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Cardano Struggles Below $0.90 as Digitap Emerges Amidst Trump's Pro-Crypto 401k Push

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As of late September 2025, the cryptocurrency market is witnessing a significant divergence in fortunes, with established altcoin Cardano (ADA) (ADA) grappling with persistent price weakness below the critical $0.90 mark, while a new contender, Digitap ($TAP), is rapidly gaining traction as a top crypto to watch. This dynamic plays out against a backdrop of sweeping regulatory changes, as the Trump administration actively paves the way for cryptocurrencies to be included in 401(k) retirement plans, a move that could funnel trillions into the digital asset space and reshape the investment landscape. The contrasting performances of ADA and $TAP highlight an evolving investor sentiment, shifting from speculative large-cap altcoins to utility-driven projects with tangible products, especially as traditional finance eyes broader crypto integration.

Cardano's struggle, marked by significant selling pressure from whales and a failure to break key resistance levels, signals a period of consolidation and uncertainty for the blockchain platform. Concurrently, Digitap's innovative "omnibank" concept, offering a seamless integration of fiat and crypto within a single super app, is capturing investor imagination, buoyed by a live product and a strong emphasis on real-world utility. The potential for massive capital inflows from 401(k) plans, driven by recent executive orders and regulatory shifts, amplifies the significance of these market movements, creating both opportunities and challenges for various players in the burgeoning digital economy.

Divergent Paths: Cardano's Correction and Digitap's Ascent

Cardano (ADA) has been on a downward trajectory, consistently trading between $0.77 and $0.78 as of September 27, 2025, after failing to reclaim the $0.80 resistance zone and facing rejection from the $0.90–$0.92 Fibonacci cluster earlier in the month. This weakness places ADA at its lowest levels in over a month, reflecting a 15% decline year-to-date. The primary catalyst for this bearish sentiment has been substantial selling pressure from large holders, or "whales," who offloaded over 560 million tokens—nearly $500 million—in just four days. This outflow, alongside a reported $2.54 million in net outflows on September 27 alone, indicates dwindling demand and a lack of conviction among major investors. Technically, ADA has struggled to break above key resistance levels and has fallen below crucial Exponential Moving Averages (EMAs), reinforcing the bearish outlook. Furthermore, a cooling derivatives market, evidenced by a 23% drop in futures open interest and reduced options activity since mid-September, points to a decline in speculative interest. Critics also cite slow development cycles and unfulfilled promises as contributing factors to its reduced market capitalization over time, further exacerbated by a broader market downturn that saw Bitcoin (BTC) (BTC) plunge below $110,000.

In stark contrast, Digitap ($TAP) (TAP) is rapidly emerging as a significant new player in the crypto space, attracting substantial attention as a "millionaire maker project" and "game-changer" as of September 2025. Its presale has already surpassed $250,000, with tokens currently priced at $0.0125 and slated for increases in subsequent stages. A key differentiator for Digitap is its "omnibank" concept—a global money super app already live on iOS, Android, and web platforms. This application allows users to seamlessly convert, save, send, spend, and receive both fiat and crypto, aiming to eliminate the need for multiple financial apps. The project also offers a co-branded Visa (V) (NYSE: V) card, enabling crypto or fiat spending anywhere Visa is accepted, complete with Apple Pay (AAPL) (NASDAQ: AAPL) and Google Pay (GOOGL) (NASDAQ: GOOGL) integration, and notably, no-KYC (Know Your Customer) options for enhanced privacy. Digitap emphasizes instant, low-cost transactions, robust bank-level security, and strong tokenomics with a fixed supply of 2 billion tokens, deflationary burns, and attractive staking rewards (up to 124% APR during presale).

The timeline for these developments is critical. Cardano's recent price struggles intensified through September 2025, following earlier rejections from higher price points. The significant whale selling activity was observed over a four-day period leading up to the current date. For Digitap, its emergence and presale momentum have been building throughout September 2025, capitalizing on the availability of its live Global Money App. Concurrently, the Trump administration's pro-crypto stance on 401(k) investments became concrete with an executive order signed in August 2025, directing various agencies to revise rules. This followed the Department of Labor's (DOL) rescinding of cautionary 2022 guidance in May 2025, signaling a clear shift. Lawmakers have further urged the SEC to expedite the implementation of these changes in September 2025, creating a favorable regulatory environment that could significantly impact the broader crypto market. Key players include the Cardano Foundation, IOHK, various large ADA holders, the developers behind Digitap, and government bodies such as the U.S. Department of Labor, the Treasury Department, and the Securities and Exchange Commission (SEC), all influencing the market's current trajectory.

