UNITED STATES
                       SECURITIES AND EXCHANGE COMMISSION
                             Washington, D.C. 20549

                                  SCHEDULE 13D

                    Under the Securities Exchange Act of 1934
                               (Amendment No. 21)*

                                 MediaBay, Inc.
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                                (Name of Issuer)

                           Common Stock, no par value
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                         (Title of Class of Securities)

                                   58446J 10 8
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                                 (CUSIP Number)

                             Brad L. Shiffman, Esq.
                                 Blank Rome LLP
                              405 Lexington Avenue
                            New York, New York 10174
                                  212-885-5000
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(Name, Address and Telephone Number of Person Authorized to Receive Notices and
                                Communications)

                                  July 13, 2005
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             (Date of Event which Requires Filing of this Statement)

If the filing person has previously filed a statement on Schedule 13G to report
the acquisition which is the subject of this Schedule 13D, and is filing this
schedule because of Rule 13d-1(e), 13d-1(f) or 13d-1(g), check the following
box. |_| 

Note: Schedules filed in paper format shall include a signed original and five
copies of the schedule, including all exhibits. See Rule 13d-7 for other parties
to whom copies are to be sent.

*The remainder of this cover page shall be filled out for a reporting person's
initial filing on this form with respect to the subject class of securities, and
for any subsequent amendment containing information which would alter
disclosures provided in a prior cover page.

The information required on the remainder of this cover page shall not be deemed
to be "filed" for the purpose of Section 18 of the Securities Exchange Act of
1934 ("Act") or otherwise subject to the liabilities of that section of the Act
but shall be subject to all other provisions of the Act (however, see the
Notes).



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CUSIP No. 58446J 10 8                                        Page 2 of 4 Pages
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  CUSIP No. 00764U109              13D                    Page 2 of 6 Pages  
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  1. Names of Reporting Persons. I.R.S. Identification Nos. of above persons 
     (entities only)

     Norton Herrick
     c/o The Herrick Company, Inc.
     2 Ridgedale Avenue, P.O. Box 214
     Cedar Knolls, New Jersey 07927-0214
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  2. Check the Appropriate Box if a Member of a Group (See Instructions)       
     (a)  |_|
     (b)  |_|
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  3. SEC Use Only 
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  4. Source of Funds (See Instructions)
      
     N/A
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  5. Check if Disclosure of Legal Proceedings Is Required Pursuant to Items 
      2(d) or 2(e)                                                          |_|
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  6. Citizenship or Place of Organization
      
     United States
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               7.       Sole Voting Power                                     
 Number of              3,917,813 (represents shares issuable upon exercise
   Shares               of warrants and options)
Beneficially  -----------------------------------------------------------------
  Owned by  
    Each       8.       Shared Voting Power
 Reporting              
Person With             -0-
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  9. Sole Dispositive Power
      
     3,917,813 (represents shares issuable upon exercise of warrants and 
     options)                           
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 10. Shared Dispositive Power

     -0-
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 11. Aggregate Amount Beneficially Owned by Each Reporting Person

     3,917,813 (represents shares issuable upon exercise of warrants and 
     options)                           
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12.  Check if the Aggregate Amount in Row (11) Excludes Certain Shares 
     (See Instructions)                                                     |_|
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13. Percent of Class Represented by Amount in Row (11)

     9.2%
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14. Type of Reporting Person (See Instructions)

    IN
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                      *SEE INSTRUCTIONS BEFORE FILLING OUT!
          INCLUDE BOTH SIDES OF THE COVER PAGE, RESPONSES TO ITEMS 1-7
       (INCLUDING EXHIBITS) OF THE SCHEDULE, AND THE SIGNATURE ATTESTATION


                                      -2-


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CUSIP No. 58446J 10 8                                        Page 3 of 4 Pages
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      This Amendment No. 21 (this "Amendment") amends and supplements the
Schedule 13D and previous amendments (the "Schedule 13D") filed by Norton
Herrick (the "Reporting Person") relating to the common stock, no par value
("Common Stock"), of MediaBay, Inc., a Florida corporation (the "Company"). The
Reporting Person is filing this Amendment to report that the Reporting Person
has participated in transactions that resulted in changes in information
previously reported for securities over which the Reporting Person is the
beneficial owner. Except as set forth herein, there are no other changes to the
Schedule 13D as previously amended.

Item 5. Interest in Securities of the Issuer

      (a) As of the date of this Amendment, the Reporting Person beneficially
owns an aggregate of 3,917,813(1) shares of Common Stock, which represents
approximately 9.2% of the shares of Common Stock outstanding as of July 13,
2005. The shares of Common Stock beneficially owned by the Reporting Person
include:

            (i) 2,930,203(2) shares held directly by the Reporting Person; and

            (ii) 987,610(3) shares held by Huntingdon Corporation
("Huntingdon").

      (b) The number of shares of Common Stock as to which the Reporting Person
has

            (i) sole power to vote or direct the vote is 3,917,813(1);

            (ii) shared power to vote or direct the vote is 0;

            (iii) sole power to dispose or direct the disposition is
3,917,813(1); and

            (iv) shared power to dispose or direct the disposition is 0.

      (c) Set forth below are transactions with respect to securities of the
Company effected in the 60 days prior to this Amendment, as to which the
Reporting Person is the beneficial owner.

      On July 13, 2005, the Reporting Person sold 6,150,214 shares of Common
Stock in open market transactions.

----------------

(1) Represents the Reporting Person's right to acquire 3,917,813 shares of
Common Stock issuable upon the exercise of warrants and options.

(2) Represents the Reporting Person's rights to acquire 2,930,203 shares of
Common Stock issuable upon the exercise of warrants and options.

(3) Represents the Reporting Person's right to acquire 987,610 shares of Common
Stock issuable upon the exercise of warrants.


                                      -3-


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CUSIP No. 58446J 10 8                                        Page 4 of 4 Pages
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Signature

      After reasonable inquiry and to the best of my knowledge and belief, I
certify that the information set forth in this Amendment No. 21 is true,
complete and correct.



Date:  July 13, 2005



  /s/ Norton Herrick
------------------------
Norton Herrick




                                      -4-