TOLEDO, Ohio, Oct. 22 /PRNewswire/ -- Consumers are still putting environment first in spite of the economy, according to EcoLogic Products, whose first of its kind, sustainable, green, high end tableware is meeting with terrific demand, just days after becoming available to the public. The Eco Collection(TM) is available at a number of online retailers including http://www.amazon.com, http://www.greenfeet.com and http://www.econsciousmarket.com in addition to a host of selected housewares retailers nationwide.
This breakthrough tableware collection, featuring a complete set of dinnerware and bowls, is comprised of 100% natural plant fibers and earth based resins, designed to last for years of regular use, which can be composted or repurposed when discarded after a long, useful life. It has a near zero carbon footprint signature and aims to minimize the environmental drawbacks of petroleum based plastics and lead based ceramics, effectively bridging the gap in regards to today's tableware offering. In the United States, the Green Marketplace is conservatively pegged at nearly $250 million in annual revenue -- a figure still showing signs of growth in the face of the economic crisis. There are 63 million American consumers eating organics and driving hybrids, comprising over 30% of the American Market. They have proven themselves willing to spend up to an astounding 20% premium, on clean, green products over non-sustainable alternatives. As the economy tightens, consumers are increasingly shifting their spending habits as they choose to dine-in, focusing on culinary entertaining as oppose to dining out, according to a recent article in USA Today.
"We've effectively developed a product that fills a fundamental need in every family's household (tableware), and does so with eco-chic style in a manner that benefits the environment. Our economic crisis will eventually be resolved, however our environmental issues are continual in many instances. We have found that most Americans are not ignoring the environment and are without hesitation choosing to purchase our products despite hard economic times," says Eco-Preneur Lawrence J. Ohlman III, founder and CEO of EcoLogic Products, LLC.
The Eco Collection(TM) was engineered along cradle-to-cradle guidelines, which means that it is developed from natural, earth-based plant fibers which can be composted upon the end of their serviceable life. "After a long functional life of 5-7 years, this everyday tableware can be used as a stylish plant pot and saucer or simply composted back to the earth, minimizing our impact on the planet's ecosystem," Ohlman adds. In addition to serving as an environmental alternative to conventional tableware, the firm has partnered with numerous environmental non-profit groups such as Global Green USA to aid environmental causes through the 1% for the Planet Foundation.
The Eco Collection(TM) is being offered at an attractive price point, adhering to the firm's intent on developing ECOcentric yet ECOnomical products for use in our everyday lives, available in a host of natural colors, packaged in a display ready, post consumer content package printed with soy based inks. It is available today at many green focused online retail outlets and will be appearing on national retailer shelves in time for the early holiday rush.
Creating today's houseware products for a better tomorrow. The Eco Collection(TM) is the first FDA approved tableware of its kind developed from our proprietary blend of natural plant fibers and earth based resins. Made primarily from bamboo fibers, the raw material is powdered and mixed with bio-based polymers at high temperature to form a collection of sustainable and durable dinnerware. We are also committed to Environmental Stewardship in our packaging and through our alliances with environmental organizations. In fact, we are a member of "1% For the Planet", which is an alliance of companies that pledge a percentage of sales to environmental organizations worldwide. http://www.ecologicproducts.com
SOURCE EcoLogic Products
