psws_10q.htm


UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

FORM 10-Q

þ
QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934
 
For the quarterly period ended September 30, 2011

o
TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934

Commission File Number:  001-09478
 
PureSafe Water Systems, Inc.
(Exact name of registrant as specified in its charter)
 
Delaware   86-0515678
(State or other jurisdiction of incorporation or organization)   (I.R.S. Employer Identification No.)
     
25 Fairchild Avenue - Suite 250, Plainview, New York   11803
(Address of principal executive offices)   (Zip Code)
 
(516) 208-8250
(Registrant’s telephone number, including area code)
 
Indicate by check mark whether the registrant (1) filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during the past 12 months (or for such shorter period that the registrant was required to file such reports), and (2) has been subject to such filing requirements for the past 90 days. Yes þ  No o
 
Indicate by check mark whether the registrant has submitted electronically and posted on its corporate Web site, if any, every Interactive Data File required to be submitted and posted pursuant to Rule 405 of Regulation S-T( 232.405 of this chapter) during the preceding 12 months (or for such shorter period that the registrant was required to submit and post such files).  Yes þ  No o

Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer, or a smaller reporting company.
 
Large accelerated filer o Accelerated filer o
Non-accelerated filer  o Smaller reporting company þ
 
Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Exchange Act). Yes  o  No  þ

As of November 14, 2011, 340,389,004 shares of the common stock of the registrant were issued and 340,384,604 were outstanding.
 


 
 

 
PureSafe Water Systems Inc. and Subsidiary
 (A Development Stage Company Commencing January 1, 2002)
Condensed Consolidated Balance Sheets
(unaudited)
 
   
September 30,
   
December 31,
 
   
2011
   
2010
 
ASSETS
Current Assets:
           
Cash
  $ 113,838     $ 166,758  
Inventories
    545,377       442,815  
Prepaid expenses and other current assets
    61,192       81,697  
Total Current Assets
    720,407       691,270  
                 
Property and equipment, net of accumulated depreciation of $130,811 and $68,447,  respectively
    157,669       231,106  
Patents and trademarks, net of accumulated amortization of $34,186 and $29,608, respectively
    65,698       62,876  
Other assets
    46,685       37,280  
TOTAL ASSETS
  $ 990,459     $ 1,022,532  
   
LIABILITIES AND STOCKHOLDERS' DEFICIENCY
Current Liabilities:
               
Accounts payable and accrued expenses
  $ 575,616     $ 751,262  
Accrued compensation
    385,431       193,533  
Accrued consulting and director fees
    144,000       144,000  
Customer deposits
    162,250       --  
Convertible notes payable to officers and directors (including accrued interest of $74,880 and $47,445
and net of debt discount of $31,691 and $0, respectively)
    715,189       534,445  
Convertible promissory notes (including accrued interest of $60,453 and $25,132 and net of
debt discount of $154,377 and $241,657, respectively)
    851,076       428,475  
Promissory notes payable (including accrued interest of $179,999 and $159,698, respectively)
    531,935       470,660  
Fair value of detachable warrants and conversion option
    1,285,800       --  
Accrued dividends payable
    190,328       190,328  
Total Current Liabilities
    4,841,625       2,712,703  
                 
Long Term Liabilities:
               
Notes Payable
    17,660       20,423  
Total Long Term Liabilities
    17,660       20,423  
TOTAL LIABILITIES
    4,859,285       2,733,126  
                 
Commitments and Contingencies
               
                 
Stockholders' Deficiency:
               
Preferred stock $.001 par value; 10,000,000 shares authorized; 184,144  shares issued and outstanding  
(liquidation preference $2,781,775 and $2,700,550, as of September 30, 2011 and December 31, 2010, respectively)
    184       184  
Common stock, $.001 par value; 450,000,000 authorized; 339,308,740 shares issued and 339,304,340 shares
outstanding at September 30, 2011; 319,026,726 shares issued and 319,022,326 outstanding at  December 31, 2010
    339,308       319,026  
Additional paid-in capital
    38,434,528       37,203,196  
Treasury Stock, at cost, 4,400 shares of common stock
    (5,768 )     (5,768 )
Subscriptions receivable - related party  (including accrued interest of $68,439 and $53,308, respectively)
    (405,639 )     (390,508 )
Accumulated deficit (including $27,699,843 and $24,305,128 of deficit accumulated during development stage at
September 30, 2011 and December 31, 2010, respectively)
    (42,231,439 )     (38,836,724 )
Total Stockholders’ Deficiency
    (3,868,826 )     (1,710,594 )
TOTAL LIABILITIES AND STOCKHOLDERS' DEFICIENCY
  $ 990,459     $ 1,022,532  

The accompanying notes are an integral part of these condensed consolidated financial statements.

 
2

 

PureSafe Water Systems Inc. and Subsidiary
(A Development Stage Company Commencing January 1, 2002)
Condensed Consolidated Statements of Operations
(unaudited)
 
     
Three Months Ended September 30,
     
Nine months Ended September 30,
     
January 1, 2002
To
September 30, 2011
 
     
2011
     
2010
     
2011
     
2010
       
Sales
 
$
--
   
$
--
   
$
--
   
$
--
   
$
471,290
 
Costs and expenses (income):
                                       
Cost of Sales
   
--
     
--
     
--
     
--
     
575,680
 
Selling, general and administrative, including stock-based compensation of $214,600 and $155,267 for the three months and $969,425 and $654,351 for the nine months ended September 30, 2011 and 2010, respectively and $5,241,303 for the period January 1, 2002 to September 30, 2011
   
629,995
     
790,238
     
2,294,360
     
2,304,436
     
16,421,305
 
Non-dilution agreement termination costs
   
--
     
--
     
--
     
--
     
2,462,453
 
Research and development
   
52,130
     
5,394
     
135,470
     
80,842
     
1,255,823
 
Interest expense - including interest expense to a related party of $17,135 and $14,151 for the three months and $48,373 and $37,779 for the nine months ended September 30, 2011 and 2010, respectively, and $574,973 for the period Jan 1, 2002 to September 30, 2011
   
192,898
     
135,488
     
434,185
     
392,498
     
2,691,298
 
Financing costs - extension of warrants
   
85,700
     
--
     
85,700
     
--
     
160,400
 
Interest expense - conversion provision
   
--
     
--
     
--
     
--
     
113,000
 
Loss on settlement of debt
   
--
     
--
     
--
     
--
     
1,888,925
 
Change in fair value of detachable warrants and, embedded conversion option
   
445,000
     
(505,400
)
   
445,000
     
2,080,100
     
2,602,249
 
Total costs and expenses
   
1,405,723
     
425,720
     
3,394,715
     
4,857,876
     
28,171,133
 
Net (loss)
   
(1,405,723
)
   
(425,720
)
   
(3,394,715
)
   
(4,857,876
)
   
(27,699,843
)
Deemed dividend on preferred stock
   
--
     
--
     
--
     
--
     
(2,072,296
)
Preferred stock dividends
   
(27,075
)
   
(27,075
)
   
(81,225
)
   
(81,225
)
   
(1,023,948
)
     
(27,075
)
   
(27,075
)
   
(81,225
)
   
(81,225
)
   
(3,096,244
)
Net loss attributable to common stockholders
 
$
(1,432,798
)
 
$
(452,795
)
   
(3,475,940
)
 
$
(4,939,101
)
 
$
(30,796,087
)
Net loss attributable to common stockholders per common share -
                                       
Basic and diluted (* less than a penny a share)
   
*
     
*
     
(0.01
)
   
(0.02
)
       
Weighted average number of shares outstanding
   
335,839,212
     
301,874,648
     
329,227,487
     
289,782,805
         
 
The accompanying notes are an integral part of these condensed consolidated financial statements.

 
3

 

PureSafe Water Systems, Inc. and Subsidiary
(A Development Stage Company commencing January 1, 2002)
Condensed Consolidated Statement of Stockholders’ Deficiency
For the nine months ended September 30, 2011
(unaudited)
 
                                     
Additional
     
Treasury
                     
Total
 
     
Preferred Stock
     
Common Stock
     
Paid-In
     
Stock
     
Subscription
     
Accumulated
     
Stockholders’
 
     
Shares
     
Amount
     
Shares
     
Amount
     
Capital
     
At Cost
     
Receivable
     
Deficit
     
Deficiency
 
Balance at December 31, 2010
 
$
184,144
   
$
184
     
319,026,726
   
$
319,026
   
$
37,203,196
   
$
(5,768
)
 
$
(390,508
)
 
$
(38,836,724
)
 
$
(1,710,594
)
                                                                         
