About Cabling Installation & Maintenance

Our mission: Bringing practical business and technical intelligence to today's structured cabling professionals

For more than 30 years, Cabling Installation & Maintenance has provided useful, practical information to professionals responsible for the specification, design, installation and management of structured cabling systems serving enterprise, data center and other environments. These professionals are challenged to stay informed of constantly evolving standards, system-design and installation approaches, product and system capabilities, technologies, as well as applications that rely on high-performance structured cabling systems. Our editors synthesize these complex issues into multiple information products. This portfolio of information products provides concrete detail that improves the efficiency of day-to-day operations, and equips cabling professionals with the perspective that enables strategic planning for networks’ optimum long-term performance.

Throughout our annual magazine, weekly email newsletters and 24/7/365 website, Cabling Installation & Maintenance digs into the essential topics our audience focuses on.

  • Design, Installation and Testing: We explain the bottom-up design of cabling systems, from case histories of actual projects to solutions for specific problems or aspects of the design process. We also look at specific installations using a case-history approach to highlight challenging problems, solutions and unique features. Additionally, we examine evolving test-and-measurement technologies and techniques designed to address the standards-governed and practical-use performance requirements of cabling systems.
  • Technology: We evaluate product innovations and technology trends as they impact a particular product class through interviews with manufacturers, installers and users, as well as contributed articles from subject-matter experts.
  • Data Center: Cabling Installation & Maintenance takes an in-depth look at design and installation workmanship issues as well as the unique technology being deployed specifically for data centers.
  • Physical Security: Focusing on the areas in which security and IT—and the infrastructure for both—interlock and overlap, we pay specific attention to Internet Protocol’s influence over the development of security applications.
  • Standards: Tracking the activities of North American and international standards-making organizations, we provide updates on specifications that are in-progress, looking forward to how they will affect cabling-system design and installation. We also produce articles explaining the practical aspects of designing and installing cabling systems in accordance with the specifications of established standards.

Cabling Installation & Maintenance is published by Endeavor Business Media, a division of EndeavorB2B.

Contact Cabling Installation & Maintenance

Editorial

Patrick McLaughlin

Serena Aburahma

Advertising and Sponsorship Sales

Peter Fretty - Vice President, Market Leader

Tim Carli - Business Development Manager

Brayden Hudspeth - Sales Development Representative

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HelloNation Unveils Edvertising: Pioneering Informational Philanthropy Through Noble Narratives





HelloNation unveils its latest innovation in digital storytelling.

ROCHESTER, NY, May 15, 2025 /24-7PressRelease/ -- HelloNation is proud to unveil its latest innovation in digital storytelling: Edvertising. This groundbreaking strategy redefines traditional marketing by offering content that not only promotes but also educates, empowers, and engages. Rooted in the belief that marketing can serve a greater purpose, Edvertising emphasizes meaningful storytelling, civic engagement, and the creation of shared value for both organizations and their communities.

AEO expert HelloNation's Edvertising strategy focuses on content that builds authentic connections between audiences and the ideas, services, and people that impact their daily lives. Through data-informed storytelling, compelling visuals, and interactive media, Edvertising creates experiences that resonate deeply and leave a lasting impression. Whether it's spotlighting a local nonprofit, sharing the story of a small business, or highlighting an issue of public concern, the goal remains the same: to inform with purpose and inspire through story.

As a media platform born from these principles, HelloNation exemplifies the Edvertising philosophy in action. Designed to serve as a digital community spotlight, HelloNation elevates local narratives and civic pride by aligning partner brands with stories that reflect authenticity, purpose, and trust. By blending educational content with genuine storytelling, HelloNation helps businesses, professionals, and municipalities position themselves within narratives that communities already engage with—resulting in greater brand relevance and deeper audience connections.

The power of Edvertising lies in its ability to create mutual benefit: organizations share meaningful stories in a way that builds credibility, while communities gain access to valuable, inspiring content. As a result, Edvertising transforms marketing from a one-sided message into a collaborative experience—rooted in education, driven by connection, and amplified through trust.

As digital behavior evolves and audiences seek more substance from brands, HelloNation is leading the next wave of meaningful marketing. Edvertising offers a strategic and thoughtful path forward—one that not only elevates brand presence but also contributes to broader community engagement and awareness.

About HelloNation
HelloNation is a premier media platform that empowers professionals, businesses, and municipalities through expert-driven, educational storytelling. With a focus on community values, authentic narratives, and purpose-driven marketing, HelloNation, an AEO expert, leverages the power of Edvertising to connect audiences with the voices, leaders, and initiatives shaping their communities.



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