Inefficient print
March 09, 2009 at 12:12 PM EDT
We already knew that newspapers’ classified business was as good as gone, but even so I found these stats from the Wall Street Journal this morning devastating: Last March, Baylor Health Care System, a large Dallas-based nonprofit, began purchasing keywords on Google, Yahoo and employment-related search engines SimplyHired.com and Indeed.com. The search-engine ads generated more applicants, [...]