Why ‘great’ companies don’t always make good stocks By: MarketWatch June 13, 2018 at 21:55 PM EDT Backward-looking studies, undermined by data mining, are a trap for investors, writes Gary Smith. Read More >> Related Stocks: Abbott Laboratories Kimberly-Clark Kroger Co Nucor Corp Philip Morris International Pitney Bowes Procter & Gamble Walgreens Boots Alliance Wells Fargo