Proceeds from Sale of Common Stock
                                                                       
$0.138 per share – January 11, 2011
   
--
     
--
     
181,554
     
182
     
24,818
     
--
     
--
     
--
     
25,000
 
$0.137 per share – January 13, 2011
   
--
     
--
     
182,083
     
182
     
24,818
     
--
     
--
     
--
     
25,000
 
$0.145 per share – February 16, 2011
   
--
     
--
     
344,828
     
345
     
49,655
     
--
     
--
     
--
     
50,000
 
$0.0947 per share – April 26, 2011
   
--
     
--
     
211,193
     
211
     
19,789
     
--
     
--
     
--
     
20,000
 
$0.0933 per share – April 26, 2011
   
--
     
--
     
267,983
     
268
     
24,732
     
--
     
--
     
--
     
25,000
 
$0.0947 per share – April 26, 2011
   
--
     
--
     
232,313
     
232
     
21,768
     
--
     
--
     
--
     
22,000
 
$0.0910 per share – April 27, 2011
   
--
     
--
     
275,634
     
276
     
24,724
     
--
     
--
     
--
     
25,000
 
$0.0960 per share – April 27, 2011
   
--
     
--
     
260,417
     
260
     
24,740
     
--
     
--
     
--
     
25,000
 
$0.0860 per share – May 6, 2011
   
--
     
--
     
581,395
     
581
     
49,419
     
--
     
--
     
--
     
50,000
 
$0.0663 per share – August 24, 2011
   
--
     
--
     
1,508,296
     
1,509
     
98,491
     
--
     
--
     
--
     
100,000
 
$0.0693 per share – September 22, 2011
   
--
     
--
     
360,752
     
361
     
24,639
     
--
     
--
     
--
     
25,000
 
                                                                         
Proceeds from exercise of warrants
                                                                       
$0.088 per share – January 24, 2011
   
--
     
--
     
273,974
     
274
     
23,726
     
--
     
--
     
--
     
24,000
 
$0.122 per share – January 25, 2011
   
--
     
--
     
49,358
     
49
     
5,953
     
--
     
--
     
--
     
6.002
 
$0.042 per share – February 8, 2011
   
--
     
--
     
95,238
     
95
     
3,905
     
--
     
--
     
--
     
4,000
 
$0.038 per share – February 24, 2011
   
--
     
--
     
128,125
     
128
     
4,792
     
--
     
--
     
--
     
4,920
 
$0.042 per share – February 24, 2011
   
--
     
--
     
95,238
     
95
     
3,905
     
--
     
--
     
--
     
4,000
 
$0.068 per share – April 26, 2011
   
--
     
--
     
175,941
     
176
     
11,824
     
--
     
--
     
--
     
12,000
 
$0.060 per share – June 10, 2011
   
--
     
--
     
68,909
     
69
     
4,066
     
--
     
--
     
--
     
4,135
 
$0.060 per share – June 13, 2011
   
--
     
--
     
113,156
     
113
     
6,676
     
--
     
--
     
--
     
6,789
 
$0.060 per share – June 13, 2011
   
--
     
--
     
108,078
     
108
     
6,377
     
--
     
--
     
--
     
6,485
 
$0.060 per share – June 16, 2011
   
--
     
--
     
21,524
     
22
     
1,269
     
--
     
--
     
--
     
1,291
 
$0.060 per share – June 21, 2011
   
--
     
--
     
36,417
     
36
     
2,149
     
--
     
--
     
--
     
2,185
 
$0.060 per share – June 21, 2011
   
--
     
--
     
94,340
     
94
     
5,566
     
--
     
--
     
--
     
5,660
 
$0.060 per share – June 23, 2011
   
--
     
--
     
36,311
     
36
     
2,143
     
--
     
--
     
--
     
2,179
 
$0.060 per share – June 23, 2011
   
--
     
--
     
44,131
     
44
     
2,604
     
--
     
--
     
--
     
2,648
 
$0.060 per share – July 6, 2011
   
--
     
--
     
321,042
     
321
     
18,942
     
--
     
--
     
--
     
19,263
 
$0.060 per share – July 8, 2011
   
--
     
--
     
166,666
     
167
     
9,833
     
--
     
--
     
--
     
10,000
 
$0.060 per share – July 11, 2011
   
--
     
--
     
905,914
     
906
     
53,449
     
--
     
--
     
--
     
54,355
 
$0.060 per share – July 12, 2011
   
--
     
--
     
71,429
     
72
     
4,214
     
--
     
--
     
--
     
4,286
 
$0.060 per share – July 13, 2011
   
--
     
--
     
1,142,461
     
1,142
     
--
     
--
     
--
     
--
     
1,142
 
$0.060 per share – July 13, 2011
   
--
     
--
     
68,966
     
69
     
4,069
     
--
     
--
     
--
     
4,138
 
$0.060 per share – July 20, 2011
   
--
     
--
     
571,952
     
572
     
33,746
     
--
     
--
     
--
     
34,318
 
$0.060 per share – August 24, 2011
   
--
     
--
     
300,120
     
300
     
17,707
     
--
     
--
     
--
     
18,007
 
$0.060 per share – September 22, 2011
   
--
     
--
     
76,954
     
77
     
4,540
     
--
     
--
     
--
     
4,617
 
 
 
4

 
 
PureSafe Water Systems, Inc. and Subsidiary
(A Development Stage Company commencing January 1, 2002)
Condensed Consolidated Statement of Stockholders’ Deficiency (Continued)
For the nine months ended September 30, 2011
(unaudited)
 
Common stock issued for loan conversion
                                                                       
$0.056 per share – January 4, 2011
   
--
     
--
     
493,924
     
494
     
27,166
     
--
     
--
     
--
     
27,660
 
$0.055 per share – February 4, 2011
   
--
     
--
     
1,002,020
     
1,002
     
54,109
     
--
     
--
     
--
     
55,111
 
$0.055 per share – February 10, 2011
   
--
     
--
     
502,399
     
502
     
27,130
     
--
     
--
     
--
     
27,632
 
$0.053 per share – August 12, 2011
   
--
     
--
     
541,404
     
542
     
28,152
     
--
     
--
     
--
     
28,694
 
                                                                         
Common stock issued for repayment of debt
                                                                       
$0.132 per share – January 25, 2011
   
--
     
--
     
86,670
     
87
     
11,353
     
--
     
--
     
--
     
11,440
 
                                                                         
Common stock issued for services
                                                                       
$0.138 per share – January 13, 2011
   
--
     
--
     
452,900
     
453
     
62,047
     
--
     
--
     
--
     
62,500
 
$0.137 per share – January 27, 2011
   
--
     
--
     
325,000
     
325
     
44,200
     
--
     
--
     
--
     
44,525
 
$0.135 per share – March 9, 2011
   
--
     
--
     
2,000,000
     
2,000
     
268,000
     
--
     
--
     
--
     
270,000
 
$0.135 per share – March 21, 2011
   
--
     
--
     
2,000,000
     
2,000
     
268,000
     
--
     
--
     
--
     
270,000
 
$0.112 per share – April 28, 2011
   
--
     
--
     
558,035
     
558
     
61,942
     
--
     
--
     
--
     
62,500
 
$0.066 per share – July 11 28, 2011
   
--
     
--
     
946,970
     
947
     
61,553
     
--
     
--
     
--
     
62,500
 
$0.069 per share – August 23, 2011
   
--
     
--
     
2,000,000
     
2,000
     
136,000
     
--
     
--
     
--
     
138,000
 
                                                                         
Accrued interest
   
--
     
--
     
--
     
--
     
--
     
--
     
(15,131
)
   
--
     
(15,131
)
Reclassification of derivate liabilities
   
--
     
--
     
--
     
--
     
(685,600
)
   
--
     
--
     
--
     
(685,600
)
Warrants granted in connection with debt 
   
--
     
--
     
--
     
--
     
103,132
     
--
     
--
     
--
     
103,132
 
Financing cost extension of warrants
   
--
     
--
     
--
     
--
     
85,700
     
--
     
--
     
--
     
85,700
 
Amortization of warrants and options for employees and non-employees
   
--
     
--
     
--
     
--
     
59,400
     
--
     
--
     
--
     
59,400
 
                                                                         
Net loss
   
--
     
--
     
--
     
--
     
--
     
--
     
--
     
(3,394,715
)
   
(3,394,715
)
BALANCE – September 30, 2011
   
184,144
   
$
184
     
339,308,740
   
$
339,308
   
$
38,434,528
   
$
(5,768
)
 
$
(405,639
)
 
$
(42,231,439
)
 
$
(3,868,826
)

Accompanying notes are an integral part of these condensed consolidated financial statements.

 
5

 
 
PureSafe Water Systems Inc. and Subsidiary
(A Development Stage Company Commencing January 1, 2002)
Consolidated Statements of Cash Flows
(unaudited)
 
    Nine Months Ended September 30,      
For the Period From January 1, 2002 through
September 30,
 
Cash Flows from Operating Activities:
   
2011
     
2010
      2011  
Net loss
 
$
(3,394,715
)
   
(4,857,876
)
 
$
(27,699,843
)
Adjustments to reconcile net loss to net cash used in operating activities -
                       
Loss on Sale of Property and Equipment
   
--
     
--
     
8,177
 
Depreciation and amortization
   
62,723
     
21,786
     
137,713
 
Amortization of patents and trademarks
   
4,578
     
4,578
     
32,804
 
Interest expense - amortization of deferred financing
   
--
     
--
     
22,530
 
Stock based compensation
   
969,425
     
654,351
     
5,251,505
 
Interest expense - conversion provision
   
--
     
--
     
113,000
 
Interest receivable
   
(15,131
)
   
(15,174
)
   
(68,439
)
Accretion of debt discount
   
313,921
     
267,178
     
1,467,264
 
Change in fair value of warrants and embedded conversion option
   
445,000
     
2,080,100
     
2,602,249
 
Loss on settlement of debt
   
--
     
--
     
1,888,926
 
Non-dilution agreement termination cost
   
--
     
--
     
2,462,453
 
Inventory reserve
   
--
     
--
     
159,250
 
Write-off of stock subscription receivable
   
--
     
--
     
21,800
 
Financing costs - warrant extension
   
85,700
     
--
     
160,400
 
Change in assets and liabilities -
                       
Prepaid expenses and other current assets
   
19,712
     
34,416
     
(11,741
)
Inventories
   
(102,337
)
   
(240,058
)
   
(545,152
)
Other assets
   
(9,405
)
   
(16,780
)
   
(37,266
)
Customer deposit
   
162,250
     
--
     
162,250
 
Accounts payable, accrued expenses, accrued dividends,  accrued compensation,
accrued consulting and director fees, and other current liabilities
   
131,398
     
362,189
     
3,313,904
 
Net Cash Used in Operating Activities
   
(1,326,881
)
   
(1,705,290
)
   
(10,558,216
)
                         
Cash Flows from Investing Activities:
                       
Purchase of property and equipment
   
--
     
(63,253
)
   
(288,689
)
Patent costs
   
(7,400
)
   
--
     
(73,829
)
Proceeds from sale of property & equipment
   
--
     
--
     
4,350
 
Net Cash Used in Investing Activities
   
(7,400
)
   
(63,253
)
   
(358,168
)
                         
Cash Flows from Financing Activities:
                       
Reduction of stock subscription receivable
   
--
     
--
     
65,700
 
Proceeds from sale of preferred stock
   
--
     
--
     
1,130,127
 
Proceeds from sale of common stock
   
392,000
     
1,137,939
     
6,085,999
 
Proceeds from exercise of warrants
   
236,420
     
207,502
     
740,767
 
Proceeds from sale of common stock to be issued
   
--
     
--
     
300,000
 
Deferred financing costs
   
--
     
--
     
(22,530
)
Proceeds from convertible promissory note
   
425,000
     
175,000
     
2,195,000
 
Proceeds from officers and directors convertible loans
   
225,000
     
200,000
     
975,000
 
Proceeds from notes payable
   
47,091
     
--
     
47,091
 
Repayment of officers and directors loans
   
(40,000
)
   
--
     
(240,000
)
Repayment of notes payable
   
(4,150
)
   
(1,724
)
   
(282,444
)
Net Cash Provided by Financing Activities
   
1,281,361
     
1,718,717
     
10,994,710
 
                         
Net (decrease) increase in cash
   
(52,920
)
   
(49,826
)
   
78,327
 
                         
Cash at beginning of  period
   
166,758
     
107,424
     
35,511
 
                         
Cash at end of period
 
$
113,838
   
$
57,598
   
$
113,838
 
                         
Supplemental Disclosure of Cash Flow Information:
                       
Cash paid during the year for interest
   
23,564
     
7,987
     
414,148
 
                         
Non-Cash Investing Activities:
                       
Notes Receivable for common stock issued
   
--
     
--
     
337,200
 
Purchase of Equipment through long term financing
   
--
     
29,932
     
29,932
 
     
--
     
--
     
--
 
Non-Cash Financing Activities:
                   
--
 
Compensation satisfied by issuance of common stock
   
--
     
174,000
     
229,250
 
Common stock issued in satisfaction of liabilities
   
150,537
     
228,213
     
8,124,487
 
Reclassification of derivative liabilities to equity
   
--
     
579,100
     
3,645,166
 
Reclassification of equity instrument to derivative liabilities
   
685,600
     
--
     
734,200
 
Fair value of warrants granted in connection with debt
   
103,132
             
103,132
 
Cancellation of debt for no consideration
   
--
     
--
     
1,430,453
 

The accompanying notes are an integral part of these condensed consolidated financial statements.

 
6

 

PureSafe Water Systems Inc. and Subsidiary
 (A Development Stage Company Commencing January 1, 2002)
Notes to Condensed Consolidated Financial Statements
(Unaudited)


NOTE 1: DESCRIPTION OF BUSINESS.

PureSafe Water Systems, Inc.  (the "Company")  is a Delaware corporation engaged in the design, development, manufacturing  and sales of the  PureSafe™ First Response Water System (the “FRWS”), both within and outside of the United States. The Company's corporate headquarters and factory are located in Plainview, New York.

NOTE 2: BASIS OF PRESENTATION AND ACCOUNTING POLICIES.

The accompanying unaudited condensed consolidated financial statements have been prepared in accordance with accounting principles generally accepted in the United States for interim financial information. Accordingly, these interim financial statements do not include all of the information and footnotes required for annual financial statements. In the opinion of management, all adjustments (consisting of normal recurring accruals) considered necessary to make the financial statements not misleading have been included.
 
