About Cabling Installation & Maintenance

Our mission: Bringing practical business and technical intelligence to today's structured cabling professionals

For more than 30 years, Cabling Installation & Maintenance has provided useful, practical information to professionals responsible for the specification, design, installation and management of structured cabling systems serving enterprise, data center and other environments. These professionals are challenged to stay informed of constantly evolving standards, system-design and installation approaches, product and system capabilities, technologies, as well as applications that rely on high-performance structured cabling systems. Our editors synthesize these complex issues into multiple information products. This portfolio of information products provides concrete detail that improves the efficiency of day-to-day operations, and equips cabling professionals with the perspective that enables strategic planning for networks’ optimum long-term performance.

Throughout our annual magazine, weekly email newsletters and 24/7/365 website, Cabling Installation & Maintenance digs into the essential topics our audience focuses on.

  • Design, Installation and Testing: We explain the bottom-up design of cabling systems, from case histories of actual projects to solutions for specific problems or aspects of the design process. We also look at specific installations using a case-history approach to highlight challenging problems, solutions and unique features. Additionally, we examine evolving test-and-measurement technologies and techniques designed to address the standards-governed and practical-use performance requirements of cabling systems.
  • Technology: We evaluate product innovations and technology trends as they impact a particular product class through interviews with manufacturers, installers and users, as well as contributed articles from subject-matter experts.
  • Data Center: Cabling Installation & Maintenance takes an in-depth look at design and installation workmanship issues as well as the unique technology being deployed specifically for data centers.
  • Physical Security: Focusing on the areas in which security and IT—and the infrastructure for both—interlock and overlap, we pay specific attention to Internet Protocol’s influence over the development of security applications.
  • Standards: Tracking the activities of North American and international standards-making organizations, we provide updates on specifications that are in-progress, looking forward to how they will affect cabling-system design and installation. We also produce articles explaining the practical aspects of designing and installing cabling systems in accordance with the specifications of established standards.

Cabling Installation & Maintenance is published by Endeavor Business Media, a division of EndeavorB2B.

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Motive Interactive Named a Top Growth Partner in the 2025 Singular ROI Index





Recognized Across Global, Regional, and Vertical Leaderboards—and Ranked Among the Most Frequently Featured Performance Partners in the 2025 Singular ROI Index

SAN DIEGO, CA, April 24, 2025 /24-7PressRelease/ -- Motive Interactive, a leading performance marketing and ad tech company, has once again earned a coveted spot on the 2025 Singular ROI Index, where it was named a Top Growth Partner for delivering exceptional return on investment to marketers and brands around the globe.

Published annually by Singular, the ROI Index is a data-driven evaluation of the top marketing partners across platforms, geographies, and verticals. It analyzes billions of data points to identify the networks that drive the strongest retention, growth, and return on investment (ROI) for mobile marketers. Earning a place on the list is a significant achievement—one that Motive has accomplished multiple times.

"This recognition reflects our unwavering commitment to quality, performance, and building lasting partnerships that drive real results." - Brendan Smith, CEO, Motive Interactive.

This marks multiple appearances for Motive on the ROI Index, having previously been named for Best Return on Investment for Mobile Marketers in 2017 by Singular and recognized across categories in the years that followed. Motive's proprietary optimization engine, combined with premium traffic partnerships and over 20 years of performance marketing expertise, has powered campaigns for the leading global brands.

In addition to this latest recognition, Motive is a five-time Inc. 5000 honoree, consistently ranked among America's fastest-growing private companies—a rare distinction in the highly competitive ad tech landscape.

Motive ranked prominently across multiple 2025 Singular ROI Index leaderboards, including Global, North America, South America, and EMEA (Europe, the Middle East, and Africa). Most notably, Motive was named among the top partners with the most total placements across the ROI Index's performance lists—a reflection of its consistency, versatility, and deep capability in delivering ROI across markets and verticals.

The Singular ROI Index is known for highlighting actual performance, not perception. As noted by Singular's CEO Gadi Eliashiv:

"If you make even one list, you're doing something right. Making it multiple times? That's elite-level performance."

Motive's influence continues to expand. In its 2025–2034 In-Game Advertising Industry Report, The Business Research Company identified Motive Interactive as a Key Market Leader, recognizing its strategic advantage in combining advanced in-house media buying, exclusive media partnerships, and owned and operated inventory. With expert execution across platforms like Google and Meta, AI-powered tracking and fraud prevention tools, and long-term publisher relationships, Motive delivers strategy-first performance solutions that consistently exceed client expectations.

To explore the complete 2025 Singular ROI Index, visit: https://hubs.li/Q03hzR6V0

Motive Interactive is a global performance marketing and ad tech company specializing in media buying, affiliate marketing, user acquisition, and lead generation. Founded with a single mission—to build campaigns brands can trust—Motive has grown into one of the most respected agencies known for delivering guaranteed results.

With over 20 years of experience, Motive leverages owned-and-operated web properties, strategic media buying across platforms like Google and Meta, and AI-powered tools for fraud prevention, tracking, and performance optimization. Our approach blends proprietary technology, long-term publisher relationships, and a strategy-first mindset to deliver accountable, scalable, and high-converting performance marketing.

A 5x Inc. 5000 honoree, Motive drives millions in profitable conversions annually for brands across verticals like finance, gaming, and home services—all backed by transparent reporting and a relentless commitment to ROI.

Learn more at www.motiveinteractive.com

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