Sports Alumni, Inc. Completes Name Change to CoMedia Corporation, Launches New Website

Sports Alumni, Inc. (Pink Sheets:SPNI) is pleased to announce that the Company has changed its name to CoMedia Corporation to better reflect the various business operations of the organization and its subsidiaries. The Company is expected to receive approval to change its stock symbol within the next several weeks. The name change reflects the recently announced merger between Sports Alumni Inc., now a division of CoMedia Corporation, and Diversified Entertainment Properties Inc. Along with the new name, a new website has been created to present all of the Companys subsidiaries which in addition to Sports Alumni and American Football Alumni, Triple Take Media, Edge Management, and Bonus Mobile Entertainment. The new website can be viewed at www.thecomediacorp.com.

The merger between Sports Alumni and Diversified Entertainment Properties will create many cross promotion and combined business development opportunities amongst the divisions of CoMedia Corporation. DEPs entertainment-based integrated marketing operations are focused on creating, packaging, producing, and distributing media properties which will help accelerate the roll out of many of American Football Alumnis programs.

Stephen White, President, said, Our new name, CoMedia Corporation, better reflects our corporate vision and business strategy. CoMedia develops intellectual properties for use on our proprietary media platforms to create products, services and use our distribution channels to reach the tens-of -millions of people in our target markets. We are focused on building Social Networks around Sports Centric males in the 24 to 55 age group. CoMedia delivers unique solutions and recognition for our brands by developing Digital Entertainment for Online and Offline, Broadcast/Cable TV and retail distribution. We also utilize our marketing and licensing expertise to create content and distribute it as digital programming, in the form of audio books, music, DVDs, animation, and family entertainment."

About CoMedia Corporation:

CoMedia Corporation has been formed through the merger of Diversified Entertainment Properties, Inc., (DEP) and Sports Alumni, Inc. (a publicly traded company). DEP consists of four distinct subsidiaries which are now combined with American Football Alumni and Sports Alumni all becoming subsidiaries of CoMedia, with CoMedia being the publicly traded company. CoMedia and its subsidiaries specialize in the acquisition, production and distribution of a wide range of entertainment assets and services.

This release contains forward-looking statements, which are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. Expressions of future goals and similar expressions reflecting something other than historical fact are intended to identify forward-looking statements but are not the exclusive means of identifying such statements. These forward-looking statements involve a number of risks and uncertainties, including the timely development and market acceptance of products and technologies, successful integration of acquisitions, the ability to secure additional sources of financing, the ability to reduce operating expenses and other factors. The actual results that the company achieves may differ materially from any forward-looking statements due to such risks and uncertainties. The company undertakes no obligations to revise or update any forward-looking statements in order to reflect events or circumstances that may arise after the date of this release.

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