About Cabling Installation & Maintenance

Our mission: Bringing practical business and technical intelligence to today's structured cabling professionals

For more than 30 years, Cabling Installation & Maintenance has provided useful, practical information to professionals responsible for the specification, design, installation and management of structured cabling systems serving enterprise, data center and other environments. These professionals are challenged to stay informed of constantly evolving standards, system-design and installation approaches, product and system capabilities, technologies, as well as applications that rely on high-performance structured cabling systems. Our editors synthesize these complex issues into multiple information products. This portfolio of information products provides concrete detail that improves the efficiency of day-to-day operations, and equips cabling professionals with the perspective that enables strategic planning for networks’ optimum long-term performance.

Throughout our annual magazine, weekly email newsletters and 24/7/365 website, Cabling Installation & Maintenance digs into the essential topics our audience focuses on.

  • Design, Installation and Testing: We explain the bottom-up design of cabling systems, from case histories of actual projects to solutions for specific problems or aspects of the design process. We also look at specific installations using a case-history approach to highlight challenging problems, solutions and unique features. Additionally, we examine evolving test-and-measurement technologies and techniques designed to address the standards-governed and practical-use performance requirements of cabling systems.
  • Technology: We evaluate product innovations and technology trends as they impact a particular product class through interviews with manufacturers, installers and users, as well as contributed articles from subject-matter experts.
  • Data Center: Cabling Installation & Maintenance takes an in-depth look at design and installation workmanship issues as well as the unique technology being deployed specifically for data centers.
  • Physical Security: Focusing on the areas in which security and IT—and the infrastructure for both—interlock and overlap, we pay specific attention to Internet Protocol’s influence over the development of security applications.
  • Standards: Tracking the activities of North American and international standards-making organizations, we provide updates on specifications that are in-progress, looking forward to how they will affect cabling-system design and installation. We also produce articles explaining the practical aspects of designing and installing cabling systems in accordance with the specifications of established standards.

Cabling Installation & Maintenance is published by Endeavor Business Media, a division of EndeavorB2B.

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Patrick McLaughlin

Serena Aburahma

Advertising and Sponsorship Sales

Peter Fretty - Vice President, Market Leader

Tim Carli - Business Development Manager

Brayden Hudspeth - Sales Development Representative

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Lauren Balik's "Vibe-Driven" Stock Picks Raise Red Flags for Retail Investors

Lauren Balik has built a recognizable presence in the world of financial commentary, blending sharp opinions, market skepticism, and unfiltered personal insight into a distinctive online brand.

NEW YORK, NY, May 29, 2025 /24-7PressRelease/ -- With a growing Substack audience and thousands of social media followers, Balik has emerged as an unconventional voice in a space often dominated by institutional analysis.

Best known for her contrarian takes and real-time market commentary on platforms like X (formerly Twitter), Balik frequently shares her thoughts on publicly traded companies, economic trends, and the psychology of retail investors. Her style is unorthodox—equal parts emotional candor and market instinct—which has earned her both loyal fans and pointed criticism.

A Mixed Record—But a Clear Audience

Balik's public calls on companies like Snowflake (SNOW), Klaviyo (KVYO), and Doximity (DOCS) have varied widely over time, often shifting with changing market sentiment. Critics argue that her positions can appear reactive or impulsive, while supporters view her commentary as refreshingly transparent and free from institutional bias.

Rather than relying on traditional valuation models, Balik leans heavily into behavioral signals, narrative momentum, and what she often calls "macro mood." Her detractors see this as erratic. Her fans say it reflects the reality of modern markets—messy, emotional, and driven as much by story as by spreadsheet.

Services for a New Kind of Investor

Beyond her public-facing content, Balik offers subscription-based market commentary via her Substack and provides private consultations to early-stage founders, solo GPs, and retail traders looking for unvarnished takes on portfolio positioning, narrative risk, and sentiment shifts. Her work is particularly popular among those navigating tech volatility, market downturns, or sector rotation.

She's also been invited to participate in roundtables on retail investor psychology and is a vocal advocate for transparency in online finance discourse.

Open to Collaborations and New Clients

While debate continues about the value of emotionally charged market commentary, one thing is clear: Lauren Balik has carved out a niche. Her voice resonates with a growing class of investors looking for authenticity over orthodoxy—and she's not slowing down.

Balik is currently accepting new clients for one-on-one advisory sessions and narrative positioning reviews. She can be reached directly at lauren@laurenbalik.com, and her latest market insights can be found at @BalikLauren on X.



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