Felipe's Taqueria, a Mexican restaurant chain with locations across Louisiana and Florida, announces a 20 percent discount on digital gift cards for Cyber Monday 2025. The one-day promotion will be available exclusively on December 1, 2025, through the company’s online gift card platform and applies to digital gift cards of all available denominations.
Guests purchasing a digital gift card can enter promo code GC20 at checkout to receive the discount. The digital cards can be delivered instantly via email or text message or scheduled in advance for future delivery. The promotion applies to gift card purchases intended for use at Felipe’s Taqueria locations in the New Orleans Metro area and Naples, Florida.
The company’s digital gift cards carry no expiration date. They may also be combined with Felipe’s Taqueria’s rewards program, in which members earn five dollars for every fifty dollars spent and receive a ten-dollar reward on their birthday. Gift cards purchased during the promotion can be redeemed for items from the Mexican menu from Felipe's Taqueria, which includes carnitas burritos, street-style tacos, customizable bowls, and beverages.
"Digital gift card sales have increased 35 percent year-over-year as consumers seek convenient gifting options," said Felipe's Taqueria Director of Operations. "This Cyber Monday promotion responds to growing customer demand for digital purchasing options during the holiday shopping season."
The Cyber Monday promotion aligns with broader retail trends showing increased digital gift card adoption. According to industry data, digital gift card sales typically spike 200 percent during Cyber Monday compared to average daily sales throughout the year. The restaurant industry has seen particular growth in digital gift card purchases, with many chains reporting double-digit increases in digital gift card revenue.
Restaurant operators across the U.S. have attributed this growth to several factors, including ease of delivery, increased mobile usage, and the wider availability of digital loyalty programs. Digital gift cards also offer flexibility for recipients, who may use them for dine-in, takeout, delivery, or catering orders. These broader market shifts continue to influence how restaurants approach promotions, holiday campaigns, and customer engagement.
"The shift to digital gift cards reflects changing consumer preferences and the need for immediate delivery options," added the Felipe's Taqueria spokesperson. "Recipients can use these gift cards for dine-in, takeout, or catering services at their convenience."
Felipe’s Taqueria’s Cyber Monday promotion is one component of its ongoing digital commerce initiatives. The company continues to invest in tools aimed at streamlining the customer experience, including online ordering, mobile-friendly navigation, and its rewards program. Its digital gift card system allows customers to select custom gift amounts, personalize messages, and schedule gift card delivery for birthdays, holidays, or special occasions.
Throughout the year, the restaurant participates in a number of food-themed celebrations, such as National Taco Day and National Quesadilla Day, offering periodic promotions to engage customers both online and in-store. The 2025 Cyber Monday offering marks the restaurant’s third consecutive year participating in what it refers to as its “Give the Gift of Tacos from Felipe’s” holiday promotion.
Felipe's Taqueria operates as a Mexican restaurant in New Orleans and Florida. The company currently maintains locations in Louisiana's French Quarter, Mid-City, and Uptown New Orleans areas, as well as Metairie Road in Metairie. Florida locations include Logan Landings and Park Shore Plaza in Naples.
The restaurants offer dine-in, takeout, catering, and private event services. Depending on location, customers may also access online ordering platforms, delivery through third-party partners, and onsite bars featuring margaritas and cocktails. Menu offerings include a variety of proteins, toppings, and salsas, as well as vegan options and rotating specials.
Felipe’s Taqueria received recognition in 2025 from local publications, including Best of the Big Easy and Gambit’s Best of New Orleans. The honors reflect community engagement efforts, the restaurant’s presence in local dining scenes, and its continued service across several neighborhoods in the New Orleans area.
Digital gift card promotions have become increasingly common across the restaurant industry as operators look to meet shifting consumer expectations. The rise of digital wallets, loyalty apps, and mobile ordering has encouraged companies to expand their digital offerings. Cyber Monday, in particular, has evolved into a significant day for restaurant-focused digital promotions due to high online traffic and holiday-season gift purchasing.
During the holiday shopping period, guests frequently turn to digital gift cards as convenient options for friends, colleagues, and family members. In the case of restaurant gift cards, recipients gain the flexibility to choose their preferred dining time, menu items, or service format. These considerations have contributed to the steady increase in digital gift card adoption over the past several years.
Felipe’s Taqueria’s Cyber Monday promotion aligns with these broader industry patterns, providing customers with a single-day incentive while positioning the company within larger national trends around digital commerce and seasonal gifting.
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For more information about Felipe’s Taqueria -French Quarter New Orleans, contact the company here:
Felipe’s Taqueria -French Quarter New Orleans
Felipe's Taqueria
(504) 267-4406
it@felipestaqueria.com
301 N. Peters Street
New Orleans, LA 70130
