SOUTH DEERFIELD, Mass., Jan. 31, 2017 /PRNewswire/ -- The Yankee Candle Company, Inc. today announced the launch of its new line of fragrances for spring 2017. The world's largest manufacturer of premium scented candles invites its customers to leave their winter blues behind and journey to the Mediterranean Sea coast with four lush fragrances. Whether strolling down a flower-filled country lane in the south of France, or savoring a sweet bite of lavender honey gelato, Yankee Candle's spring scents effortlessly capture the romantic allure of the region. The spring fragrances are available for purchase now at Yankee Candle's more than 500 retail stores, www.yankeecandle.com, and select specialty retailers and gift shops while supplies last.
"This time of year, our customers start looking forward to warmer weather," said Rich Mathews, senior vice president of marketing at the Yankee Candle Company, Inc. "The bold colors and rich scents of the new line will allow our fans to transport to the Mediterranean in the comfort of their own home."
SPRING 2017 NEW FRAGRANCES – Four fragrances that offer Mediterranean-influenced candles designed to add fresh scents and soothing hues to your home.
Price: $27.99 MSRP – Large Tumbler or Jar Candle; $24.99 MSRP – Medium Jar Candle; $15.99 MSRP – Regular Tumbler Candle; $10.99 MSRP – Small Jar Candle; $4.99 MSRP – Scenterpiece™ Easy MeltCup; $1.99 MSRP – Tarts® Wax Melt or Samplers® Votive Candle
Mediterranean Breeze – Feel the warm, salt air of the Mediterranean—a seaside mix of soft citrus blossoms and amber.
Honey Lavender Gelato – A refreshing lavender treat that's bursting with flavor and topped with cool berry and warm honey.
Café al Fresco – The warm air of a bustling outdoor café kissed with sweet notes of cinnamon, coffee, and a dash of caramel.
French Countryside – Wander along a cobblestone path scented by rose petals and winding greenery; fresh, sweet, and so uplifting.
To learn more about Yankee Candle and its new spring fragrances, visit www.yankeecandle.com, the brand's Instagram (@TheYankeeCandle) and Pinterest (TheYankeeCandle) pages, or join the conversation on Facebook at facebook.com/TheYankeeCandleCompany or on Twitter (@theyankeecandle).
About The Yankee Candle Company
The Yankee Candle Company, Inc. is a leading designer, manufacturer, wholesaler and retailer of premium scented candles. Yankee Candle has over a 40-year history of offering distinctive products and marketing them as affordable luxuries and consumable gifts. The company is a wholly owned subsidiary of Newell Brands and sells its products through a North American wholesale customer network of approximately 35,000 store locations, a growing base of more than 500 Company owned and operated retail stores, direct mail catalogs, and its Internet website www.yankeecandle.com. Outside of North America, the Company sells its products primarily through its subsidiary, Yankee Candle Company (Europe), Ltd., which has an international wholesale customer network.
About Newell Brands
Newell Brands (NYSE: NWL) is a leading global consumer goods company with a strong portfolio of well-known brands, including Paper Mate®, Sharpie®, Dymo®, EXPO®, Parker®, Elmer's®, Coleman®, Jostens®, Marmot®, Rawlings®, Oster®, Sunbeam®, FoodSaver®, Mr. Coffee®, Rubbermaid Commercial Products®, Graco®, Baby Jogger®, NUK®, Calphalon®, Rubbermaid®, Contigo®, First Alert®, Waddington and Yankee Candle®. For hundreds of millions of consumers, Newell Brands makes life better every day, where they live, learn, work and play.
This press release and additional information about Newell Brands are available on the company's website, www.newellbrands.com.
Media Contacts
Alice DuBois
451 Marketing
adubois@451marketing.com
(585) 613-5966
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SOURCE The Yankee Candle Company
