Electric Insurance Appoints Southwest Insurance Brokers

Electric Insurance Company, a national provider of auto, homeowners, condominium, and renters insurance, announced today that it has appointed Southwest Insurance Brokers, a full service personal lines insurance agency, as an independent agent for the marketing of its personal lines insurance products to the greater Phoenix, Arizona market. The agency was licensed to distribute these products as of September 9, 2008.

“The appointment of Southwest Insurance Brokers allows us to expand our geographic coverage in Arizona through a well-respected independent agency,” said Michael Mucher, Vice President, Sales and Marketing, Electric Insurance Company. “Southwest Insurance Brokers is a great addition to our growing list of independent agents in the Southwest.”

Southwest Insurance Brokers, L.L.C. is a newly formed Arizona Limited Liability Company with two members – Sankovich & Lewis Insurance, Inc. and Southwestern Capital Insurance, Inc. Jeffrey Lewis, Sankovich & Lewis Insurance, Inc., has been in the insurance business for over forty years. His partner, Timothy Schmidt, President, Southwestern Capital Insurance, Inc., has been in the insurance business since 1986.

“Electric Insurance brings us a unique personal lines solution for our customers,” said Jeffrey Lewis, Director, Southwest Insurance Brokers, L.L.C. “Their combination of competitive pricing, comprehensive coverage, and excellent claims management and service allows us to offer true value to the market.”

About Electric Insurance Company

Electric Insurance Company is a national, leading provider of personal lines insurance products offered at competitive rates and with outstanding customer service. The company has been serving consumers for 42 years, and has credit ratings of “A (Excellent)” from A.M. Best and “A/Strong” from Standard & Poor’s. 98% of Electric Insurance Company’s policyholders, who responded to the company’s 2007 claims satisfaction survey, said they’d renew their policy with Electric Insurance Company based on their claim experience. Electric Insurance’s products are available to general consumers, and to GE employees, retirees, and their family and friends through the company’s Customer Contact Center at 1-800-342-5342, website www.electricinsurance.com, and through select independent agents.