As hybrid work volatility continues to reshape corporate real estate strategies, organizations are under pressure to build robust digital infrastructure that unifies people, place and technology. The acquisition of Spica by HubStar represents a step-change for the industry: combining AI-powered utilization intelligence with smart building and employee experience capabilities to create the resilient, future-ready workplace platforms that global enterprises now demand.

HubStar, the industry leader in dynamic workplace solutions, today announced the acquisition of Spica Technologies, a UK-based pioneer in workplace experience and IoT technology.

The move represents a major milestone in HubStar’s mission to accelerate the world’s transition to smarter ways of working. By combining HubStar’s AI-powered employee engagement, spatial intelligence and dynamic occupancy planning with Spica’s award-winning workplace experience platform, the acquisition creates the most comprehensive solution for organizations seeking to optimize space, costs, emissions and people outcomes simultaneously.

Spica has established itself as a trusted partner to global enterprises by delivering digital tools that connect employees with their workplace environment and simplify access to services including wayfinding, comfort controls and wellness. Its deep expertise in IoT, indoor positioning and smart building integration makes Spica a leader in operational efficiency and employee engagement.

Together, HubStar and Spica will offer an unmatched platform that unites workplace experience, operational intelligence and AI-driven planning in one interoperable ecosystem. Notably, the combination of HubStar and Spica visitor management capabilities leads to an unrivalled end-to-end VM solution - spanning pre-registration, access control, lobby check-in, contractor workflows and real-time analytics - delivered through a single, enterprise-grade platform. Customers will gain the ability to consolidate siloed workplace technologies, accelerate time-to-value and confidently align real estate strategy with the evolving needs of hybrid teams—at today’s pace and frequency of change.

“Today’s workplace leaders are tasked with balancing three imperatives: reducing costs, creating exceptional employee experiences and advancing sustainability goals,” said Steve Vatidis, Executive Chairman, HubStar. “This acquisition addresses all three challenges head-on. By bringing together Spica’s human-centric design and IoT integration capabilities with HubStar’s unique approach to always-on spatial intelligence, we are creating a new category leader that empowers organizations to thrive in our new era of dynamic workplace management.”

The acquisition will also expand HubStar’s ecosystem of partners and integrations. Spica’s existing network of building technology providers and enterprise clients will join HubStar’s H₂O platform, further extending its reach and enhancing value for customers and partners alike.

“Spica has always believed the workplace should be more than just a location – it should be a desirable destination that empowers people,“ said Vatidis. “Together, we are uniquely positioned to deliver both the intelligence and the experiences that define the future of work, while enabling workplace leaders to raise the bar in workplace performance amidst volatility.”

As hybrid work makes it necessary to adopt a new operating rhythm for modern work, organizations increasingly recognize the need for unified solutions that combine data accuracy, dynamic planning, employee engagement and intelligent automation. By integrating HubStar’s next-gen scheduling, advanced utilization analytics, scenario modelling and AI occupancy optimization with Spica’s experience-driven technology, the combined capabilities will deliver a single source of truth and a solid foundation for AI development - to inform strategic decisions while enhancing the day-to-day lives of employees.

HubStar is a privately held, global company with headquarters in Marlborough, Mass. and London, UK. The company provides a next-generation dynamic workplace platform to drive productivity, collaboration and workplace experience while reducing real estate costs. With operations in the US, UK, Europe and APAC, HubStar helps thousands of teams in over 60 countries create dynamic workplaces. For more information visit hubstar.com

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“Today’s workplace leaders are tasked with balancing three imperatives: reducing costs, creating exceptional employee experiences and advancing sustainability goals. This acquisition addresses all three challenges head-on."