In today’s digital age, e-commerce is no longer just a system for selling products online; it’s becoming a new digital economy model shaped by user participation, data sharing, and community interaction . One of the pioneers of this transformation is Turkey-based innovative platform NEXBIRLIK .
What is NEXBIRLIK and How Did It Come About?
NexBirlik is a community-focused bulk purchasing e-commerce platform developed by Hong Kong EasyPost International Logistics Company through years of research, innovation, and operational experience .
Following extensive data analysis and market research, the company selected Turkey, a strategic hub connecting Europe and Asia, as its official launch location in 2025 and established an operations center in Istanbul .
This step not only signifies entry into the Turkish market, but also represents the beginning of NexBirlik’s global digital ecosystem strategy .
Istanbul Operations Center: The Heart of Regional Growth
Following a 12-14 month incubation period and intensive training programs, NexBirlik established a local operations team in Turkey and began its independent operations.
This center serves consumers in the Turkish market and strengthens the trade bridge between Europe, the Middle East, and Asia .
The Istanbul operations center is positioned as the main building block of NexBirlik’s “local to global” strategy.
Key Advantages of NEXBIRLIK
NEXBIRLIK not only makes shopping easier, but also builds an ecosystem that encourages user participation and creates real economic value.
Limited Time Bulk Purchase
Users can purchase high-quality products at prices 60–70% lower than the market price.
Daily Active Duty System
It is possible to earn points for completing tasks every day on the platform .
Score = Actual Value
NexBirlik points are not “virtual currency”—they have a 1:1 ratio of real-world purchasing power .
Users can use these points to purchase products or withdraw them as cash to their bank accounts.
This structure concretizes NexBirlik’s “consumption by earning” model.
A New User-Centered E-Commerce Model
According to NexBirlik, the user is no longer just a buyer ; they are also a sharer , an organization founder , and even a future business partner .
Active users within the community can increase their income potential by attracting new members through their own interactions.
This model enables individuals to become not only consumers but also brand ambassadors and community leaders .
A New Era in Community Economics
NexBirlik’s core philosophy is to empower people not only to consume but also to engage in collaborative production and sharing .
This approach allows users to directly contribute to the platform’s growth, earning both financial gains and building their own loyal communities through the points they earn.
Users can advance to the roles of “KOC” (Key Opinion Consumer) and “KOL” (Key Opinion Leader) based on their level of contribution.
This structure creates a model that, unlike traditional e-commerce, redefines the relationship between people, products, and communities .
NEXBIRLIK’s Technological Infrastructure
NexBirlik offers a personalized experience for every user through powerful data analytics and AI-powered recommendation systems
. The platform also plans to integrate blockchain technology for transparent and secure transaction processes.
These systems both analyze user behavior and produce valuable market insights for brands.
Future Goals
NexBirlik focuses on long-term digital sustainability, not just short-term growth.
12-Month Goals
- Reaching 1 million active users in Turkey
- Creating the first closed-loop model integrating bulk purchasing + points system + community management
3-Year Goals
- Creating 100 direct-to-consumer (DTC) brands
- Establishing a global F2C (Factory to Consumer) supply network
- Applying for more than 10 patents (on AI and interaction systems)
- Launching operations in Europe, the Middle East and Southeast Asia
Long-Term Vision
To be the world’s most effective community-driven e-commerce ecosystem platform , where every individual plays an active role in the future of digital commerce .
The Future of E-Commerce is Being Rewritten with NexBirlik
NexBirlik breaks the mold of traditional e-commerce by bringing together technology, people, and community. In this new model, every user becomes
not just a customer but also a stakeholder in the ecosystem .
Success in the future economy will be determined by the power of participation — and one of the brands shaping this future is already clear: NEXBIRLIK .
Media Contact
Organization: NexBirlik
Contact Person: Ada
Website: https://nexbirlik.com/
Email: Send Email
Country:Turkey
Release id:36192
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NEXBIRLIKA Community-Focused E-Commerce Ecosystem Rising from Trkiye to the World
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