Life Time Fitness, Inc. (NYSE:LTM):
WHAT: | New Year’s Resolutions: We all know they’re going to happen yet only 8% who make them actually keep them. As Jan. 1 approaches, Life Time says enough with the failed resolutions, and is inviting everyone to make their health a priority in 2015 by opening its doors to the first-ever Commitment Day Festival – four days of complimentary fun, engaging and invigorating activities for all ages. The Festival is open to the public, including non-members who register online for the guest list anytime through Jan. 4. | |||
Highlights Include: | ||||
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WHEN/ | Jan. 1 to 4: Commitment Day Festival | Jan. 1: 10 a.m.: Commitment Day 5K | ||
WHERE: | Life Time Athletic Laguna Niguel | Laguna Niguel Regional Park | ||
25600 Rancho Niguel Road | 28241 La Paz Road | |||
*Festival activities and times vary by club | ||||
STORY IDEAS: | - Human interest—how making a commitment has changed the lives of local residents | |||
- Tips for success in 2015—know it, nourish it and move it | ||||
- Exercising in the elements—tips and gear for exercising outdoors | ||||
- Anyone can try a Tri—what to know and how to start with an Indoor Tri | ||||
- Creating family committed to fitness—ideas for getting your family moving | ||||
- Joining a health club for the New Year? What to look for to ensure success | ||||
RESOLUTION | - Every year 45% of Americans make resolutions yet only 8% achieve them. | |||
STATISTICS | - Top resolutions: lose weight, get organized, spend less/save more, enjoy life more, be more fit | |||
- Quit smoking | ||||
- 39% of people in their twenties keep resolutions/14% of people over 50 achieve their resolutions | ||||
Source: University of Scranton. Journal of Clinical Psychology | ||||
Media are invited to attend the Commitment Day 5K Fun Run and any of the Commitment Day Festival activities. A Life Time expert can be available anytime for taped or live interviews. Please contact Natalie Bushaw at 952.229.7007 (office) or 612.812.0955 (cell) or by email at nbushaw@lifetimefitness.com. |
Contacts:
Natalie Bushaw, 952-229-7007 (office)
or 612-812-0955 (cell)
nbushaw@lifetimefitness.com