New Habit Restaurant To Open Doors On June 18;
Hold Pre-Opening VIP Events on June 14, June 16-17
IRVINE, Calif., June 11, 2025 (GLOBE NEWSWIRE) -- Habit Burger & Grill, the California-based restaurant company renowned for its award-winning Charburgers grilled over an open flame, signature sandwiches, fresh salads, and more, announces today the launch of their latest restaurant opening in Fredericksburg, VA. The restaurant is located at 5916 Plank Road, Fredericksburg, VA 22407. Their famous “Habit Hospitality” will be served to the public starting Wednesday, June 18, 2025.
In honor of their grand opening, Habit Burger & Grill will host exclusive pre-opening VIP events for their CharClub and mobile app members. Guests can receive an invite to this exclusive sneak-peek by signing up at https://order.habitburger.com/nro/fredericksburg
VIP Event Details:
- Free Charburger Day (Saturday, June 14): The first 200 guests at 11:30 a.m. and 5:00 p.m. will receive a free freshly-made Charburger, fries and drink. Must be a CharClub member and present VIP invitation.
- Free Habit Day (Monday, June 16): The first 200 guests at 11:30 a.m. and 5:00 p.m. will receive a free chargrilled meal from one of our pre-set menus. Must be a CharClub member and present VIP invitation.
- Free Habit Day (Tuesday, June 17): The first 200 guests at 11:30 a.m. and 5:00 p.m. will receive a free chargrilled meal from one of our pre-set menus. Must be a CharClub member and present VIP invitation.
"With the opening of the Fredericksburg location, Habit Burger & Grill now has five restaurants in the amazing Old Dominion, and we are chomping at the bit to start feeding the citizens of this city,” said Chef Jason Triail, Executive Chef at Habit Burger & Grill. "There is deep American history in Fredericksburg, and we are so proud to be a part of this vibrant community. From the art scene to historical sites, cobblestone streets and being a college town, this city is teeming with energy, and we can’t wait to serve our chargrilled burgers, stacked sandwiches, award-winning sides, and so much more!"
The restaurant debuts one of Habit’s newer features—the Mobile Pickup Lane, designed to enhance convenience for both guests and third-party delivery drivers. This innovative lane brings a more seamless, on-demand experience than a drive-thru.
Guests can order ahead through Habit’s mobile app. Once notified that their order is ready, they simply pull into the Mobile Pickup Lane for a fast, hassle-free pickup—think of it as a “fast track” lane for food where guests can effectively “skip the line.”
The Fredericksburg restaurant will offer Mobile Pickup Lane, dine-in, takeout; and delivery will be available via the Habit Mobile App and online at order.habitburger.com. Guests also have additional convenient ordering options including state-of-the-art indoor self-serve kiosks and delivery through Grubhub, DoorDash, Postmates and Uber Eats.
Habit Burger & Grill was named in Thrillist’s list of “Underrated Burger Chains that Need to be in Every State!” With its cooked-to-order mantra, Habit Burger & Grill’s open flame sears a distinctive smoky flavor into their famous Charburgers, fresh marinated chicken, and sushi-grade ahi tuna. Guests at Habit Burger & Grill can always count on freshly-made, handcrafted quality served up with genuine hospitality.
This Habit Burger & Grill restaurant will be open 10:30 a.m. – 10 p.m. Daily
Connect with Habit Burger & Grill on social media at:
- FB: https://www.facebook.com/habitburgerandgrill/
- IG: https://www.instagram.com/habitburgerandgrill/
- TikTok: https://www.tiktok.com/@habitburgerandgrill
- LinkedIn: https://www.linkedin.com/company/habit-burger-and-grill/
About The Habit Restaurants, Inc.
Born in sunny Southern California in 1969, Habit Burger & Grill is known for Charburgers cooked-to-order over an open flame. But the menu extends far beyond burgers—it’s a celebration of Californian-inspired flavors. Alongside the brand's signature Charburgers is a meaningful array of handcrafted sandwiches, crisp salads, and creamy shakes, ensuring there's something for everyone. Habit Burger & Grill has earned notable recognition, with its Double Char ranked #1 by USA Today 10Best*, its Tempura Green Beans named the #1 side by USA Today 10Best, and its Chicken Club recognized as the best grilled chicken sandwich by The Daily Meal. The brand was also featured in Newsweek’s America’s Favorite Restaurant Chains 2023 and included in Thrillist’s roundup of Underrated Burger Chains that Need to be in Every State! Habit Burger & Grill has since grown to over 385 restaurants across 14 states and internationally—continuing to serve up bold fresh flavors, made-to-order. Learn more at www.habitburger.com.
Sources: Sources: USA Today 10Best, USA Today 10Best, The Daily Meal, Newsweek, The Daily Meal, Thrillist
Habit Burger & Grill Press Contact: HBGMedia@yum.com
