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For more than 30 years, Cabling Installation & Maintenance has provided useful, practical information to professionals responsible for the specification, design, installation and management of structured cabling systems serving enterprise, data center and other environments. These professionals are challenged to stay informed of constantly evolving standards, system-design and installation approaches, product and system capabilities, technologies, as well as applications that rely on high-performance structured cabling systems. Our editors synthesize these complex issues into multiple information products. This portfolio of information products provides concrete detail that improves the efficiency of day-to-day operations, and equips cabling professionals with the perspective that enables strategic planning for networks’ optimum long-term performance.

Throughout our annual magazine, weekly email newsletters and 24/7/365 website, Cabling Installation & Maintenance digs into the essential topics our audience focuses on.

  • Design, Installation and Testing: We explain the bottom-up design of cabling systems, from case histories of actual projects to solutions for specific problems or aspects of the design process. We also look at specific installations using a case-history approach to highlight challenging problems, solutions and unique features. Additionally, we examine evolving test-and-measurement technologies and techniques designed to address the standards-governed and practical-use performance requirements of cabling systems.
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XGEN AI Acquires R2Decide to Accelerate the Future of AI-Powered Retail

R2Decide's agentic commerce AI and advanced optimization capabilities will enhance XGEN's industry-leading Search and Product Discovery Platform.

NEW YORK, NY / ACCESS Newswire / September 18, 2025 / XGEN AI, the AI-platform powering next-generation ecommerce search and product discovery, announced its acquisition of R2Decide, a pioneer in retail-focused artificial intelligence and generative engine optimization technology (GEO). Together, they are shaping the future of agentic commerce, driving engagement and revenue for global brands.

"R2Decide has shown how online retail tools have changed. By fusing R2Decide's fine-tuned models with XGEN AI's scale and enterprise focus, we deliver the future of retail discovery: faster, smarter, more relevant, and laser-focused on profitability," said Charlie Cole, President of XGEN.AI.

With this acquisition, XGEN incorporates R2Decide's multimodal search technology, their domain tuned embedding models for Generative Engine Optimization (GEO) as well as a portfolio of retail clients. R2Decide's proprietary multimodal search which unites text, image, and context will be integrated into XGEN's workflow tools within a neuro-symbolic framework with the ability to be optimized in real time with data feedback loops, and delivers retailer-specific logic and immediate business results for clients.

XGEN AI already powers retail ecommerce clients such as Marc Jacobs, Sonos and Valentino with conversion lifts from 7% to 68%. Adding R2Decide's advanced AI technology will accelerate roadmaps, delivering real outcomes for clients in the form of increased conversion rates, higher revenue per visits and better customer experiences while positioning the company at the center of agentic commerce.

Lutz Finger, R2Decide's cofounder, joins XGEN AI as Head of AI. A Cornell faculty member, author, and former Google, Snap, and LinkedIn executive, Finger brings decades of AI thought leadership and innovation.

"Retail is at an inflection point - the future is about advising consumers and telling your brand story, whether on your site or inside LLMs. With XGEN AI, we scale that vision globally," said Lutz Finger, co-founder of R2Decide.

Together, XGEN AI and R2Decide unite unmatched company leadership bringing together Finger's deep AI expertise with retail executives who have managed multi-billion-dollar ecommerce P&Ls. "AI is about redefining the entire category. Our solution gives retailers the ultimate advantage: AI that does not just understand intent, but converts it," said Mark Steele, CEO of XGEN.AI.

XGEN AI is not just enhancing retail search. They are redefining ecommerce discovery. The shared vision and combined technology of both companies will ensure retailers dominate the LLM-driven future with speed, precision, and absolute relevance, while continuing to drive XGEN AI's rapid growth.

About XGEN AI

XGEN AI is the leading AI-first platform powering the next generation of ecommerce personalization and search. Trusted by leading brands such as Marc Jacobs, Valentino, and Sonos, XGEN AI delivers measurable lifts in conversion, revenue, and engagement.

Learn more at www.xgen.ai.

Media Contact:
hello@xgen.ai
1-888-331-4777

SOURCE: XGEN AI



View the original press release on ACCESS Newswire

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