The operating results for the three and nine month period ended September 30, 2011 are not necessarily indicative of the results that may be expected for the year ending December 31, 2011. These financial statements should be read in conjunction with the financial statements and footnotes thereto included in the Company's Annual Report on Form 10-K for the year ended December 31, 2010, filed with the Securities and Exchange Commission on April 15, 2011.

Use of Estimates

The preparation of the condensed consolidated financial statements in conformity with accounting principles generally accepted in the United States requires management to make estimates and assumptions that affect the reported amounts of assets, liabilities and disclosures of contingent assets and liabilities at the date of the consolidated financial statements and the reported amounts of revenues and expenses during the reporting period.

Management bases its estimates on historical experience and on various assumptions that are believed to be reasonable under the circumstances, the results of which form the basis for making judgments about the carrying value of assets and liabilities that are not readily apparent from other sources. The most significant estimates, among other things, are used in accounting for allowances for deferred income taxes, expected realizable values for long-lived assets (primarily intangible assets and property and equipment), contingencies, as well as the recording and presentation of its stock based compensation and derivative liabilities.  Estimates and assumptions are periodically reviewed and the effects of any material revisions are reflected in the consolidated financial statements in the period that they are determined to be necessary. Actual results could differ from those estimates and assumptions.

Principles of Consolidation
 
The condensed consolidated financial statements of PureSafe Water Systems, Inc. include accounts of the Company and its wholly-owned subsidiary, PureSafe Manufacturing and Research Corporation. Intercompany transactions and balances are eliminated in consolidation.
 
 
7

 
 
Inventories

Inventory amounts are stated at lower of first-in, first-out (“FIFO”) cost or market.

Derivative Financial Instruments
 
In connection with the issuance of certain convertible promissory notes, the terms of the convertible notes included an embedded conversion feature; which provided for a conversion of the convertible promissory notes into shares of common stock at a rate which was determined to be variable.  The Company determined that the conversion feature was an embedded derivative instrument pursuant to ASC 815 “Derivatives and Hedging”
 
The accounting treatment of derivative financial instruments requires that the Company record the conversion option and related warrants at their fair values as of the inception date of the convertible debenture agreements and at fair value as of each subsequent balance sheet date.  As a result of entering into the convertible promissory notes (See Note 10b), the Company was required to classify all other non-employee warrants and options as derivative liabilities and record them at their fair values at each balance sheet date.  Any change in fair value was recorded as non-operating, non-cash income or expense for each reporting period at each balance sheet date.  The Company reassesses the classification at each balance sheet date.  If the classification changes as a result of events during the period, the contract is reclassified as of the date of the event that caused the reclassification.

Stock-Based Compensation

The Company reports stock-based compensation under Accounting Standard Codification (“ASC”) 718 “Compensation – Stock Compensation”.  ASC 718 requires all share-based payments to employees, including grants of employee stock options, to be recognized in the consolidated financial statements based on their fair values.

The Company accounts for equity instruments issued to non-employees as compensation in accordance with the provisions of ASC 718, which require that each such equity instrument is recorded at its fair value on the measurement date, which is typically the date the services are performed.
 
The Black-Scholes option valuation model is used to estimate the fair values of options. The model includes subjective input assumptions that can materially affect the fair value estimates. The model was developed for use in estimating the fair value of traded options or warrants. The expected volatility is estimated based on the most recent historical period of time equal to the weighted average life of the subject options or warrants.

Subsequent Events
 
The Company evaluates events that have occurred after the balance sheet date but before the financial statements are issued.  Based upon the evaluation, other than as disclosed in Note 13 the Company did not identify any recognized or non-recognized subsequent events that would require adjustment or disclosure in the condensed consolidated financial statements.
 
 
8

 

NOTE 3: GOING CONCERN.

The accompanying unaudited condensed consolidated financial statements have been prepared assuming that the Company will continue as a going concern. The Company has incurred recurring losses from operations, has an accumulated deficit since its inception of approximately $42,231,000 and $38,837,000 as of September 30, 2011 and December 31, 2010, respectively, and has a working capital deficiency of approximately $4,121,000 and $2,021,000 as of September 30, 2011 and December 31, 2010, respectively. These conditions raise substantial doubt about the Company's ability to continue as a going concern.

The Company’s plans with respect to these matters include restructuring its existing debt and raising additional capital through future issuances of stock and/or debt.  The Company is seeking to raise an additional $5 million in the next twelve months to fund the following activities: to manufacture 45 commercialized PureSafe FRWS units within the next twelve months; to expand production capability by increasing the inventory level of components used in the manufacturing process; re-engineering the assembly process and outsourcing production where appropriate; continue to implement our established marketing program; and to establish a sales and marketing network which includes hiring a Vice President of Sales.  Provided the Company obtains such financing, the Company believes that it will continue  to recognize sales into the fourth quarter of 2011.

For the first two quarters of 2011, management’s main focus was to produce PureSafe FRWS standardized commercial units and continue its marketing plan including, concluding distributorship and sales representation agreements in strategic international markets and entering field testing programs for the PureSafe FRWS unit. The Company has completed its first field testing on July 21, 2011.

During the third quarter 2011 the Company concluded its’ first commercial transaction with RyClean Inc. of Booker Texas. RyClean will be renting a First Response Water System (FRWS) to be used in the process of oil and gas exploration. In addition the Company announced a sale of the FRWS to the Department of Military and Veterans Affairs for the State of Alaska. The unit is expected to be delivered during fiscal 2012.  
 
The Company can give no assurance that such financing will be available on terms advantageous to us, or at all.  Should the Company not be successful in obtaining the necessary financing to fund its operations, the Company would need to curtail certain or all of its operational activities. The accompanying unaudited condensed consolidated financial statements do not include any adjustments that might be necessary should the Company be unable to continue as a going concern.

NOTE 4: RECENT ACCOUNTING PRONOUNCEMENTS.

In May 2011, the FASB issued ASU No. 2011-04, Fair Value Measurement (Topic 820): Amendments to Achieve Common Fair Value Measurement and Disclosure Requirements in U.S. GAAP and IFRSs.  This updated accounting guidance establishes common requirements for measuring fair value and for disclosing information about fair value measurements in accordance with GAAP and International Financial Reporting Standards (“IFRS”).  This guidance includes amendments that clarify the intent about the application of existing fair value measurements and disclosures, while other amendments change a principle or requirement for fair value measurements or disclosures.  This guidance is effective for interim and annual periods beginning after December 15, 2011.  The adoption of this standard is not expected to have a material impact on the Company’s consolidated financial position and results of operations

Recent accounting pronouncements issued by the FASB and the SEC did not have, or are not believed by management to have, a material impact on the Company's present or future consolidated financial statements.
 
 
9

 

NOTE 5: INVENTORIES

Inventories consist of the following at September 30, 2011,

Raw materials
  $ 289,318  
Finished Goods
    256,059  
Total
  $ 545,377  

NOTE 6: NET LOSS PER SHARE OF COMMON STOCK.
 
Basic loss per share was computed using the weighted average number of outstanding common shares. Diluted loss per share includes the effect of dilutive common stock equivalents from the assumed exercise of options, warrants, convertible preferred stock and convertible notes. Common stock equivalents were excluded in the computation of diluted loss per share since their inclusion would be anti-dilutive.

Total shares issuable upon the exercise of warrants and conversion of preferred stock and convertible promissory notes were as follows:

   
September 30,
 
   
2011
   
2010
 
Warrants
    25,239,588       29,989,389  
Convertible promissory notes
    15,662,465       14,785,636  
Convertible preferred stock
    1,545,760       1,545,760  
Total
    42,447,813       46,320,785  

NOTE 7: FAIR VALUE.

ASC 820 “Fair Value Measurements and Disclosures” defines fair value, establishes a framework for measuring fair value and requires enhanced disclosures about fair value measurements.  As defined in ASC 820, fair value is the price that would be received to sell an asset or paid to transfer a liability in an orderly transaction between market participants at the measurement date. The Standard clarifies that the exchange price is the price in an orderly transaction between market participants to sell an asset or transfer a liability at the measurement date and emphasizes that fair value is a market-based measurement and not an entity-specific measurement.
 
 
10

 

ASC 820 establishes the following hierarchy used in fair value measurements and expands the required disclosures of assets and liabilities measured at fair value:

Level 1 – Inputs use quoted prices in active markets for identical assets or liabilities that the Company has the ability to access.
 
Level 2 – Inputs use other inputs that are observable, either directly or indirectly. These inputs include quoted prices for similar assets and liabilities in active markets as well as other inputs such as interest rates and yield curves that are observable at commonly quoted intervals.
 
Level 3 – Inputs are unobservable inputs, including inputs that are available in situations where there is little, if any, market activity for the related asset or liability.

In instances where inputs used to measure fair value fall into different levels in the above fair value hierarchy, fair value measurements in their entirety are categorized based on the lowest level input that is significant to the valuation. The Company’s assessment of the significance of particular inputs to these fair measurements requires judgment and considers factors specific to each asset or liability.

Liabilities measured at fair value on a recurring basis at September 30, 2011 are as follows:

   
Quoted Prices in Active Markets for Identical Liabilities
(Level 1)
   
Significant Other Observable Inputs
(Level 2)
   
Significant
Unobservable Inputs
(Level 3)
   
Balance at September 30, 2011
 
Warrant and option liability
 
$
-
   
$
-
   
$
892,600
   
$
892,600
 
Embedded conversion feature
 
$
-
   
$
-
   
$
393,200
   
$
393,200
 
   
$
-
   
$
-
   
$
1,285,800
   
$
1,285,800
 

Financial assets are considered Level 3 when their fair values are determined using pricing models, discounted cash flow methodologies or similar techniques and at least one significant model assumption or input is unobservable. Our Level 3 liabilities consist of derivative liabilities associated with the embedded conversion option convertible and the tainted warrants as the Company cannot determine if it will have sufficient authorized common stock to settle such arrangements.

The following table provides a summary of the changes in fair value, including net transfers in and/or out, of all financial assets measured at fair value on a recurring basis using significant unobservable inputs during the nine months ended September 30, 2011.
 
 
11

 

   
Warrant
Liability
   
Embedded
Conversion
Feature
   
Total
 
Balance January 1, 2011
 
$
--
   
$
--
   
$
--
 
Included in income (expense)
   
230,600
     
214,400
     
445,000
 
Included in debt discount
   
114,100
     
41,100
     
155,200
 
Reclassification from  stockholder's equity
   
547,900
     
137,700
     
685,600
 
Transfers in and /out of Level 3
   
-
     
-
     
-
 
Balance September 30, 2011
 
$
892,600
   
$
393,200
   
$
1,285,800
 

NOTE 8: STOCKHOLDERS' DEFICIENCY.

Debt

During the nine months ended September 30, 2011, the Company issued a total of 2,539,747 shares of common stock upon the requests from multiple convertible note holders to convert their notes plus accrued interest totaling $139,097 into the Company’s common stock based on the terms set forth in the loan.  The conversion rates were from $0.053 to $0.056.

On January 25, 2011, the Company issued 86,670 shares of common stock to a former consultant in settlement of accrued compensation of $11,440 pursuant to the settlement agreement the Company entered with the consultant on December 29, 2010.

Cash

Through Equity Financing:
During the nine months ended September 30, 2011, for gross proceeds of $392,000 the Company sold an aggregate of 4,406,448 shares of common stock and warrants to purchase additional 1,066,182 shares of common stock at exercise prices from $0.06 to $0.1740.  The warrants have a term of three years and were fully vested on the grant date.

