The global push to talk market is expected to notice a high CAGR during the forecast period. Unlike the regular phone call, push to talk is a communication device operating on one-to-one mobile communication regardless of dialing, ringing, or answering. It allows one person to speak at a time and permits floor control mechanisms. Push to talk systems, as well as services, have continually advanced to allow additional competencies and effectiveness of mobile voice communication that is not offered on any other communication devices. The market is boosted by growth in the number of mobile and network devices coupled with increased demand for accessories as well as a rise in the production of push-to-talk devices. These systems have evolved in the past few years together with rising technological infrastructure and have overwhelmed communications technology. Furthermore, presently, these devices are substituting land mobile radio systems. Also, the usefulness and mobile workforces controlled by these devices are stimulating market growth.
The Push To Talk Market Was Valued At US$ 21,382.4 Million In 2017 And Is Projected To Reach US$ 55.011.3 Million By 2027; It Is Expected To Grow At A CAGR Of 11.2% From 2020 To 2027.
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In Europe, some of the most common use cases for enhanced push-to-talk (EPTT) currently are replacing land mobile radio(LMR) portable devices for employees. These devices can use a non-mission-critical voice solution capable to be incorporated with the current LMR system, so current talk groups are not disrupted. Furthermore, certain mission-critical LMR users are exploring areas in which LTE offers better coverage—chiefly in several in-building scenarios leveraging EPTT as a complementary alternative. For instance, the coordinator of the Mission Critical Open Platform (MPOP), Fidel Liberal, stated that several rail and transit agencies in the European region have plans to replace their LMR systems with MCPTT solutions.
Push to talk is an instant one-to-one or one-to-group mobile voice communication without protracted dialing, ringing, and answering steps a regular phone call. Push to talk allows one person to speak at a time and provides call floor communication mechanism. It works on half-duplex communication. Push to talk systems and services have evolved to offer enhanced capabilities. The key benefit of a push to talk is a high efficiency of mobile voice communication, which is not available in any other communication tool. The push to talk devices is mostly used in air traffic telecom system, police radios, cellular systems, and others, thus raising demand for push to talk solution which anticipating in the growth of the push to talk market. The push-to-talk application is driven through land mobile radio, an integrated digital enhanced network, broadband push to talk, and MCPTT. Land mobile radio is the first technology developed for push-to-talk communication and widely used across the globe. It is consists of portable radio and base stations that transmit communication signals received from one party to another. The key advantages of land mobile radio are high durability, high reliability, ease of use, and direct mode capability which increases the popularity of the land mobile ratio that triggers the growth of the push to talk market.
The key factors driving the demand for the push-to-talk market over cellular are its low-cost infrastructure, efficient communication, track & monitor via GPS, secure & reliable communication, and others. Moreover, continuous advancements in network infrastructure in developing & developed countries, rapid deployment of 4G/5G network, increasing penetration of rugged smartphones, and the development of advanced features apps to support the push to talk over cellular are the factors that drive the demand for push to talk over cellular and are significantly contributing to the push to talk market growth. Moreover, several new developments in industries are changing the dynamics of push-to-talk by making it even more useful. With the emergence of 4G and 5G networks, the adoption of an industry-standard push to talk has significantly increased which booming the growth of the push to talk market.
Increasing need for public safety and enterprise mobility management
The adoption of push-to-talk devices for public safety and enterprise mobility management is having a positive impact on push-to-talk market growth. Public safety communications rely on push-to-talk applications. This is mostly due to the low-cost communication, improved coverage, integration of push-to-talk with a traditional land mobile radio, and instant interoperability among others, thus increasing demand for push-to-talk solutions that bolster the growth of the push-to-talk market. Vendors are offering various push-to-talk apps that can be integrated with the traditional land mobile radio. For instance, Harris Corporation and Motorola Solutions offer apps for traditional land mobile radio. The Harris’s BeOn and Motorola’s WAVE apps enable public safety agencies to land mobile radio talk group traffic to user-provided smartphones operating on Wi-Fi networks or commercial data.
Push to talk is dramatically changing the way security organizations work. The technology offers to send messages and alerts to a large group of people over a great distance. Push to talk devices is highly customized and ensures the integrity of the company’s data environment and simplifies the user experience. Push to talk also ensures the safety standards of the company. Mobile devices with Android operating systems may be potentially dangerous at few workplaces. To overcome this, the enterprises use push-to-talk solutions in hazardous areas using E2E encryption for secure data transfer and system access.
The List of Companies - Global Push to Talk Market Market
- AT&T Inc.
- Qualcomm Incorporated
- VERIZON COMMUNICATIONS, INC
- Zebra Technologies Corporation
- Sprint Corporation
- Telstra Corporation Limited
- Motorola Solutions Inc.
- Tait Communications
- Iridium Communications Inc.
- BCE Inc.
Global Push to Talk Market Market - Component, Enterprise Size and Network Type
Global Push to Talk Market– By Component
- Hardware
- Software
- Services
Global Push to Talk Market– By Enterprise Size
- Large Enterprises
- SMEs
Global Push to Talk Market– By Network Type
- Land Mobile Radio
- Cellular
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The Push to Talk Market research study is designed to keep in focus all the major countries. Although all these countries & their market trends were accounted for while composing it, detailed sections are available for only the spearheads. In case if you would be interested in specific countries that are not covered in the current scope, kindly share the list & we can customize the study based on the geographical scope defined by you.
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