RBC TAKES HOME BEST PAYMENT INNOVATION AND BEST USE OF DATA ANALYTICS
TORONTO, May 20, 2016 /CNW/ - RBC is honoured to once again be recognized by Retail Banker International (RBI) in its annual awards competition, by winning Best Payment Innovation and Best Use of Data Analytics for 2016.
"We're proud to be recognized on the world stage for providing an exceptional experience for our clients," said Jennifer Tory, group head, Personal & Commercial Banking, RBC. "By developing innovative products and using technology in new and groundbreaking ways, our team is focused on delivering solutions that make our customer's lives easier and more convenient."
"RBC's focused investment in emerging payment infrastructure has allowed it to become an industry leader and set the standard for secure mobile payment solutions," said Douglas Blakey, group editor, Consumer Finance Titles, Timetric. "The bank has also developed leading-edge data analytics, which allows it to intuitively meet the needs of its clients."
Best Payment Innovation Award
As a market leader in the payments space, RBC is committed to providing convenient and secure payment solutions that allow clients to make payments how, when, and where they want.
The award recognizes RBC's overall payment innovation strategy and highlights the 2015 launch of Host Card Emulation (HCE) technology – the first fully cloud-based payment solution offered by a North American financial institution. Leveraging the patented RBC Secure Cloud, HCE is a flexible technology that can turn any mobile device – such as smartphones or wearables – into a secure and simple-to-use payment device. It is the foundation of our mobile payment offering and the gold standard in mobile security and convenience worldwide.
RBC continues to be on the leading edge of pioneering payment solutions. The launches of free e-Transfer payments and Apple Pay earlier this month are recent examples of RBC's ongoing leadership and commitment to providing innovative solutions that meet our clients' evolving needs, especially as they integrate digital and mobile in to their lives.
Best Use of Data Analytics
RBC is committed to providing solutions to our clients' current and future banking needs in an intuitive and responsive manner, in whatever channel they use –branch, online or mobile. This award illustrates how RBC analyzes data and employs cost-effective, targeted digital marketing and integrated social media campaigns to deliver industry-leading results in key categories.
RBI is one of the world's leading sources of retail banking news and information from around the world. It is part of Timetric, a leading provider of online data, analysis and advisory services on key financial and industry sectors. More about the RBI Awards 2016.
ABOUT RBC
Royal Bank of Canada is Canada's largest bank, and one of the largest banks in the world, based on market capitalization. We are one of North America's leading diversified financial services companies, and provide personal and commercial banking, wealth management, insurance, investor services and capital markets products and services on a global basis. We have over 80,000 full- and part-time employees who serve more than 16 million personal, business, public sector and institutional clients through offices in Canada, the U.S. and 37 other countries. For more information, please visit rbc.com.
RBC helps communities prosper, supporting a broad range of community initiatives through donations, community investments, sponsorships and employee volunteer activities. In 2015, we contributed more than $121 million to causes around the world.
SOURCE RBC
