Imagine to Demonstrate Superior Video Quality Across All Cable Digital Video Applications at The Cable Show '08

Imagine Communications, the leading innovator in advanced digital video processing and multiplexing solutions, today announced plans to demonstrate its powerful ICE™Video Platform across all cable digital video applications at The Cable Show ’08, May 18–20 in New Orleans. In addition, Imagine’s co-founder and CTO Ron Gutman will present his paper entitled “Video Layer Quality of Service (QoS): Unprecedented Control and the Best Video Quality at Any Given Bit Rate,” during the session called “Bit Parts: New Approaches for Managing Video Encoding” on Monday, May 19, 10:45a.m.-12:00p.m. in room #211.

“We’re excited to demonstrate how cable operators can deliver the highest video quality while still adding bandwidth-intensive content, such as HDTV and VOD, to their systems,” stated Marc Tayer, Imagine’s SVP of marketing and business development.

In booth #529 at The Cable Show, attendees will see how Imagine’s ICE Video Platform, which leverages breakthrough video processing and multiplexing technology, can help cable operators deliver the highest video quality while cost-effectively increasing bandwidth efficiency across all digital platforms. Imagine’s core technologies of Interchangeable Compressed Elements (ICE™) and video quality measurement (ICE-Q®) address the video quality needs of cable operators. ICE-Q is the industry’s first accurate objective video quality measurement subsystem. It consists of algorithms built into Imagine’s video processing solutions. By accurately emulating the human visual perceptual system, ICE-Q ensures the highest video quality at any given bit rate.

The following solutions will be demonstrated:

• The ICE Broadcast System, Imagine’s initial product, offers the highest video quality and most efficient multiplexing of HDTV and SDTV broadcast channels, allowing cable operators to add dozens more linear HDTV signals at excellent video quality.
• The ICE VOD System allows operators to deliver up to 50 percent more VOD streams per 256 QAM channel, with enhanced video quality — providing the ideal platform for next-generation, consumer-controlled PersonalizedTV services.
• The ICE SDV System further enhances the inherent bandwidth efficiency of switched digital video, while dramatically improving the video quality of existing SDV networks.
• Video Layer Quality of Service (Video Layer QoS) offers an unprecedented level of control by allowing content providers and cable operators to pre-calibrate and establish video quality levels, at the video layer, which can be sustained from content origination all the way to the set-top box.

About Imagine Communications

Imagine Communications has launched the industry’s most powerful and scalable digital video platform, enabling system operators to deliver the highest video quality and bandwidth efficiency for HDTV, Switched Digital, VOD and other advanced digital video services. The Imagine ICE™ Video Platform also provides Video Layer Quality of Service, offering system operators unprecedented control over video quality. Imagine is based in San Diego with R&D and engineering in Israel. Imagine’s strong management team includes industry leaders with decades of experience delivering innovations in video communications. Founded in 2005, Imagine Communications is privately held and funded by Carmel Ventures, Columbia Capital and Court Square Ventures. www.imaginecommunications.com

Imagine, the Imagine logo, ICE-Q, ICE, and Enabling PersonalizedTV are trademarks or registered trademarks of Imagine Communications, Inc. Other company, product and service names mentioned herein may be trademarks or service marks of their respective owners.

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