Dell Starts Offering Exclusive Discounts Through Twitter

Dell's Twitter experiment seems to be working. After making $1 million during the holidays by alerting Twitter followers to sale items, Dell is now offering discounts exclusively to the 11,844 people who follow @DellOutlet . For instance, here is a Tweet with a link to a 30-percent-off deal on an XPS laptop. The new marketing program was, of course, announced on Twitter , as well as on this Direct2Dell blog post
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