Initial market reactions reflect a cautious sentiment towards established altcoins like Cardano, with investors seemingly rotating out of assets perceived as having slower development or less immediate utility. Conversely, the market has shown enthusiasm for new projects like Digitap that offer tangible products and address real-world financial needs, especially given the backdrop of potential institutional capital inflows. The broader cryptocurrency market has experienced a downturn, with Bitcoin's recent plunge affecting altcoins, but the regulatory clarity from the Trump administration regarding 401(k) crypto investments has provided a significant bullish signal, suggesting a long-term positive outlook for the asset class as it gains mainstream legitimacy.

Winners and Losers in the Evolving Crypto Landscape

The current market dynamics and policy shifts are creating distinct winners and losers within the cryptocurrency ecosystem and traditional finance. Cardano (ADA), despite its strong community and foundational technology, finds itself in a challenging position. Its recent price weakness, driven by significant selling pressure and technical resistance, indicates a short-term struggle. While the Cardano Foundation has unveiled a $50 million liquidity plan to boost DeFi adoption, the slow development cycles and perceived unfulfilled promises have led to a rotation of capital by major investors. If ADA fails to hold key support levels, further declines are possible, potentially categorizing it as a short-term "loser" in terms of market performance and investor confidence.

On the winning side, Digitap ($TAP) is strongly positioned to capitalize on the evolving market. Its "omnibank" approach, live product, and focus on real-world utility align perfectly with the growing demand for practical crypto applications. As retail and institutional investors gain easier access to crypto through 401(k)s, projects like Digitap that offer tangible financial solutions are likely to attract significant capital. The project's emphasis on privacy and low-cost, instant transactions also addresses key pain points, making it an attractive option for a broad user base, including the 1.4 billion unbanked globally. This positions Digitap as a significant "winner" in the current environment, particularly for early-stage investors.

Beyond individual cryptocurrencies, traditional financial institutions and asset managers are poised to be major beneficiaries of the Trump administration's pro-crypto 401(k) policies. Companies like Fidelity (FDC) (NYSE: FDC), which have previously explored offering Bitcoin in 401(k) plans, will likely accelerate the development of new investment products and vehicles designed to package cryptocurrencies into compliant and retirement-friendly options. This will open new revenue streams for these firms and further integrate crypto into mainstream finance. Conversely, employers and plan fiduciaries offering 401(k)s face potential "loser" status due to increased legal and fiduciary risks associated with highly volatile crypto assets, unless clear "safe harbors" and regulatory guidelines are firmly established to protect them from potential lawsuits.

Broader Significance and Market Transformation

This period marks a pivotal moment for the financial industry, signaling a significant acceleration in the mainstream adoption and institutionalization of cryptocurrencies. The shift in investor appetite, from purely speculative large-cap altcoins to utility-driven projects like Digitap, reflects a maturation of the crypto market. Investors are increasingly seeking projects with concrete use cases, live products, and robust tokenomics that promise real-world value and sustainable growth, rather than just hype. This trend puts pressure on established blockchain platforms like Cardano to deliver on their roadmaps and demonstrate immediate utility to retain and attract capital.

The ripple effects of the Trump administration's policies on 401(k) crypto investments are profound. The executive order, signed in August 2025, and the Department of Labor's (DOL) rescinding of cautionary guidance in May 2025, effectively dismantle regulatory barriers that once deterred traditional retirement plans from engaging with digital assets. This move is expected to channel hundreds of billions, potentially even trillions, of dollars into the crypto sector. With the U.S. 401(k) market estimated at up to $12 trillion, even a modest 1% allocation could inject $120 billion into cryptocurrencies, dramatically increasing market capitalization and liquidity. This influx of capital will not only boost prices but also enhance the legitimacy of cryptocurrencies as a recognized asset class, accelerating their integration into the broader financial system.