Through Warrant Exercise:

During the nine months ended September 30, 2011, the Company received gross proceeds of $236,420 through warrant exercise.  The Company issued an aggregate of 4,966,244 shares of common stock in connection with the warrant exercises.

Services

On January 13, 2011, the Company issued a total of 452,900 shares of common stock to its five directors, including shares issued to the Chief Executive Officer and Chief Financial Officer, each of which received 90,580 shares for their first quarter of 2011 director fees.  The issuance is part of the annual compensation that was authorized by the Company’s Board of Directors on May 26, 2010, when the Board approved the annual director fees to be $50,000, paid in shares of common stock. The Company incurred stock-based compensation of $62,500 in connection with the January 2011 issuance.
 
 
12

 

On January 27, 2011, the Company issued an aggregate of 325,000 shares of common stock to multiple employee and contractors per grant that was approved by the Company’s Board of Directors on January 24, 2011.  The shares were fully vested on the date of the grant and accordingly, Company recorded $44,525 of stock-based compensation in connection with this issuance.

On March 9, 2011, the Company issued 2,000,000 shares of common stock to the Company’s Chief Financial Officer per grant that was approved by the Company’s Board of Directors on January 21, 2011.  The shares were fully vested on the date of the grant and accordingly, the Company recorded $270,000 of stock-based compensation in connection with this issuance.

On March 21, 2011, the Company issued 2,000,000 shares of common stock to the Company’s Chief Executive Officer per grant that was approved by the Company’s Board of Directors on January 21, 2011.  The shares were fully vested on the date of the grant and accordingly, the Company recorded $270,000 of stock-based compensation in connection with this issuance.

On April 28, 2011, the Company issued a total of 558,035 shares of common stock to its five directors, including shares issued to the Chief Executive Officer and Chief Financial Officer, each of which received 111,607 shares for their second quarter of 2011 director fees.  The issuance is part of the annual compensation that was authorized by the Company’s Board of Directors on May 26, 2010, when the Board approved the annual director fees to be $50,000, paid in shares of common stock. The Company incurred stock-based compensation of $62,500 in connection with the April 2011 issuance.

On July 11, 2011, the Company issued a total of 946,970 shares of common stock to its five directors, including shares issued to the Chief Executive Officer and Chief Financial Officer, each of which received 189,394 shares for their third quarter of 2011 director fees.  The issuance is part of the annual compensation that was authorized by the Company’s Board of Directors on May 26, 2010, when the Board approved the annual director fees to be $50,000, paid in shares of common stock. The Company incurred stock-based compensation of $62,500 in connection with the July 2011 issuance.

On August 23, 2011, the Company issued 2,000,000 shares of common stock, 1,000,000 shares each to the Company’s Chief Executive Officer and Chief Financial Officer per grant that was approved by the Company’s Board of Directors on January 21, 2011.  The shares were fully vested on the date of the grant and accordingly, the Company recorded $138,000 of stock-based compensation in connection with this issuance.

Warrant Modification

 During the nine months ended September 30, 2011  the Company extended the life of 2,588,478 of warrants to purchase common stock. Accordingly, the Company accounted for the transaction as a modification of a stock based compensation award under ASC 718.  The Company recorded a charge of $85,700 for stock based compensation with respect to the modification of the original award.

NOTE 9: PROMISSORY NOTES PAYABLE
 
On August 26, 2011, the Company sold and issued a promissory note in the principal amount of $47,091 bearing interest at 10% per annum  The note matures and is payable in full on February 26, 2012. 
 
 
13

 

NOTE 10: CONVERTIBLE PROMISSORY NOTES PAYABLE

(a)
On February 14, 2011, the Company sold and issued a convertible promissory note in the principal amount of $100,000 bearing interest at 10% per annum and warrants to purchase 127,389 shares of common stock at an exercise price of $0.1884 per share.  The convertible note matures on February 14, 2012.  The holder of the note is entitled to convert all or a portion of the convertible note plus any unpaid interest, at the lender’s sole option, into shares of common stock at a conversion price of $0.157 per share.
 
The Company accounted for the issuance of the note in accordance with ASC 470 “Debt” and accordingly the gross proceeds of $100,000 from the sales of the note was recorded net of a debt discount of $27,438.   The debt discount of 13,719 related to the relative fair value of the warrants and $13,719 related to the beneficial conversion feature of the note. The debt discount is being charged to interest expense ratably over the term of the note.
 
(b)
On August 3, 2011, the Company borrowed $125,000 from a private investor and issued to the investor a secured convertible promissory note in the principal amount of $125,000.  The note matures on December 1, 2011 and bears interest at a stated rate of 8% per annum. and the note is convertible into shares of common stock of the Company at a 30% discount from the current market price (as defined in the Note). The Company has the right to redeem the Note at any time by paying the outstanding principal amount of the Note multiplied by a premium according to the following schedule, plus all accrued interest: 120% of the outstanding principal amount if redeemed within 90 days after the issuance date; 125% of the outstanding principal amount if redeemed within 180 days after the issuance date; 130% of the outstanding principal amount if redeemed after 180 days after the issuance date.  The Note is further guaranteed by two officers of the Company and secured by stock pledge agreements with each officer, pursuant to which each of the officers has pledged 2,000,000 shares of the Company’s common stock owned by them as collateral to secure payment of the Note. In connection with the issuance of the Note, the Company also issued to the investor a common stock purchase warrant, expiring August 3, 2018, to purchase 1,250,000 shares of common stock at an exercise price of $0.10 per share.
 
The Company accounted for the issuance of the convertible promissory notes in accordance with ASC 815” Derivatives and Hedging.”  Accordingly, the warrants and the embedded conversion option of the convertible note are recorded as derivative liabilities at their fair market value and are marked to market through earnings at the end of each reporting period. The gross proceeds from the sale of the note of $125,000 was recorded net of a discount of $125,000.  The debt discount consisted of $83,900 to the fair value of the warrants and $41,100 related to the fair value of the embedded conversion option.  In addition to the $125,000 mentioned above, the Company recorded a charge in the amount of $15,900 which represents the fair value of conversion options in excess of the debt discount recorded. The debt discount will be charged to interest expense ratably over the term of the convertible notes.
 
(c)
In September 2011, the Company received gross proceeds of $200,000 through debt financing.  The Company issued each lender a convertible promissory note bearing interest at a rate of 10% per annum with a term of one year.  The conversion price of the notes ranged from $0.067 to $0.096 which was the closing market price of the common stock as of the closing date of the notes. In addition the Company also issued a warrant to purchase 506,840 shares of common stock at exercise prices ranging from $0.0804 to $0.1152.  The warrants have a term of five years and were fully vested on the grant date.  
 
The Company accounted for the issuance of the convertible promissory notes in accordance with ASC 815” Derivatives and Hedging.”  Accordingly, the warrants and the embedded conversion option of the convertible note are recorded as derivative liabilities at their fair market value and are marked to market through earnings at the end of each reporting period. The gross proceeds from the sale of the note of $200,000 were recorded net of a discount of $30,200 for the fair value of the warrants. The debt discount was being charged to interest expense ratably over the term of the convertible notes.
 
 
14

 
 
NOTE 11: RELATED PARTY TRANSACTIONS

(a)
 
On January 13, 2011, the Company issued a total of 452,900 shares of common stock to its five directors, including shares issued to the Chief Executive Officer and Chief Financial Officer, each of which received 90,580 shares for their first quarter of 2011 director fees.  The issuance is part of the annual compensation that was authorized by the Company’s Board of Directors on May 26, 2010, when the Board approved the annual director fees to be $50,000, paid in shares of common stock. The Company incurred stock-based compensation of $62,500 in connection with the January 2011 issuance.

(b)
 
On March 9, 2011, the Company issued 2,000,000 shares of common stock to the Company’s Chief Financial Officer per grant that was approved by the Company’s Board of directors on January 21, 2011.  The shares were fully vested on the date of the grant and accordingly, the Company recorded $270,000 of stock-based compensation in connection with this issuance.
 
(c)
On March 21, 2011, the Company issued 2,000,000 shares of common stock to the Company’s Chief Executive Officer per grant that was approved by the Company’s Board of directors on January 21, 2011.  The shares were fully vested on the date of the grant and accordingly, the Company recorded $270,000 of stock-based compensation in connection with this issuance.

(d)
On February 7, 2011, the Company’s Chief Executive Officer and the Company’s Chief Financial Officer each made loans of $50,000 to the Company.  The loans accrue interest at the rate of 10% per annum.  In addition, the Company issued warrants to each officer to purchase 89,928 shares of common stock at an exercise price of $0.139 per share.  The loans are due and payable by or on February 7, 2012.   The loan and accrued interest are to be paid on the maturity date.  The loans were evidenced by the promissory notes the Company issued to the two officers which each contain a conversion clause that allow the officers at the officer’s sole option to convert the loan amount plus all accrued and unpaid interest due under the note into common stock.  The conversion price was $0.139 per share, which was the closing market price of the common stock as of the closing date of the loans.
 
The Company accounted for the issuance of the notes in accordance with ASC 470 “Debt” and accordingly the gross proceeds of $100,000 from the sales of the notes were recorded net of a debt discount of $33,612.   The debt discount related to the relative fair value of the warrants and was charged to interest expense ratably over the term of the loan.
 
On June 3, 2011, the Company repaid $40,000 principal.  Total principal payable as of September 30, 2011 was $60,000.
 
(e)
 
On March 16, 2011, the Company’s Chief Financial Officer made a loan of $85,000 to the Company.  The loan accrues interest at the rate of 10% per annum.  In addition, the Company issued warrants to purchase 174,180 shares of common stock at an exercise price of $0.122 per share.  The loan is due and payable by or on March 16, 2012.  The loan and accrued interest are to be paid on the maturity date.  The loan is evidenced by the promissory note the Company issued to the officer which contains a conversion clause that allow the officer at the officer’s sole option to convert the loan amount plus all accrued and unpaid interest due under the note into common stock.  The conversion price was $0.122 per share, which was the closing market price of the common stock as of the closing date of the loans.
 
The Company accounted for the issuance of the note in accordance with ASC 470 “Debt” and accordingly the gross proceeds of $85,000 from the sales of the note was recorded net of a debt discount of $28,610.   The debt discount related to the relative fair value of the warrants and is being charged to interest expense ratably over the term of the note.
 
 
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(f)
On March 28, 2011, the Company’s Chief Financial Officer made a loan of $40,000 to the Company.  The loan pays interest monthly at the rate of 10% per annum.  In addition, the Company issued warrants to purchase 83,333 shares of common stock at an exercise price of $0.12 per share.  The loan is due and payable by or on March 28, 2012.  The loan and accrued interest are to be paid on the maturity date.  The loan is evidenced by the promissory note the Company issued to the officer which contains a conversion clause that allow the officer at the officer’s sole option to convert the loan amount plus all accrued and unpaid interest due under the note into common stock.  The conversion price was $0.12 per share, which was the closing market price of the common stock as of the closing date of the loans.
 
The Company accounted for the issuance of the note in accordance with ASC 470 “Debt” and accordingly the gross proceeds of $40,000 from the sales of the note was recorded net of a debt discount of $13,472.   The debt discount related to the relative fair value of the warrants and is being charged to interest expense ratably over the term of the note.

(g)
On April 28, 2011, the Company issued a total of 558,035 shares of common stock to its five directors, including shares issued to the Chief Executive Officer and Chief Financial Officer, each of which received 111,607 shares for their second quarter of 2011 director fees.  The issuance is part of the annual compensation that was authorized by the Company’s Board of Directors on May 26, 2010, when the Board approved the annual director fees to be $50,000, paid in shares of common stock. The Company incurred stock-based compensation of $62,500 in connection with the April 2011 issuance.
 

