Research and Markets (http://www.researchandmarkets.com/research/23scqv/instore) has announced the addition of the "In-Store Bakeries: U.S. Market Trends" report to their offering.
Despite comprising a relatively small percentage of perishable dollar sales at most retail stores, in-house bakeries are a thriving and growing part of the U.S. food landscape.
In-store bakeries help create and build an image of freshness and quality that carries over throughout the rest of the supermarkets they occupy, and help support the convenience of one-stop shopping that is so essential for mass merchandisers and warehouse clubs. The result of retail's reliance on in-house bakeries, combined with higher price points, has allowed the in-house baked goods market to experience dollar sales increase every year since 2008. It is expected these gains will continue through 2017 and beyond.
In-Store Bakeries: U.S. Market Trends estimates that retail sales of the in-store bakery goods market reached $12.8 billion in 2012. The market has been challenged by the economy and health and diet concerns, yet many consumers still choose to indulge and have an increasing desire for fresh rather than packaged foods.
Further optimism surrounding the in-store baked goods market stems from the continued expansion of these products beyond the retail shelves they have traditionally occupied and into convenience stores and drug stores. In-Store Bakeries: U.S. Market Trends examines these and other trends that food manufacturers and marketers must be aware of going forward as they will impact future growth in the baked goods segment.
Key Topics Covered:
Chapter 1: Executive Summary
Chapter 2: The Market
Chapter 3: The Suppliers
Chapter 4: Product, Retail, and Marketing Trends
Chapter 5: The Consumer
For more information visit http://www.researchandmarkets.com/research/23scqv/instore
Contacts:
Laura Wood, Senior Manager.
press@researchandmarkets.com
U.S.
Fax: 646-607-1907
Fax (outside U.S.): +353-1-481-1716
Sector: Food
