About Cabling Installation & Maintenance

Our mission: Bringing practical business and technical intelligence to today's structured cabling professionals

For more than 30 years, Cabling Installation & Maintenance has provided useful, practical information to professionals responsible for the specification, design, installation and management of structured cabling systems serving enterprise, data center and other environments. These professionals are challenged to stay informed of constantly evolving standards, system-design and installation approaches, product and system capabilities, technologies, as well as applications that rely on high-performance structured cabling systems. Our editors synthesize these complex issues into multiple information products. This portfolio of information products provides concrete detail that improves the efficiency of day-to-day operations, and equips cabling professionals with the perspective that enables strategic planning for networks’ optimum long-term performance.

Throughout our annual magazine, weekly email newsletters and 24/7/365 website, Cabling Installation & Maintenance digs into the essential topics our audience focuses on.

  • Design, Installation and Testing: We explain the bottom-up design of cabling systems, from case histories of actual projects to solutions for specific problems or aspects of the design process. We also look at specific installations using a case-history approach to highlight challenging problems, solutions and unique features. Additionally, we examine evolving test-and-measurement technologies and techniques designed to address the standards-governed and practical-use performance requirements of cabling systems.
  • Technology: We evaluate product innovations and technology trends as they impact a particular product class through interviews with manufacturers, installers and users, as well as contributed articles from subject-matter experts.
  • Data Center: Cabling Installation & Maintenance takes an in-depth look at design and installation workmanship issues as well as the unique technology being deployed specifically for data centers.
  • Physical Security: Focusing on the areas in which security and IT—and the infrastructure for both—interlock and overlap, we pay specific attention to Internet Protocol’s influence over the development of security applications.
  • Standards: Tracking the activities of North American and international standards-making organizations, we provide updates on specifications that are in-progress, looking forward to how they will affect cabling-system design and installation. We also produce articles explaining the practical aspects of designing and installing cabling systems in accordance with the specifications of established standards.

Cabling Installation & Maintenance is published by Endeavor Business Media, a division of EndeavorB2B.

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Patrick McLaughlin

Serena Aburahma

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Peter Fretty - Vice President, Market Leader

Tim Carli - Business Development Manager

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e.l.f. Cosmetics Screams for Ice Cream With Its New Cookies ‘N Dreams Collection

Get Swirling Hues, Creamy Formulas and Heavenly Scents at Sweet Prices

Available Exclusively at elfcosmetics.com and Walmart in the U.S.

It’s a batch made in heaven! The new limited-edition Cookies ‘N’ Dreams collection from e.l.f. Cosmetics is a delicious way to serve up new looks. Inspired by crumbled chocolate cookies swirled with creamy ice cream, this collection features 13 clean beauty products that will satisfy your sweet fixation. Get the whole scoop with products starting at just $4, yes, drool-worthy prices that let you indulge!

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20220118005135/en/

e.l.f. Cosmetics screams for ice cream with its new Cookies ‘N Dreams collection. This new limited-edition collection is available exclusively at elfcosmetics.com and Walmart in the U.S. (Photo: Business Wire)

e.l.f. Cosmetics screams for ice cream with its new Cookies ‘N Dreams collection. This new limited-edition collection is available exclusively at elfcosmetics.com and Walmart in the U.S. (Photo: Business Wire)

“After the successful launch of our Mint Melt collection in 2021, we asked our community what flavor of ice cream they wanted to wear next,” says Kory Marchisotto, Chief Marketing Officer at e.l.f. Beauty. “Cookies & Cream was their number one! We love creating collections our community desires, and this one is the dreamiest.”

Cookies ‘N’ Dreams is available exclusively on elfcosmetics.com, Walmart.com and at Walmart stores in the U.S. beginning January 20. e.l.f. Beauty Squad loyalty members can shop the collection starting on January 19 on elfcosmetics.com. Globally, the collection will be available exclusively at Superdrug in the U.K. on January 26. Douglas will also launch the collection in Italy and the Netherlands.

“I scream. You scream. We all scream for Cookies ‘N’ Dreams. Walmart is excited to team up with e.l.f. Cosmetics to give customers an exclusive lineup of 13 clean new items that can fit any budget,” exclaimed Tracey McGuire, Walmart Merchandise Director, Cosmetics. “My personal favorite is the ‘Just the Cream Putty Primer’ which holds my makeup look all day and has a yummy scent!”

Ready for the full scoop? Sample the complete Cookies ‘N’ Dreams collection:

  • Just the Cream Putty Primer. The cream de la crème. Splurge on this limited-edition Cookies ‘N’ Dreams scented versions of one of e.l.f.’s holy grails. It primes skin to flawless perfection and grips makeup for lasting wear, while evoking the scent of everyone’s favorite ice cream. $9.
  • Cookies ‘N’ Dreams Eyeshadow Palette. Vibrant, creamy and ice cream inspired, these eight ultra-pigmented, blendable shades of mattes, metallics & shimmers are designed to whip up an array of eye-enhancing designs. $9.
  • Cookies ‘N’ Dreams Lip Gloss. Satisfy your cookie craving with the subtle scent of these cookies and cream-inspired lip glosses. Three high-shine shades nourish lips with non-sticky, buildable color. $4.
  • Cookies ‘N’ Dreams No Budge Eyeshadow. Create a look that’s a la mode with smudge-proof and crease-proof color that can be worn alone or under your favorite eyeshadow. $5.
  • Cookie Crumble Lip Exfoliator. Kisses just got sweeter. This exfoliator’s sugary texture gently buffs to smooth and condition lips, leaving behind a delicious scent. $5.
  • Cookies ‘N’ Dreams Milkshake Overnight Mask. It’s a full night of sweet dreams with this rich, creamy, jojoba bead-infused rinse-off or overnight mask. Chill out as this mask nourishes, soothes and moisturizes your skin. $9.
  • Single Scoop Face Sponge. Here’s a treat for every makeup e.l.f.icianado! This limited-edition Cookies ‘N’ Dreams face sponge with its signature Cookies ‘N’ Dreams swirl serves up a flawless, blendable application. $5.
  • Cookies ‘N’ Dreams Brush Set. This trio of limited-edition brushes with a creamy swirl design bring your makeup fantasies to life. The vegan and cruelty-free set includes the Eye Contour Brush, Blending Brush and Flat Eyeshadow Brush. $9.

To further spread the word, Walmart will be celebrating the collection by hosting a shoppable livestream event on TikTok on Tuesday, February 8 at 7:00PM EST. The event will be hosted by Tiktok beauty influencer Meredith Duxbury and streamed from her account. RSVP for the event by visiting Meredith’s TikTok account (here) and registering to be notified of the event.

From the cool blue packaging and cream swirled embellishments to the innovative shades, products and sweet scents, Cookies ‘N’ Dreams kicks off 2022 with the ultimate, indulgent, mouth-watering collection. Best of all? It’s totally calorie-free!

Check in for more Cookies ‘N’ Dreams moments on Instagram, Facebook, Twitter, and TikTok.

About e.l.f. Cosmetics

Since 2004, e.l.f. Cosmetics has made the best of beauty accessible to every eye, lip and face. We make high-quality, prestige-inspired cosmetics and skin care products at an extraordinary value and are proud to be 100% clean, vegan and cruelty-free. As one of the first online beauty brands, e.l.f. continues to attract a highly engaged audience and set benchmarks with new digital platforms. Our brand is widely available at leading retailers such as Target, Walmart and ULTA Beauty, and has a growing international presence including Boots, Superdrug and Douglas.

Learn more by visiting www.elfcosmetics.com

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