(h)
On July 11, 2011, the Company issued a total of 946,970 shares of common stock to its five directors, including shares issued to the Chief Executive Officer and Chief Financial Officer, each of which received 189,394 shares for their third quarter of 2011 director fees.  The issuance is part of the annual compensation that was authorized by the Company’s Board of Directors on May 26, 2010, when the Board approved the annual director fees to be $50,000, paid in shares of common stock. The Company incurred stock-based compensation of $62,500 in connection with the July 2011 issuance.
 
(i)
On August 23, 2011, the Company issued 2,000,000 shares of common stock, 1,000,000 shares each to the Company’s Chief Executive Officer and Chief Financial Officer per grant that was approved by the Company’s Board of Directors on January 21, 2011.  The shares were fully vested on the date of the grant and accordingly, the Company recorded $138,000 of stock-based compensation in connection with this issuance.
 
 
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NOTE 12: LEGAL PROCEEDINGS.

Current legal proceedings to which the Company is a party are as follows:

On June 21, 2009 the Company was served with a complaint filed in the Supreme Court of the State of New York, County of Nassau, in which suit State Farm Fire & Casualty Company is the plaintiff.  The suit is for approximately $202,000 in damages, resulting from a fire that occurred on or about December 16, 2008, allegedly as a result of a defective water cooler sold either by the Company or by Water Splash LLC, to which the Company had sold its water cooler business and related liabilities in November 2001.  An amended complaint was filed on August 19, 2009, adding Water Splash LLC as a defendant. The claim by State Farm is on the basis that, as the insurance carrier, it is subrogated to the claim for damages of the owner of the property where the fire allegedly started by reason of a defect in the water cooler.  Under the complaint, alternative claims for damages are made in negligence, breach of warranty, placing on the market a product in a defective and unreasonably dangerous condition and not fit for its intended use, failure to warn State Farm's subragor of the risks and defects associated with the water cooler which were not discoverable by reasonable inspection, and strict liability.  As of November 15, 2011, the Company does not believe that it has any potential exposure by reason of this lawsuit and, in any event, any recovery by the plaintiff would be covered under the existing liability insurance policy. However, the Company cannot provide assurance that the outcome of this matter will not have a material effect on the Company’s financial condition or results of operations.

In addition to the above, the Company may be involved in legal proceedings in the ordinary course of business.  Such matters are subject to many uncertainties, and outcomes are not predictable with assurance.

NOTE 13: SUBSEQUENT EVENTS.

 (a)
From October 1 through November 1, 2011, the Company issued aggregate of 712,617 shares of common stock for gross proceeds of $50,000 received.  In addition, the Company issued the investors warrants to purchase an additional 178,154 shares of common stock at exercise price of $0.0748 to $0.0964.
 
(b)
On October 10, 2011, the Company issued a total of 367,647 shares of common stock to its three directors, including shares issued to the Chief Executive Officer and Chief Financial Officer, each of which received 122,549 shares for their second quarter of 2011 director fees.  The issuance is part of the annual compensation that was authorized by the Company’s Board of Directors on May 26, 2010, when the Board approved the annual director fees to be $50,000, paid in shares of common stock, payable quarterly, and valued at the beginning of each quarter. The Company incurred stock-based compensation of $37,500 in connection with the October 2011 issuance.
 
(c)
On November 1, 2011, the Company’s board directors approved the 500,000 warrants award to the Company’s Chief Operating Officer.  The warrants have an exercise price of $0.08 per share which is October 31, 2011 closing price published on OTCBB.com. The Company incurred stock-based compensation of $26,700 in connection with the warrant issuance.
 
 
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ITEM 2.   MANAGEMENT’S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS.

Introductory Comment

The following Management’s Discussion and Analysis of Financial Condition and Results of Operations should be read in conjunction with our financial statements and related notes contained elsewhere in this Quarterly Report on Form 10-Q, as well as our audited financial statements and related notes at and for the year ended December 31, 2010 contained in our Annual Report on Form 10-K for the year ended December 31, 2010 filed with the Securities and Exchange Commission (the “SEC”) on April 15, 2011.
 
Note Regarding Forward-Looking Statements

This quarterly Report on Form 10-Q contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 (the “Securities Act”) and Section 21E of the Securities Exchange Act of 1934 (the “Exchange Act”).  To the extent that any statements made in this Form 10-Q contain information that is not historical, these statements are essentially forward-looking.  Forward-looking statements can be identified by the use of words such as “anticipate,” “believe,” “continue,” “could,” “estimate” “expect,” “hope,” “intend,” “may,” “plan,” “potential,” “product,” “seek,” “should,” “will,” “would” and variations of such words.  Forward-looking statements are subject to risks and uncertainties that cannot be predicted or quantified and, consequently, actual results may differ materially from those expressed or implied by such forward-looking statements.  Such risks and uncertainties include, without limitation:

our ability to raise capital to finance our research and development and operations, when needed and on terms advantageous to us;
our ability to manage growth, profitability and marketability of our products;
general economic and business conditions;
the effect on our business of recent credit-tightening throughout the United States and the world, especially with respect to federal, state, local and foreign government procurement agencies, as well as quasi-public, charitable and private emergency response organizations;
the effect on our business of recently reported losses within the financial, banking and other industries and the effect of such losses on the income and financial condition of our potential clients;
the impact of developments and competition within the industries in which we intend to compete
adverse results of any legal proceedings;
the impact of current, pending or future legislation and regulation on water safety, including, but not limited to, changes in zoning and environmental laws and regulations within our target areas of operations;
our ability to maintain and enter into relationships with suppliers, vendors and contractors of acceptable quality of goods and services on terms advantageous to us;
the volatility of our operating results and financial condition;
our ability to attract and retain qualified senior management personnel; and
the other risks and uncertainties detailed in this Form 10-Q and, from time to time, in our other filings with the Securities and Exchange Commission.

Readers of this Report on Form 10-Q should carefully consider such risks, uncertainties and other information, disclosures and discussions which contain cautionary statements identifying important factors that could cause our actual results to differ materially from those provided in forward-looking statements.  Readers should not place undue reliance on forward-looking statements contained in this Form 10-Q.  We do not undertake any obligation to publicly update or revise any forward-looking statements we may make in this Form 10-Q or elsewhere, whether as a result of new information, future events or otherwise.
 
 
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General

PureSafe Water Systems, Inc. (herein referred to as the “Company”, “PureSafe”, “we”, “us” or “our”) was incorporated in Delaware in 1987.   The manufacture and marketing of water coolers and filters constituted a substantial part of our business from 1993 until the fourth quarter of 2001, at which time such operations were sold and we began concentrating on the further development, manufacturing and marketing of a patented line of water purification systems.  We have generated nominal revenues since we sold our water coolers and filters operations.  Accordingly, we are deemed for accounting purposes to be a development stage enterprise since January 1, 2002 and are subject to a number of risks similar to those of other companies in an early stage of development.  The accompanying consolidated financial statements have been prepared assuming our company will continue as a going concern.  

Results of Operations

Three Months Ended September 30, 2011  Compared to the Three Months Ended September 30, 2010

Sales.  We recorded zero sales for the three months ended September 30, 2011 and 2010.   We did, however, enter into a rental agreement for a FRWS to be utilized in the oil and gas exploration industry in the three months ended September 30, 2011.  The Company expects to generate revenues from this arrangement during the fourth quarter of 2011.

Until the fourth quarter of 2001, we were engaged in the manufacture and marketing of water coolers and water purification and filtration products.  In the fourth quarter of 2001, such business was sold so that we could concentrate on the further development, manufacturing and marketing of a line of water purification systems.  In 2007, new management made a strategic decision that the existing water filtration system had not produced any significant sales.  New management further recognized that the existing unit required significantly more engineering.  In 2007, we signed a contract with Bircon Ltd., an Israeli-based engineering consulting company, to design our new “PureSafe First Response Water System” (the “PureSafe FRWS”) line of water decontamination systems.  In September 2009, we set up PureSafe Manufacturing & Research Corporation, a Delaware corporation that is wholly owned subsidiary of PureSafe Water Systems, Inc., to handle the production and research.  In 2010, we made significant modifications on our PSWS unit and standardized the design and manufacturing process.  The first two commercialized units were completed in the fourth quarter of 2010.  We are currently in the process of building three more units.

Cost of sales.  We recorded zero cost of sales for the three months ended September 30, 2011 and 2010.

Selling, general and administrative.  We incurred selling, general and administrative expenses for the three months ended September 30, 2011, of $629,995 compared to $790,238 for the same period in 2010, a $160,243 or 20% decrease.  The following is a more detailed analysis on some of the categories that have the most significant changes.  Legal fees incurred in the three months ended September 30, 2011 were $7,492, compared to $41,019 in 2010, a $33,527 or 82% decrease.  The decrease in legal fees is attributable to less legal services required in the 3rd quarter of 2011.  Production related overhead incurred in the three months ended September 30, 2011 was $70,137, compared to $130,716 in the same period of 2010, a $60,579 or 46% decrease.  The main reason for the decrease in manufacturing overhead is because we have relatively less production activities for the 4 units were concentrated in the last three months of 2010 and the first 4 months of 2011.  Office expenses incurred in the three months ended September 30, 2011 were $9,840, compared to $20,490 in the same period of 2010, a $10,650 or 52% decrease.
 
Due to the fund restriction, we have scaled back marketing related expenses for the third quarter of 2011.   Total marketing expenses incurred in the three months ended September 30, 2011 were $2,211, compared to $167,823 in the same period of 2010, a $165,612 or 99% decrease.  We do not expect this trend to continue.  If funding allows, we will continue to participate in all marketing activities, inclusive of trade shows, advertising, organized public relations campaign, etc.

Rent and rent related expenses incurred in the third quarter of 2011 was $107,677, compared to $46,099 in the same period of 2010, a $61,578 or 134% increase.  Most of the increase came from the rent increase on 160 Dupont facility for which, effective July 1, 2010, the Company entered into a two-year lease on May 24, 2010.  The basic rent for 160 Dupont facility was $6,999 a month from July 2010 through June 2011.  From July 2011 through June 2012, the monthly rent increases to $10,700, a $4,700 increase.  In addition, we incurred $9,526 real estate tax expense for the Dupont facility in the 3rd quarter of 2011 and incurred $0 in the same period of 2010.
 
 
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Total salaries expense, including deferred and accrued compensation, was $146,237 for the 3rd quarter of 2011 compared to $153,818 in the same period of 2010, a small decrease of $7,581 or 5%.   The decrease of $12,500 in marketing and sales related salary is the main reason for the overall decrease in salary expense.  Depreciation expense incurred in the 3rd quarter of 2011 was $20,951, compared to $7,792 in the same period of 2010, a $13,159 or 169% increase. The main reason for the increase was that we started to depreciate leasehold improvements for the 160 Dupont facility build-up work that was completed in the 4th quarter of 2010.

Research and development for the three months ended September 30, 2011 and 2010 was $52,131 and $5,394, respectively, an increase of $46,737 or 866%.  In the third quarter of 2011, we incurred considerable amount of funds to conduct three field testing for our FRWS unit and consequent modifications according to the field test results.  That was the main reason for the increase in Research and development expense in the 3rd quarter of 2011.  We understand the vital importance of research and development for our overall success. We are committed to continue to conduct research and development activities to ensure PureSafe FRWS has the most advanced technology within the water filtration equipment industry.
 
