019 to 2023. The value share of electric barbeque grill in Europe barbeque grill market will increase from 12.0% in 2018 to 12.4% in 2023. Similarly, the hybrid barbeque grill is expected to account for 4.5% of the total market value by 2023.
In the base year 2018, the offline channel covering sales through the sub-channels accounted for 92.7% of the overall BBQ grill sales in Europe. The trend is expected to continue as sales of BBQ grill will continue to be greater from brick-and-mortar outlets than online retail sites.
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The frequency of barbecuing is the highest in Germany as compared to other European countries. Subsequently, the country will continue to lead the market over the forecast period. Other major countries for barbecue grills include France, Russia, Spain, and Italy, among others. Barbeque has gained immense popularity in Europe, mainly in Western European region.In the years to come, Germany is expected to retain its dominant position in the Europe Barbeque grill market, growing with a CAGR of 5.5% during the forecast period.
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