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- Historically, athletic eyewear was mostly relegated to high-impact sports—goggles for the slopes, wraparounds and shields for cycling, or protective frames for basketball. In today’s performance-driven world, it’s no longer just about function or fashion—it’s about both. As the eyewear industry continues to evolve, optical frames are being designed with movement in mind, catering not only to elite athletes but to anyone living an active, on-the-go lifestyle. More brands, like