Historically, this policy shift can be compared to the introduction of other alternative assets into retirement portfolios, albeit with the added volatility of crypto. It echoes earlier debates about including real estate or commodities in 401(k)s, but the scale and speed of potential capital reallocation are unprecedented. The regulatory implications are monumental: by directing the SEC, Treasury, and DOL to revise rules, the administration is actively shaping a more permissive environment for crypto investment. This could set a global precedent, encouraging other nations to re-evaluate their own retirement investment frameworks. The move also highlights the increasing political influence of the crypto industry, which has actively lobbied for such policy changes and views this as a major victory.

What Comes Next: Navigating a New Financial Frontier

In the short term, the cryptocurrency market is likely to experience continued volatility as it digests these significant policy changes and shifts in investor sentiment. For Cardano (ADA), the immediate future will depend on its ability to defend critical support levels around $0.75–$0.76 and $0.80–$0.81. A successful defense could pave the way for a rebound towards $0.85–$0.90, potentially catalyzed by its $50 million DeFi liquidity plan or historical seasonal strength towards year-end. Conversely, failure to hold these supports could lead to a deeper decline. For Digitap ($TAP), the short-term outlook is bullish, with its presale momentum expected to continue, potentially leading to substantial gains for early investors as its "omnibank" app gains wider adoption.

Looking long-term, the strategic pivots required across the crypto industry are clear: projects must prioritize utility, security, and user experience. The potential influx of 401(k) capital will favor assets that are easily understandable, compliant, and offer tangible benefits beyond speculative trading. This will drive innovation in areas like decentralized finance (DeFi) that integrate seamlessly with traditional financial products. Market opportunities will emerge for asset managers creating new crypto-backed funds for retirement plans, and for projects that can demonstrate robust regulatory compliance and institutional-grade security. However, challenges will include navigating the complexities of ERISA for plan fiduciaries and ensuring adequate investor education to mitigate risks associated with crypto volatility.

Potential scenarios and outcomes are varied. In the most optimistic scenario, the 401(k) policy opens the floodgates for unprecedented capital inflows, leading to a sustained bull market for utility-driven cryptocurrencies and a new era of mainstream crypto adoption. In a more cautious scenario, implementation challenges, lingering regulatory uncertainties, or significant market corrections could slow the pace of adoption, leading to a more gradual integration. Regardless, the groundwork has been laid for a significant transformation of retirement savings, where digital assets play an increasingly prominent role. The "PayFi revolution" envisioned by projects like Digitap could become a reality, offering seamless financial services across fiat and crypto.

Comprehensive Wrap-Up: A Market in Transition

The current financial landscape is defined by a striking contrast: the established altcoin Cardano (ADA) grappling with significant price weakness, while the innovative Digitap ($TAP) emerges as a promising new player. This divergence is occurring amidst a monumental shift in U.S. retirement policy, where the Trump administration has actively moved to allow cryptocurrencies in 401(k) plans. Key takeaways include the increasing investor preference for utility-first crypto projects, the profound implications of potential trillions in capital inflows from retirement accounts, and the accelerated legitimization of digital assets within traditional finance.

Moving forward, the market will be characterized by a continued focus on projects that offer real-world utility and robust, compliant solutions. Cardano faces the challenge of demonstrating its value proposition and delivering on its roadmap to regain investor confidence, while Digitap is well-positioned to capture a significant share of new capital entering the crypto space. The integration of cryptocurrencies into 401(k)s represents a paradigm shift, transforming how Americans save for retirement and fundamentally altering the scale and scope of the crypto market.

The lasting impact of these developments will be a more integrated and mature financial ecosystem where the lines between traditional and decentralized finance continue to blur. What investors should watch for in the coming months includes the pace of regulatory implementation for 401(k) crypto options, the performance of utility-driven altcoins versus older, more speculative assets, and any further innovations in bridging fiat and crypto financial services. The current period is not just a market cycle; it is a structural evolution, setting the stage for a new era of digital asset integration and adoption.


This content is intended for informational purposes only and is not financial advice.

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