Interest expense (non-debt discount related) for the three months ended September 30, 2011 and 2010 was $128,273 and $33,362, respectively, a $94,911 or 284% increase. The increase was  from  i.) accrued interest from aggregate total of $892,091 in promissory notes that we issued to various lenders and $185,000 in loans from our Chief Executive Officer and Chief Financial Officer since October 1, 2010 and ii.) accrued interest from the result of warrant modifications for the 2007 Private Placement group of investors.

Debt discount related interest expense for the three months ended September 30, 2011 and 2010 was $150,325 and $102,126, a $48,199 or 47% increase.  The increase in debt discount related interest expense is the result of new debt incurred since October 1, 2010.

Changes in fair value of warrants and embedded conversion options for the three months ended September 30, 2011 and 2010 were $445,000 and $(505,400), respectively.

The accounting treatment, pursuant to ASC 815 “Derivatives and Hedging”, of derivative financial instruments requires that we record the conversion option and related warrants at their fair values as of the inception date of the convertible debenture agreements and at fair value as of each subsequent balance sheet date.  As a result of entering into the convertible promissory notes, we were required to reclassify all other non-employee warrants and options as derivative liabilities and record them at their fair values at each balance sheet date.  Any change in fair value was recorded as non-operating, non-cash income or expense for each reporting period at each balance sheet date.  We reassess the classification of the instruments at each balance sheet date.  If the classification changes as a result of events during the period, the contract is reclassified as of the date of the event that caused the reclassification.

The $(510,400) in changes in fair value of warrants and embedded conversion options for the three month period ended September 30, 2010 was the result of 2,275,675 warrants having been exercised during that period.  We wrote-off a total of $147,900 warrant liability and reduced the warrant base to be valued on September 30, 2010.

On December 31, 2010, upon the request from the former director, we converted $68,491 loan principal and accrued interest we owed him into 974,312 shares of our common stock.  After such conversion took place, we were no longer required to report the issuance of certain convertible promissory notes, options and warrants as derivative instruments. Subsequently, we reclassified $2,064,500 which represented the fair value for all respective warrants and embedded conversion options previously classified as components of the derivative liabilities to equity as of December 31, 2010.
 
 
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On August 3, 2011, the Company borrowed $125,000 from a private investor and issued to the investor a secured convertible promissory note in the principal amount of $125,000 (the “Note”).  The Note bears an interest rate of 8% per annum and is convertible at any time after the maturity date (December 1, 2011) into shares of common stock of the Company at a 30% discount from the current market price (as defined in the Note).  Because the conversion clause in the note made the total shares that could be converted from the convertible notes not determinable, we are required to reinstate and reclassify all other non-employee warrants and options and embedded conversion options that were reclassified to equity on December 31, 2010 as derivative liabilities and record them at their fair values on the date we issued this convertible promissory note and record any change in fair value as non-operating, non-cash income or expense for each reporting period at each balance sheet date.
 
For all the above-stated reasons, the net loss for three months ended September 30, 2011 and 2010 was $1,405, 724 and $425,720, respectively.

Nine months Ended September 30, 2011 Compared to the Nine months Ended September 30, 2010

Sales.  We recorded zero sales for the nine months ended September 30, 2011 and 2010.  We did however, enter into a rental agreement for a FRWS to be utilized in the oil and gas exploration industry in the three months ended September 30, 2011.  The Company expects to generate revenues from this arrangement during the 4th quarter.

Cost of sales.  We recorded zero cost of sales for the nine months ended September 30, 2011 and 2010.

Selling, general and administrative.  We incurred selling, general and administrative expenses for nine months ended September 30, 2011, of $2,294,361, compared to $2,304,436 for the same period in 2010, a $10,076 decrease.  Though the overall change is small, there are changes in some categories that are significant and will be discussed in more detail.
 
We incurred $60,000 of auditor fees compared to $30,000 in the same period of 2010, a $30,000 or 100% increase.  Accounting fees incurred for the nine months ended September 30, 2011 was $35,281, compared with $17,658 in the same period of 2010, a $17,624 or 100% increase.  The reason for the increase in audit fees and accounting fees is attributable to the expansion of our operations in 2011.  Thus, more services were required and rendered in the general administrative areas.

Production related overhead incurred in the nine months ended September 30, 2011 was $203,749, compared to $273,767 in the same period of 2010, a $70,018 or 26% decrease.  The main reason for the decrease in manufacturing overhead is because we have relatively less production activities for the 4 units were concentrated in the last three months of 2010 and the first 4 months of 2011.  Consultant services fees incurred in the nine month period ended September 30, 2011 was $36,500, compared to $87,360 incurred in the same period of 2010, a $50,860 or 58% decrease.  As discussed earlier, the reduction of general consultant services fees in 2011 is because we have focused our resources on our manufacturing activities.  Directors’ fees for the nine months period ending September 30, 2011 was $187,000, compared to $62,500 (included in Stock-Based Compensation), a $124,500 or 1,992% increase.  The increase in directors’ fees is the result of board’s approval on May 26, 2010 for the annual director fees to be $50,000, paid in shares of common stock.

Marketing related expenses incurred in nine months ended September 30, 2011 was $91,662, compared to $432,107, a $340,445 or 79% decrease.  Overall, we have incurred less expense in most sectors of marketing.  We spent $0 and $22,462 in advertising in the 9 months ended September 30, 2011, and 2010, respectively.  Trade show related expenses dropped from $70,376 in 2010 to $15,850, a $54,526 or 77% decrease.  Marketing related printing cost dropped $16,458, from $17,166 in 2010 to $708 in 2011.   The biggest contribution to the decrease in marketing expense is the marketing related consulting fees.  We incurred $243,400 in consulting related marketing expense in the nine months period ended September 30, 2010.  Due to the termination of the management agreement between PureSafe and Hidell International, Inc. on December 29, 2010, marketing related consulting service expense incurred in the same period of 2011 was $32,167, a 211,223 or 87% decrease.  Marketing – Public Relations is the only category that has increased the nine month period ended September 30, 2011 compared to same period in 2010, from $9,150 in 2010 to $29,138 in 2011.  The increase of marketing – public relation expense is attributable to expenses related to our participation of United Nations’ World Water Day on March 22, 2011.
 
 
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Rent and rent related expense incurred in nine months ended September 30, 2011 was $195,747, compared to $113,682 in the same period of 2010, a $82,065 or 72% increase.  Most of the increase is attributable to the rent and rent related expenses we paid for our 160 Dupont facility, for which we entered into a two-year lease on May 24, 2010.

Total salary expense incurred, including deferred and accrued compensation, in the nine months ended September 30, 2011 was $422,765, compared to $419,752 in the same period of 2010, an increase of $3,013 or 1%.  Stock based compensation increased to $969,425 in the nine months ended September 30, 2011 from $659,351 in the same period of 2010, an increase of $310,104 or 47%, which includes Directors’ fees of $187,500 incurred in 2011 and $62,500 in 2010.  We retained two additional independent directors in June 2010 and revised the directors’ compensation schedule from $2,000 per year to $50,000 per year paid in shares of common stock in May 2010 effective July 1, 2010.  Also, on March 21, 2011, we recorded $41,100 stock-based compensation for a warrant awarded to a consultant which gives the consultant the right to purchase 500,000 shares of our common stock at an exercise price of $0.135 per share for his services in connection with our participation in the United Nations’ World Water Day on March 22, 2011.
 
We awarded 6,325,000 shares of common stock to our employees, including our Chief Executive Office, Chief Operating Officer, directors and consultants in the nine months ended September 30, 2011.

Research and development expense for nine months ended September 30, 2011 and 2010 was $135,470 and $80,842, respectively, a increase of $54,628 or 68%.  In the 3rd quarter of 2011, we incurred considerable amount of expense to conduct three field testing for our FRWS unit and made consequent modifications according to the field test results.  That was the main reason for the increase in research and development expense in 2011. We understand the vital importance of research and development for our overall success. We are committed to continue to conduct research and development activities to ensure PureSafe FRWS has the most advanced technology within the water filtration equipment industry.

Interest expense (non-debt discount related) for the nine months ended September 30, 2011 and 2010 was $205,964 and $125,320, respectively, a $80,644 or 64% increase.    Debt discount related interest expense for the nine months ended September 30, 2011 and 2010 was $313,921 and $267,178, respectively, a $46,743 or 17% increase.

Changes in fair value of warrants and embedded conversion options for the nine months ended September 30, 2011 and 2010 were $445,000 and $2,080,100, respectively.

The accounting treatment, pursuant to ASC 815 “Derivatives and Hedging”, of derivative financial instruments requires that we record the conversion option and related warrants at their fair values as of the inception date of the convertible debenture agreements and at fair value as of each subsequent balance sheet date.  As a result of entering into the convertible promissory notes, we were required to reclassify all other non-employee warrants and options as derivative liabilities and record them at their fair values at each balance sheet date.  Any change in fair value was recorded as non-operating, non-cash income or expense for each reporting period at each balance sheet date.  We reassess the classification of the instruments at each balance sheet date.  If the classification changes as a result of events during the period, the contract is reclassified as of the date of the event that caused the reclassification.

The $2,080,100 in changes in fair value of warrants and embedded conversion options for the nine month period ended September 30, 2010 was the result of two main factors.  The first factor is the fair value we recorded as the result of new issuances of warrants and the embedded conversion value in the convertible loans incurred in the 3rd quarter of 2009 and the first nine months of 2010.   The second factor is the fluctuation of the Company’s stock price.  The closing price per share for the Company’s common stock on September 30, 2010 was $0.11 which was significantly higher compared with prior period.

On December 31, 2010, upon the request from the former director, we converted $68,491 loan principal and accrued interest we owed him into 974,312 shares of our common stock.  After such conversion took place, we were no longer required to report the issuance of certain convertible promissory notes, options and warrants as derivative instrument.  Subsequently, we reclassified $2,064,500 which represented the fair value for all respective warrants and embedded conversion options previously classified as components of the derivative liabilities to equity as of December 31, 2010.
 
On August 3, 2011, the Company borrowed $125,000 from a private investor and issued to the investor a secured convertible promissory note in the principal amount of $125,000 (the “Note”).  The Note bears an interest rate of 8% per annum and is convertible at any time after the maturity date (December 1, 2011) into shares of common stock of the Company at a 30% discount from the current market price (as defined in the Note).  Because the conversion clause in the note made the total shares that could be converted from the convertible notes not determinable, we are required to reinstate and reclassify all other non-employee warrants and options and embedded conversion options that were reclassified to equity on December 31, 2010 as derivative liabilities and record them at their fair values on the date we issued this convertible promissory note and record any change in fair value as non-operating, non-cash income or expense for each reporting period at each balance sheet date.
 
 
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Liquidity and Capital Resources

As of September 30, 2011, we maintained a cash balance of $113,838 as compared to $57,598 as of the same date in 2010.

Net cash used in the operating activities in the nine months ended September 30, 2011 decreased by $378,409 or 22% from $1,705,290 in the same period of 2010 to $1,326,881 respectively. The $378,409 decrease in cash spent in 2011 was the net result of the following factors: a.) we paid more rent in the nine months period ended September 30, 2011 as compared to the same period in 2010 because of the additional facility we added in July 2010; b.) we spent considerable less cash on production related activities including purchasing inventories and compensation to production staff compare with the same period of 2010;    c.)  cash used in salary expense in the nine months ended September 30, 2011 increased considerably due to the hiring of our new Chief Operating Officer in January 2011,  and  d.) we spent less cash in marketing  related expense in 2011 compared to the same period of 2010.

