SECURITIES AND EXCHANGE COMMISSION
                             WASHINGTON, D.C. 20549


                                    FORM 8-K


                                 CURRRENT REPORT

                         PURSUANT TO SECTION 13 OR 15(d)
                     OF THE SECURITIES EXCHANGE ACT OF 1934

          Date of Report (Date of earliest event reported) May 20, 2004

                          Hibbett Sporting Goods, Inc.
             (Exact Name Of Registrant As Specified In Its Charter)

                        Commission file number: 000-20969

      Delaware                                               63-1074067
      --------                                               ----------
     (State of                                            (I.R.S. Employer
  Incorportation)                                        Indentification No.)


                               451 Industrial Lane
                            Birmingham, Alabama 35211
                    (Address of Principal Executive Offices)

                                 (205) 942-4292
              (Registrant's telephone number, including area code)




Item 7.  Financial Statements, Pro Forma Financial Information and Exhibits.

         ( c )
                  Exhibits.

     This exhibit is furnished pursuant to Item 12 and shall not be deemed to be
"filed".

Exhibit No.                         Description

99.1                                Earnings Release Dated May 20, 2004

Item 12.  Results of Operations and Financial Condition

     Hibbett Sporting Goods, Inc.  announced its financial results for the first
quarter ended May 1, 2004, in a press release  issued on May 20, 2004. A copy of
the earnings release is attached hereto as Exhibit 99.1.

     The information in this Report,  including Exhibit 99.1 attached hereto, is
furnished solely pursuant to Item 12 of this Form 8-K.  Consequently,  it is not
deemed "filed" for the purposes of Section 18 of the Securities  Exchange Act of
1934, or otherwise  subject to the  liabilities of that section.  It may only be
incorporated by reference in another filing under the Exchange Act or Securities
Act of 1933 if such subsequent filing specifically references this Form 8-K.



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                                   SIGNATURES

     Pursuant to the  requirements  of the Securities  Exchange Act of 1934, the
registrant  has duly  caused  this  report  to be  signed  on its  behalf by the
undersigned hereunto duly authorized.

                                   HIBBETT SPORTING GOODS, INC.

                                   By /s/ Gary A. Smith
                                   ---------------------------------------------
                                     Gary A. Smith
                                     Vice President and Chief Financial Officer

May 20, 2004



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                                  EXHIBIT INDEX


Exhibit

99.1     Earnings Release dated May 20, 2004



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                                                                    EXHIBIT 99.1

                    [Hibbett Sporting Goods, Inc. Letterhead]

                                                     Contact: Gary Smith
                                                     Chief Financial Officer
                                                     (205) 942-4292


                      HIBBETT REPORTS FIRST QUARTER RESULTS
                       - Comparable Store Sales Up 8.8%
                       - Earnings per Share Increases 47.8%
                       - Raises Fiscal 2005 Guidance

     BIRMINGHAM,  Ala. (May 20, 2004) - Hibbett Sporting Goods, Inc. (NASDAQ/NM:
HIBB), a rapidly  growing,  full-line  sporting goods retailer,  today announced
results for the first quarter ended May 1, 2004.

Financial Highlights

     Net sales for the  13-week  period  ended May 1, 2004,  increased  21.3% to
$96.5 million  compared  with $79.6 million for the 13-week  period ended May 3,
2003. Comparable store sales increased 8.8% in the first quarter of fiscal 2005.

     Net income for the first  fiscal  quarter  increased  53.4% to $8.1 million
compared  with $5.3 million in the first fiscal  quarter of last year.  Earnings
per diluted share increased 47.8% to $0.34 from $0.23 in the prior year.

     Hibbett  opened eight new stores and closed  three stores  during the first
quarter,  bringing the store base to 433.  The Company  plans to open a total of
approximately 65 new stores, net of store closings, in fiscal 2005.

     Mickey Newsome,  Chairman,  President and Chief Executive Officer,  stated,
"Consistent  with the trends we  experienced  in the fourth  quarter,  we posted
positive  comparable  store  sales  in all  three  merchandise  categories  this
quarter. Continued growth in licensed, performance and urban-influenced products
produced low  double-digit  comparable sales in apparel while strength in ladies
and kids led to mid-single-digit  comparable  increases in footwear.  Similarly,
hard  goods  yielded a low  single-digit  increase  due to  improvement  in team
equipment sales.

     "The strong sales  results,  combined with improved  product  margins and a
lower level of markdowns,  led to the highest quarterly  operating margin in our
history at 13.2%.  While it would be unrealistic to expect we could sustain such
a dramatic  sequential  improvement in our operating margin throughout the year,
we expect to  continue to show  significant  year-over-year  improvement  in our
margins."

Fiscal 2005 Outlook

     For the second quarter ending July 31, 2004, the Company  expects to report
earnings  per diluted  share of  approximately  $0.18 to $0.20 and a  comparable
store  sales  increase  in the range of 5% to 6%.  Guidance  for fiscal  2005 is
estimated  at  approximately  $1.06 to $1.09  earnings  per diluted  share and a
comparable store sales increase in the range of 5% to 6%.

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     Newsome added, "Although we had expected second half sales momentum to ease
a bit as we lapped strong sales results from a year ago, we have yet to see that
pace abate to any degree. In addition, our operating results continue to reflect
the  benefits of our small  market  strategy,  a high level of store and support
center  operational  excellence,  greater  allocations  of the top  apparel  and
footwear brands and a wealth of new store growth opportunities.  Based upon this
strong start, we are very optimistic about the year ahead of us in fiscal 2005."

