ZJ global short video contest launched

October 14, 2025 at 01:01 AM EDT

As more and more foreign tourists travel to China, they are using their cameras to document personal experiences in Zhejiang, opening windows for the world to understand the “Poetic and Picturesque Zhejiang”.

From now until October 31, 2025, Tide News launches the “Focus on Zhejiang” global short video contest. We are calling for high-quality short videos and micro-documentaries, each no longer than 10 minutes, from around the world. We aim to depict Zhejiang’s beauty and vitality, showcasing a tangible, diverse China to the global audience.

Click here to sign up >>>https://h5.tidenews.com.cn/material/qy_form/index.html?applyId=88&type=tmForm&nav_crystal=0&ref_aid=3257175#/noTm

What are the specific requirements? How to participate? Let’s take a look:

I. Theme

This campaign, themed “Focus on Zhejiang”, is based in Zhejiang and aims to build a platform for global short video creators to showcase their talent and exchange ideas. We will select original short videos that vividly display Zhejiang’s historical and cultural heritage, natural landscapes, multicultural integration, technological innovation, and local characteristics.

II. Categories

The campaign features five categories, encouraging creators to record and showcase Zhejiang’s diverse charm from different perspectives:

1. Culture & Arts

Focus on Zhejiang’s intangible cultural heritage items and traditional crafts, such as silk weaving, celadon techniques, Zen tea culture, opera, arts, wood and bamboo carving, etc. Tell stories of inheritance and innovation, documenting the modern expression of ancient wisdom.

2. Nature & Landscapes

Focus on Zhejiang’s iconic natural landscapes, such as the West Lake, the Archaeological Ruins of Liangzhu City, the Grand Canal, etc. Showcase Zhejiang’s scenery across different seasons and times of day, conveying the unique artistic conception and natural beauty of “Poetic and Picturesque Zhejiang”.

3. Digital Technology & Innovation

Focus on Zhejiang’s status as a hub for digital technology and entrepreneurial innovation. Highlight achievements in high-tech industries, artificial intelligence, autonomous driving, smart cities, e-commerce, digital lifestyles, the stories of entrepreneurs, etc.

4. Local Life & Vibe

Focus on the lively atmosphere of Zhejiang’s streets and alleys and the warm scenes of daily life, such as morning exercises in parks, neighborhood festivals, rural markets, art and creative spaces, etc. Showcase vibrant urban stories reflecting virtue, inclusiveness, integrity, friendliness, civility, and harmony.

5. Cuisine & Local Specialties

Focus on Zhejiang’s authentic local specialties and food culture. Showcase local dishes, culinary traditions, tea and wine culture, intangible cultural heritage foods, characteristic snacks, etc. Stories about food, inheritance of cooking skills, and the evolution of food over time are also welcome.

III. Notice

(1) Time

From now until October 31, 2025.

(2) Participants

All domestic and international short video creators (including independent content creators, professional video teams, independent directors, cultural institutions, media organizations, student groups, etc.).

(3) Requirements

Theme:Works must comply with the laws and regulations of the People’s Republic of China, and content must be healthy and positive.
Originality & Copyright:Submissions must be original works published by individuals or teams on overseas platforms between January 2025 and October 2025, with a view count of no less than 1,000. Copyright must be clear, with no disputes regarding the rights to footage, text, music, or portrait releases. Participants agree to the use of their works for media display and promotion.
Format & Specifications:Each entry should not exceed 10 minutes in length, with a resolution of 1280×720 pixels or higher. Both vertical and horizontal formats are acceptable. Accepted file formats include MPG, MPEG, AVI, MOV, WMV, MP4, etc. The video should be clear and clean, without any corner logos, station identifiers, watermarks, or other marks.
Technical Specifications:If the work contains AI-generated or synthesized content, it must be labeled. There are no language restrictions, but works in languages other than Chinese or English must include accurate and legible Chinese and English subtitles.

IV. Participation Guidelines

Participants should scan the QR code below to fill in author information, provide the video source file, and submit screenshots of the publication platform and relevant data (cloud storage links are acceptable). Successful submission constitutes successful registration.
For team entries, the number of authors is limited to 5. The team must designate one primary creator as the contact person for registration. Duplicate submissions are not allowed.
The campaign is free to enter. Upon submission, participants are deemed to agree that the organizer possesses the right to technically edit, publicize, and use the submitted works.
Participants must confirm that they hold the full copyright to their works. The organizer is not responsible for handling disputes arising from portrait rights, reputation rights, privacy rights, copyrights, trademark rights, etc. If such disputes cause losses to the organizer, the organizer has the right to seek compensation from the participant.
The 10 outstanding works will be showcased at the 2025 “Focus on Zhejiang” International People-to-People Exchange Annual Gala and published on the official platforms of multiple mainstream media outlets, overseas social media platforms, and new media platforms. Creators will also receive various discounted cultural tourism products of scenic areas and hotels.

First Prize (1 winner): A 3-day Zhejiang tour valued at RMB 5,000.

Second Prize (2 winners): A 2-day Zhejiang tour valued at RMB 3,000 each.

Third Prize (3 winners): A hotel or homestay experience product in Zhejiang.

Honorable Award (4 winners): A gift reflecting Zhejiang’s cultural characteristics.

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ZJ global short video contest launched

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