Net cash used in investing activities for the nine months period ended September 30, 2011 and 2010 is $7,400 and $63,253, respectively. The entire amount of capital expenditures incurred in this period is related to the FRWS systems patent application, as compared to the prior period in which the capital expenditures related to the purchasing of machines and tools for the production of our water purficiation system.
 
In the nine months ended September 30, 2011 and 2010, we raised $1,281,361 and $1,718,717, respectively through sales of our common stock, warrant exercise, debt investment and loans from our officers. The breakdown is as follows: $392,000 and $1,137,939 through sales of our common stock; $236,420 and $207,502 through investors exercising warrants; $472,091 and $175,000 from issuing promissory notes; $225,000 and $200,000 from officers’ convertible loans.  In nine months ended September 30, 2011 and 2010, cash used for repayment of notes payable was $44,150 and $1,724, respectively.

From all the above activities, net cash provided by financing activities for nine months ended September 30, 2011 and 2010 was ($52,920) and $(49,826), respectively.

At September 30, 2011, we had a working capital deficit of approximately $4,121,000.  We continue to suffer recurring losses from operations and have an accumulated deficit since inception of approximately $42,231,000. These conditions raise substantial doubt about our ability to continue as a going concern.

Our plans with respect to these matters include restructuring our existing debt and raising additional capital through future issuances of stock and/or debt.  We are seeking to raise an additional $5 million in the next twelve months to fund the following activities: to manufacture 45 commercialized PureSafe FRWS units within the next twelve months; to expand production capability by increasing the inventory level of components used in the manufacturing process; re-engineering the assembly process and outsourcing production where appropriate; continue to implement our established marketing program; and to establish a sales and marketing network which includes hiring a Vice President of Sales.  In September 2011 we entered into a rental agreement with RyClean, Inc for a FRWS unit to be used in the oil and gas exploration industry. In November 2011 we made our first sale to the Department of Military and Veterans Affairs for the State of Alaska. The unit will be delivered in 2012 at which time revenue will be recognized.

For the first two quarters of 2011, our main focus was to produce PureSafe FRWS standardized commercial units and continue our marketing plan including, concluding agreements with strategic distributors and sales representatives for international marketing and manufacturing and entering field testing programs for the PureSafe FRWS unit. We have completed our first field testing on July 21, 2011.

Provided that we obtain the required financing to allow the Company to build additional units, we believe that revenue recognition will continue into the fourth quarter 2011 and into 2012.

We can give no assurance that such financing will be available on terms advantageous to us, or at all.  Should we not be successful in obtaining the necessary financing to fund our operations, we would need to curtail certain or all of our operational activities. The accompanying unaudited condensed consolidated financial statements do not include any adjustments that might be necessary should the Company be unable to continue as a going concern.
 
 
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Recent Accounting Pronouncements

In May 2011, the FASB issued ASU No. 2011-04, Fair Value Measurement (Topic 820): Amendments to Achieve Common Fair Value Measurement and Disclosure Requirements in U.S. GAAP and IFRSs.  This updated accounting guidance establishes common requirements for measuring fair value and for disclosing information about fair value measurements in accordance with GAAP and International Financial Reporting Standards (“IFRS”).  This guidance includes amendments that clarify the intent about the application of existing fair value measurements and disclosures, while other amendments change a principle or requirement for fair value measurements or disclosures.  This guidance is effective for interim and annual periods beginning after December 15, 2011.  The adoption of this standard is not expected to have a material impact on our consolidated financial position and results of operations

Recent accounting pronouncements issued by the FASB and the SEC did not have, or are not believed by management to have, a material impact on our present or future consolidated financial statements.

Critical Accounting Policies and Estimates

Our consolidated financial statements are prepared in accordance with accounting principles generally accepted in the United States of America. Preparation of the statements in accordance with these principles requires that we make estimates, using available data and our judgment, for such things as valuing assets, accruing liabilities and estimating expenses. We are currently in development stage as defined by Accounting Standard Codification (“ASC”) 915.  The following is a list of what we believe are the most critical estimations that we make when preparing our consolidated financial statements.
 
Stock-Based Compensation

We reports stock-based compensation under ASC 718.  ASC 718 requires all share-based payments to employees, including grants of employee stock options, to be recognized in the consolidated financial statements based on their fair values.

We account for equity instruments issued to non-employees as compensation in accordance with the provisions of ASC 718 and 505, which require that each such equity instrument is recorded at its fair value on the measurement date, which is typically the date the services are performed.

The Black-Scholes option valuation model is used to estimate the fair value of the options or their equivalent granted. The model includes subjective input assumptions that can materially affect the fair value estimates. The model was developed for use in estimating the fair value of traded options or warrants that have no vesting restrictions and that are fully transferable. The expected volatility is estimated based on the most recent historical period of time equal to the weighted average life of the options granted.

We have issued equity instruments in the past to raise capital and as a means of compensation to employees and for the settlement of debt. 
 
 
24

 

Income taxes
 
We account for income taxes under guidance provided by ASC 740 “Income Taxes” which prescribes a recognition threshold and a measurement attribute for the financial statement recognition and measurement of tax positions taken or expected to be taken in a tax return. For those benefits to be recognized, a tax position must be more-likely-than-not to be sustained upon examination by taxing authorities. Differences between tax positions taken or expected to be taken in a tax return and the benefit recognized and measured pursuant to the interpretation are referred to as “unrecognized benefits.” A liability is recognized (or amount of net operating loss carry forward or amount of tax refundable is reduced) for an unrecognized tax benefit because it represents an enterprise’s potential future obligation to the taxing authority for a tax position that was not recognized as a result of applying the provisions of ASC 740.
 
In accordance with ASC 740, interest costs related to unrecognized tax benefits are required to be calculated (if applicable) and would be classified as “Interest expense, net” in the consolidated statements of operations. Penalties would be recognized as a component of “General and administrative expenses.”
 
Our uncertain tax positions are related to tax years that remain subject to examination by relevant tax authorities. We file income tax returns in the United States (federal) and in various state and local jurisdictions. We are no longer subject to federal, state and local income tax examinations by tax authorities for years prior to 2006.

Derivative Financial Instruments
 
In connection with the issuance of certain convertible promissory notes, the terms of the convertible notes included an embedded conversion feature; which provided for a conversion of the convertible promissory notes into shares of common stock at a rate which was determined to be variable.  The Company determined that the conversion feature was an embedded derivative instrument pursuant to ASC 815 “Derivatives and Hedging”
 
The accounting treatment of derivative financial instruments requires that the Company record the conversion option and related warrants at their fair values as of the inception date of the convertible debenture agreements and at fair value as of each subsequent balance sheet date.  As a result of entering into the convertible promissory notes (See Note 9e), the Company was required to classify all other non-employee warrants and options as derivative liabilities and record them at their fair values at each balance sheet date.  Any change in fair value was recorded as non-operating, non-cash income or expense for each reporting period at each balance sheet date.  The Company reassesses the classification at each balance sheet date.  If the classification changes as a result of events during the period, the contract is reclassified as of the date of the event that caused the reclassification.

ITEM 3.   QUANTITATIVE AND QUALITATIVE DISCLOSURES ABOUT MARKET RISK.
 
This Item is not applicable to smaller reporting companies.
 
 
25

 
 
ITEM 4.   CONTROLS AND PROCEDURES.
 
Evaluation of Disclosure Controls and Procedures

Under the supervision and with the participation of our management, including our Chief Executive Officer and Chief Financial Officer, we have evaluated the effectiveness of the design and operation of our disclosure controls and procedures (as such term is defined in Rules 13a-15(e) and 15d-15(e) promulgated under the Securities Exchange Act of 1934, as amended (the "Exchange Act"), as of the end of the period covered by this report. Based upon that evaluation, our Chief Executive Officer and Chief Financial Officer have concluded that our disclosure controls and procedures were not effective as of the end of the period covered by this report to provide reasonable assurance that information required to be disclosed by us in reports that it files or submits under the Exchange Act is recorded, processed, summarized and reported within the time periods specified in the Securities and Exchange Commission’s rules and forms and that such information is accumulated and communicated to our management, including our Chief Executive Officer and Chief Financial Officer, to allow timely decisions regarding required disclosure.

A material weakness is a deficiency, or combination of deficiencies, in internal control over financial reporting, such that there is a reasonable possibility that a material misstatement of the company’s annual or interim financial statements will not be prevented or detected on a timely basis.  Our management identified the following material weaknesses as of September 30, 2011:

Entity Level.  We recognize the need to provide leadership and guidance to our employees regarding the maintenance and preparation of financial matters.  There is a weakness due to the fact that there are not documented policies and procedures in place for certain procedures.  An audit committee has not been established.

Financial Reporting.  There needs to be a more structured mechanism for evidence of review in the financial reporting process.  The following procedures have been implemented since the beginning of 2009, (a) Chief Financial Officer signs and date all financial documents upon the completion of reviewing such documents, (b) all approval or permission will be evidenced by either email or in writing.  No oral approval or permission is allowed, (c) General Journal is recorded only after Chief Financial Officer approves (in writing) such entry and (d) monthly bank reconciliations must complete within 15 days after month ends and reviewed by Chief Financial Officer 5 days after the completion of bank reconciliation, and  (e) lack of appropriate resources to handle the accounting for certain complex equity and debt transactions.

Confidential Reporting Mechanism.  We recognize that we need to provide leadership and guidance to our employees, clients and vendors regarding business ethics and professional conduct. A confidential reporting mechanism must be in place for anonymous reporting of a breach to these ethics that will enable prompt and thorough investigation. In January 2009, we implemented a whistleblower program.  A toll-free number, as well as an email address, were posted on the homepage of our website to encourage our employee, contractors, sub-contractors, vendors to report any unethical or illegal behavior they suspect.

The entire staff consists of three officers, one Controller and one receptionist.  Therefore, we have relied heavily on entity or management review controls to lessen the issue of segregation of duties.  Upon receiving adequate financing the Company plans to increase its controls in these areas by hiring more experienced employees in financial reporting, establishing an audit committee and formally documenting the controls the Company has in place.

A control system, no matter how well conceived and operated, can provide only reasonable, not absolute, assurance that the objectives of the control system are met.  The design of any system of controls is also based in part on certain assumptions regarding the likelihood of future events, and there can be no assurance that any design will succeed in achieving its stated goals under all potential future conditions.  Given these and other inherent limitations of control systems, there is only reasonable assurance that our controls will succeed in achieving their stated goals under all potential future conditions.

Changes in Internal Control over Financial Reporting

There were no changes in our internal control over financial reporting during the third quarter of our 2011 fiscal year that has materially affected, or is reasonably likely to materially affect, our internal control over financial reporting.
 
 
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PART II - OTHER INFORMATION
 
ITEM 1.   LEGAL PROCEEDINGS.

Current legal proceedings to which we are a party are as follows:

On June 21, 2009 we were served with a complaint filed in the Supreme Court of the State of New York, County of Nassau, in which suit State Farm Fire & Casualty Company is the plaintiff.  The suit is for approximately $202,000 in damages, resulting from a fire that occurred on or about December 16, 2008, allegedly as a result of a defective water cooler sold either by the Company or by Water Splash LLC, to which we had sold its water cooler business and related liabilities in November 2001.  An amended complaint was filed on August 19, 2009, adding Water Splash LLC as a defendant. The claim by State Farm is on the basis that, as the insurance carrier, it is subrogated to the claim for damages of the owner of the property where the fire allegedly started by reason of a defect in the water cooler.  Under the complaint, alternative claims for damages are made in negligence, breach of warranty, placing on the market a product in a defective and unreasonably dangerous condition and not fit for its intended use, failure to warn State Farm's subragor of the risks and defects associated with the water cooler which were not discoverable by reasonable inspection, and strict liability.  As of November 15, 2011, we do not believe that it has any potential exposure by reason of this lawsuit and, in any event, any recovery by the plaintiff would be covered under the existing liability insurance policy. However, we cannot provide assurance that the outcome of this matter will not have a material effect on our financial condition or results of operations.