     The per share results reported for all periods presented herein reflect the
effect of the three-for-two  stock split that was distributed on April 16, 2004,
to stockholders of record on April 1, 2004.

Investor Conference Call and Simulcast

     Hibbett Sporting Goods, Inc. will conduct a conference call at 10:00 am EDT
on May 21, 2004,  to discuss the first quarter  results.  The number to call for
this interactive  teleconference  is (913) 981-5509.  A replay of the conference
call will be available  until May 28th, by dialing  (719)  457-0820 and entering
the passcode, 499918.

     The Company will also provide an online Web  simulcast and  rebroadcast  of
its fiscal 2005-first  quarter  conference call. The live broadcast of Hibbett's
quarterly conference call will be available online at  www.streetevents.com  and
www.fulldisclosure.com  on May 21, 2004, beginning at 10:00 a.m. EDT. The online
replay will follow shortly after the call and continue through June 4, 2004.

     Hibbett  Sporting Goods,  Inc. is a rapidly  growing  operator of full-line
sporting  goods  stores  in small to  mid-sized  markets,  predominantly  in the
Southeast,  Mid-Atlantic  and Midwest.  The  Company's  primary  store format is
Hibbett Sports, a 5,000-square-foot store located in enclosed malls and dominant
strip centers.

     A WARNING ABOUT FORWARD LOOKING  STATEMENTS:  Certain matters  discussed in
this press release are "forward looking  statements" as that term is used in the
Private  Securities  Litigation Reform Act of 1995.  Forward looking  statements
address future events,  developments  or results and typically use words such as
believe,  anticipate,  expect,  intend,  plan, forecast,  guidance,  outlook, or
estimate.  For  example,  our  forward  looking  statements  include  statements
regarding store opening plans,  merchandise  performance and future earnings and
comparable store sales.  Such statements are subject to risks and  uncertainties
that  could  cause  actual  results  to differ  materially,  including  economic
conditions, industry trends, merchandise trends, vendor relationships,  customer
demand, and competition. For a complete description of these factors, as well as
others which could affect our business,  you should  carefully  review the "Risk
Factors,"  "Business,"  and "MD&A"  sections  in our Annual  Report on Form 10-K
filed on April 15, 2004,  our Quarterly  Report on Form 10-Q filed  December 16,
2003, and our most recent  prospectus  supplement filed May 2, 2003. In light of
these  risks and  uncertainties,  the  future  events,  developments  or results
described by our forward  looking  statements in this document could turn out to
be materially and adversely different from those we discuss or imply. We are not
obligated to release  publicly any revisions to any forward  looking  statements
contained in this press  release to reflect  events or  circumstances  occurring
after the date of this report and you should not expect us to do so.


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                 Hibbett Sporting Goods, Inc. and Subsidiaries
                       Unaudited Statements of Operations
                (Dollars in thousands, except per share amounts)




                                                                  First Quarter Ended
                                                               -------------------------
                                                                          
                                                                 May 1,           May 3,
                                                                  2004             2003
                                                               --------         --------
Net sales                                                      $ 96,519         $ 79,593
Cost of goods sold, including warehouse,
     distribution, and store occupancy costs                     64,788           54,634
                                                               --------         --------
     Gross profit                                                31,731           24,959
Store operating, selling, and administrative expenses            17,119           14,952
Depreciation and amortization                                     1,841            1,754
                                                               --------         --------
     Operating income                                            12,771            8,253
Interest income, net                                                 74               23
                                                               --------         --------
     Income before provision for income taxes                    12,845            8,276
Provision for income taxes                                        4,785            3,021
                                                               --------         --------
     Net income                                                $  8,060         $  5,255
                                                               ========         ========
Net Income per common share:
     Basic earnings per share                                  $   0.35         $   0.23
                                                               ========         ========
     Diluted earnings per share                                $   0.34         $   0.23
                                                               ========         ========
Weighted average shares outstanding:
     Basic                                                       23,333           22,768
                                                               ========         ========
     Diluted                                                     23,988           23,149
                                                               ========         ========




                                 Unaudited Condensed Balance Sheet
                                         (In thousands)

                                                                              
                                                         May 1,           May 3,        January 31,
                                                          2004             2003            2004
                                                       --------         --------       ------------
Assets
Cash and cash equivalents                              $ 44,422         $ 21,994           $ 41,963
Accounts receivable, net                                  2,752            3,051              3,594
Inventories                                              95,416           85,806             94,777
Prepaid expenses and other                                4,801            3,922              1,925
                                                       --------         --------       ------------
   Total current assets                                 147,391          114,773            142,259
Property and equipment, net                              25,684           25,614             26,173
Other assets                                                216              229                130
                                                       --------         --------       ------------
   Total assets                                        $173,291         $140,616           $168,562
                                                       ========         ========       ============

Liabilities and Stockholders' Investment
Accounts payable                                       $ 29,475         $ 28,902           $ 37,976
Accrued expenses                                         10,073            7,622              7,093
                                                       --------         --------       ------------
   Total current liabilities                             39,548           36,524             45,069
Non-current deferred income taxes                           603                -                603
Stockholders' investment                                133,140          104,092            122,890
                                                       --------         --------       ------------
   Total liabilities and stockholders' investment      $173,291         $140,616           $168,562
                                                       ========         ========       ============



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