About Cabling Installation & Maintenance

Our mission: Bringing practical business and technical intelligence to today's structured cabling professionals

For more than 30 years, Cabling Installation & Maintenance has provided useful, practical information to professionals responsible for the specification, design, installation and management of structured cabling systems serving enterprise, data center and other environments. These professionals are challenged to stay informed of constantly evolving standards, system-design and installation approaches, product and system capabilities, technologies, as well as applications that rely on high-performance structured cabling systems. Our editors synthesize these complex issues into multiple information products. This portfolio of information products provides concrete detail that improves the efficiency of day-to-day operations, and equips cabling professionals with the perspective that enables strategic planning for networks’ optimum long-term performance.

Throughout our annual magazine, weekly email newsletters and 24/7/365 website, Cabling Installation & Maintenance digs into the essential topics our audience focuses on.

  • Design, Installation and Testing: We explain the bottom-up design of cabling systems, from case histories of actual projects to solutions for specific problems or aspects of the design process. We also look at specific installations using a case-history approach to highlight challenging problems, solutions and unique features. Additionally, we examine evolving test-and-measurement technologies and techniques designed to address the standards-governed and practical-use performance requirements of cabling systems.
  • Technology: We evaluate product innovations and technology trends as they impact a particular product class through interviews with manufacturers, installers and users, as well as contributed articles from subject-matter experts.
  • Data Center: Cabling Installation & Maintenance takes an in-depth look at design and installation workmanship issues as well as the unique technology being deployed specifically for data centers.
  • Physical Security: Focusing on the areas in which security and IT—and the infrastructure for both—interlock and overlap, we pay specific attention to Internet Protocol’s influence over the development of security applications.
  • Standards: Tracking the activities of North American and international standards-making organizations, we provide updates on specifications that are in-progress, looking forward to how they will affect cabling-system design and installation. We also produce articles explaining the practical aspects of designing and installing cabling systems in accordance with the specifications of established standards.

Cabling Installation & Maintenance is published by Endeavor Business Media, a division of EndeavorB2B.

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Patrick McLaughlin

Serena Aburahma

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Peter Fretty - Vice President, Market Leader

Tim Carli - Business Development Manager

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"30 Years Frozen: 3 Brothers Regret" Hits Global #1 on NetShort with Over 126 Million Views in First 3 Days





The groundbreaking vertical project 30 Years Frozen: 3 Brothers Regret has taken the world by storm, becoming the #1 most-viewed video globally on NetShort with a staggering 126.1 million views in its first 72 hours.

LOS ANGELES, CA, July 09, 2025 /24-7PressRelease/ -- The success of this story-driven vertical short is no accident — it's the result of a tight-knit, high-caliber team of producers and filmmakers who brought indie discipline to a viral frontier.

Produced by Rion Ezra, George Bladon, and Maximilian Seed, the project was filmed in Los Angeles over just 8 days and came in under budget, defying industry trends. While many productions have begun to shy away from L.A. due to rising costs, this team has proven that with sharp planning, resourceful crews, and creative grit, indie-scale production in Los Angeles is not only possible — it's thriving. Their approach could signal the start of a new wave of lean, high-impact content born right in the heart of Hollywood.

Directed by rising talent Mengfang Yang and lensed by cinematographer Ziggy Jaz van Koeverden, the piece taps into a raw emotional current that resonates across cultures and age groups. The cast includes digital icon Tiffany Alvord, alongside Sam Myerson, Adam Santa Cruz, Mick Krause, and Quincy Symeczek — a blend of vertical-native performers and classically trained actors.

"The vertical space is finally ready for real cinema — stories with substance, risk, and style," said producer Rion Ezra.

30 Years Frozen: 3 Brothers Regret explores themes of time, regret, and fractured family in a stylized, cinematic format optimized for vertical storytelling. This hybrid approach — combining digital-native pacing with indie-film integrity — is fast becoming the new gold standard for short-form content.

With global impact and minimal production time, the project is a shining example of how vertical filmmaking can be both visually rich and culturally relevant — and how Los Angeles might just be the epicenter for its creative future.



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