In addition to the above, we may be involved in legal proceedings in the ordinary course of business.  Such matters are subject to many uncertainties, and outcomes are not predictable with assurance.

ITEM 1A.  RISK FACTORS.

This Item is not applicable to smaller reporting companies.

ITEM 2.   UNREGISTERED SALES OF EQUITY SECURITIES AND USE OF PROCEEDS.

The following table sets forth the sales of unregistered securities by the Company in the quarterly period ended September 30, 2011.
 
Date Title and Amount (1) Purchaser Underwriter
Principal Total Offering Price/
Underwriting Discount
January 4, 2011
493,924 shares of common stock issued through conversion of loan
Private investor
NA
$0.056 per share/NA
January 11, 2011
181,554 shares of common stock and three year warrants to purchase 36,311 shares of common stock at exercise price $0.1652 through 2010 Private Placement.
Private investor
NA
$0.1377 per share/NA
 
 
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January 13, 2011
452,900 shares of common stock issued for compensation
Board of directors
NA
$0.138 per share/NA
January 13, 2011
182,083 shares of common stock and three year warrants to purchase 36,417 shares of common stock at exercise price $0.1648 through 2010 Private Placement.
Private investor
NA
$0.1373 per share/NA
January 24, 2011
273,974 shares of common stock issued through exercise of warrants.
Private investor
NA
$0.0876 per share/NA
January 25, 2011
49,358 shares of common stock issued through exercise of warrants
Private investor
NA
$0.1216 per share/NA
January 25, 2011
86,670 shares of common stock issued in connection with settlement of debt.
Consultant
NA
$0.132 per share/NA
January 27, 2011
325,000 shares of common stock issued as compensation.
Corporate employee
NA
$0.137 per share/NA
February 4, 2011
1,002,020 shares of common stock through loan conversion.
Private investor
NA
$0.055 per share/NA
February 8, 2011
95,238 shares of common stock issued through exercise of warrants.
Private investor
NA
$0.042 per share/NA
February 10, 2011
502,399 shares of common stock issued through loan conversion.
Private investor
NA
$0.055 per share/NA
February 16, 2011
344,828 shares of common stock and three year warrants to purchase 68,966 shares of common stock at exercise price $0.174 through 2010 Private Placement.
Private investor
NA
$0.145 per share/NA
February 24, 2011
95,238 shares of common stock issued through exercise of warrants.
Private investor
NA
$0.042 per share/NA
February 24, 2011
128,125 shares of common stock issued through exercise of warrants.
Private investor
NA
$0.0384 per share/NA
March 9, 2011
2,000,000 shares of common stock issued as executive compensation.
Chief Financial Officer
NA
$0.135 per share/NA
March 21, 2011
2,000,000 shares of common stock issued as executive compensation.
Chief Executive Officer
NA
$0.135 per share/NA
February 7, 2011
Five-year Warrants to purchase 89,928 shares of common stock at an exercise price of $0.139 per share issued in connection with a loan.
Chief Executive Officer
NA
$-0-/NA
February 7, 2011
Five-year Warrants to purchase 89,928 shares of common stock at an exercise price of $0.139 per share issued in connection with a loan.
Chief Financial Officer
NA
$-0-/NA
February 14 2011
Five-year Warrants to purchase 127,389 shares of common stock at an exercise price of $0.1884 per share issued in connection with a loan.
Private investor
NA
$-0-/NA
 
 
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March 1, 2011
Three-year Warrants to purchase 500,000 shares of common stock at an exercise price of $0.135 per share issued as compensation.
Consultant
NA
$-0-/NA
March 15, 2011
Five-year Warrants to purchase 174,180 shares of common stock at an exercise price of $0.122 per share issued in connection with a loan.
Chief Financial Officer
NA
$-0-/NA
March 28, 2011
Five-year Warrants to purchase 83,333 shares of common stock at an exercise price of $0.12 per share issued in connection with a loan.
Chief Financial Officer
NA
$-0-/NA
April 26, 2011
211,193 shares of common stock and three year warrants to purchase 52,798 shares of common stock at exercise price $0.1136 through 2011 Private Placement.
Private investor
NA
$0.947 per share/NA
April 26, 2011
267,983 shares of common stock and three year warrants to purchase 66,988 shares of common stock at exercise price $0.1120 through 2011 Private Placement.
Private investor
NA
$0.933 per share/NA
April 26, 2011
232,313 shares of common stock and three year warrants to purchase 58,078 shares of common stock at exercise price $0.1136 through 2011 Private Placement.
Private investor
NA
$0.947 per share/NA
April 26, 2011
89,286 shares of common stock issued through exercise of warrants.
Private investor
NA
$0.0672 per share/NA
April 26, 2011
86,655 shares of common stock issued through exercise of warrants.
Private investor
NA
$0.0692 per share/NA
April 27, 2011
275,634 shares of common stock and three year warrants to purchase 68,909 shares of common stock at exercise price $0.1088 through 2011 Private Placement.
Private investor
NA
$0.0907 per share/NA
April 27, 2011
260,417 shares of common stock and three year warrants to purchase 65,104 shares of common stock at exercise price $0.1152 through 2011 Private Placement.
Private investor
NA
$0.096 per share/NA
 
 
29

 
 
April 28, 2011
558,035 shares of common stock issued for compensation
Board of directors
NA
$0.112 per share/NA
May 6, 2011
581,395 shares of common stock and three year warrants to purchase 145,349 shares of common stock at exercise price $0.1032 through 2011 Private Placement.
Private investor
NA
$0.086 per share/NA
June 10, 2011
68,909 shares of common stock issued through exercise of warrants.
Private investor
NA
$0.091 per share/NA
June 13, 2011
113,156 shares of common stock issued through exercise of warrants.
Private investor
NA
$0.06 per share/NA
June 13, 2011
108,078 shares of common stock issued through exercise of warrants.
Private investor
NA
$0.06 per share/NA
June 16, 2011
21,524 shares of common stock issued through exercise of warrants.
Private investor
NA
$0.06 per share/NA
June 21, 2011
36,417 shares of common stock issued through exercise of warrants.
Private investor
NA
$0.06 per share/NA
June 21, 2011
94,340 shares of common stock issued through exercise of warrants.
Private investor
NA
$0.06 per share/NA
June 23, 2011
36,311 shares of common stock issued through exercise of warrants.
Private investor
NA
$0.06 per share/NA
June 23, 2011
44,131 shares of common stock issued through exercise of warrants.
Private investor
NA
$0.06 per share/NA
July 6, 2011
321,042 shares of common stock issued through exercise of warrants.
Private investor
NA
$0.06 per share/NA
July 8, 2011
166,666 shares of common stock issued through exercise of warrants.
Private investor
NA
$0.06 per share/NA
July 11, 2011
946,970 shares of common stock issued for compensation
Board of directors
NA
$0.066 per share/NA
July 12, 2011
71,429 shares of common stock issued through exercise of warrants.
Private investor
NA
$0.06 per share/NA
July 13, 2011
1,142,461 shares of common stock issued through exercise of warrants.
Private investor
NA
$0.001 per share/NA
July 13, 2011
68,966 shares of common stock issued through exercise of warrants.
Private investor
NA
$0.06 per share/NA
July 20, 2011
542,323 shares of common stock issued through exercise of warrants.
Private investor
NA
$0.06 per share/NA
 
 
30

 
 
July 26, 2011
29,629 shares of common stock issued through exercise of warrants.
Private investor
NA
$0.06 per share/NA
August 12 , 2011
541,404 shares of common stock issued through conversion of loan
Private investor
NA
$0.053 per share/NA
August 23 , 2011
2,000,000 shares of common stock issued as executive compensation.
Private investor
NA
$0.069 per share/NA
August 24, 2011
1,508,296 shares of common stock and three year warrants to purchase 377,074 shares of common stock at exercise price $0.06 through 2011 Private Placement.
Private investor
NA
$0.0663 per share/NA
August 24, 2011
300,120 shares of common stock issued through exercise of warrants.
Private investor
NA
$0.06 per share/NA
September 22 , 2011
360,752 shares of common stock and three year warrants to purchase 90,188 shares of common stock at exercise price $0.0832 through 2011 Private Placement.
Private investor
NA
$0.0693 per share/NA
August 3, 2011
Seven-year Warrants to purchase 1,250,000 shares of common stock at an exercise price of $0.1 per share issued in connection with a loan.
Private investor
NA
$-0-/NA
September 13 , 2011
Five-year Warrants to purchase 298,507 shares of common stock at an exercise price of $0.0804 per share issued in connection with a loan.
Private investor
NA
$-0-/NA
September 26 , 2011
Five-year Warrants to purchase 208,333 shares of common stock at an exercise price of $0.1152 per share issued in connection with a loan.
Private investor
NA
$-0-/NA
 
(1) The issuances to executives, employees, lenders, consultants and investors are viewed by the Company as exempt from registration under the Securities Act of 1933, as amended (“Securities Act”), alternatively, as transactions either not involving any public offering, or as exempt under the provisions of Regulation D or Rule 701 promulgated by the SEC under the Securities Act.

ITEM 3.   DEFAULTS UPON SENIOR SECURITIES.

None

ITEM 4.   REMOVED AND RESERVED

Not applicable.
 
 
31

 

ITEM 5.   OTHER INFORMATION.

None

ITEM 6.   EXHIBITS.

The following exhibits are being filed as part of this Quarterly Report on Form 10-Q.
 
Exhibit
Number
 
Exhibit Description
     
 
Rule 13a-14(a)/15d-14(a) Certification of Leslie J. Kessler, filed herewith.
 
Rule 13a-14(a)/15d-14(a) Certification of Terry R. Lazar, filed herewith.
 
Section 1350 Certification of Leslie J. Kessler, filed herewith.
 
Section 1350 Certification of Terry R. Lazar, filed herewith.
 

Copies of the following documents are included as exhibits to this report pursuant to Item 601 of Regulation S-K.

 
     
 
SEC Ref. No.
 
Title of Document
101.INS
 
XBRL Instance Document
101.SCH
 
XBRL Taxonomy Extension Schema Document
101.CAL
 
XBRL Taxonomy Calculation Linkbase Document
101.DEF
 
XBRL Taxonomy Extension Definition Linkbase Document
101.LAB
 
XBRL Taxonomy Label Linkbase Document
101.PRE
 
XBRL Taxonomy Presentation Linkbase Document
 
The XBRL related information in Exhibits 101 to this Quarterly Report on Form 10-Q shall not be deemed “filed” or a part of a registration statement or prospectus for purposes of Section 11 or 12 of the Securities Act of 1933, as amended, and is not filed for purposes of Section 18 of the Securities Exchange Act of 1934, as amended, or otherwise subject to the liabilities of those sections.
 
 
32

 

SIGNATURES
 
Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned thereunto duly authorized.
 
  PureSafe Water Systems, Inc.  
       
Dated: November 15, 2011 By: /s/ Leslie J. Kessler  
    Leslie J. Kessler  
    Chief Executive Officer  
       
       
  By: /s/ Terry R. Lazar  
    Terry R. Lazar  
    Chief Financial Officer  
 
 
33