About Cabling Installation & Maintenance

Our mission: Bringing practical business and technical intelligence to today's structured cabling professionals

For more than 30 years, Cabling Installation & Maintenance has provided useful, practical information to professionals responsible for the specification, design, installation and management of structured cabling systems serving enterprise, data center and other environments. These professionals are challenged to stay informed of constantly evolving standards, system-design and installation approaches, product and system capabilities, technologies, as well as applications that rely on high-performance structured cabling systems. Our editors synthesize these complex issues into multiple information products. This portfolio of information products provides concrete detail that improves the efficiency of day-to-day operations, and equips cabling professionals with the perspective that enables strategic planning for networks’ optimum long-term performance.

Throughout our annual magazine, weekly email newsletters and 24/7/365 website, Cabling Installation & Maintenance digs into the essential topics our audience focuses on.

  • Design, Installation and Testing: We explain the bottom-up design of cabling systems, from case histories of actual projects to solutions for specific problems or aspects of the design process. We also look at specific installations using a case-history approach to highlight challenging problems, solutions and unique features. Additionally, we examine evolving test-and-measurement technologies and techniques designed to address the standards-governed and practical-use performance requirements of cabling systems.
  • Technology: We evaluate product innovations and technology trends as they impact a particular product class through interviews with manufacturers, installers and users, as well as contributed articles from subject-matter experts.
  • Data Center: Cabling Installation & Maintenance takes an in-depth look at design and installation workmanship issues as well as the unique technology being deployed specifically for data centers.
  • Physical Security: Focusing on the areas in which security and IT—and the infrastructure for both—interlock and overlap, we pay specific attention to Internet Protocol’s influence over the development of security applications.
  • Standards: Tracking the activities of North American and international standards-making organizations, we provide updates on specifications that are in-progress, looking forward to how they will affect cabling-system design and installation. We also produce articles explaining the practical aspects of designing and installing cabling systems in accordance with the specifications of established standards.

Cabling Installation & Maintenance is published by Endeavor Business Media, a division of EndeavorB2B.

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Momentive Announces SurveyMonkey Price Optimization Solution, Empowering Users to Find Optimal Prices for Products

The new solution democratizes access to pricing decision-making by putting the power of audience sentiment in the hands of all users, not just market research experts

Momentive (Nasdaq: MNTV), the maker of SurveyMonkey and GetFeedback, today announced the launch of its new Price Optimization solution for SurveyMonkey. Using the popular Van Westendorp Price Sensitivity Meter, the new solution is a quick, easy, and reliable way for product managers, marketers, insights professionals, pricing managers, and other business professionals to determine the optimal price point of a product in hours, not weeks.

In times of economic uncertainty, knowing what an audience is willing to pay for a product is critical to maximizing both profitability and customer satisfaction. With many companies focused on cost-cutting, investing in expensive, slow, third-party research agencies is often not a priority, yet many low-end survey tools lack the expert methodology and targeting capabilities required for this work. SurveyMonkey Price Optimization fills that gap as a robust, yet accessible, solution that features in-product guidance for both the survey creation and analysis stage and delivers real-time results.

Key features of the Price Optimization solution include:

  • With built-in Van Westendorp methodology, the solution makes it easy for anyone to run price optimization research. In-product guidance and best practices allow any user to set up a methodologically sound survey. Analysis guidance helps users at any level of expertise identify a product’s optimal price points and acceptable price range based on target audience feedback.
  • Users can deploy a survey in hours with self-service checkout, or enjoy the flexibility of working with experts to assist in launching. A global panel is built into the solution, which allows users to see responses in real time as they come in.
  • Built-in data visualizations and custom questions allow users to quickly determine the optimal price point and range based on a target audience’s responses. Trusted, proprietary data through the SurveyMonkey Audience panel allows users to reach over 175 million people in over 130 countries, including B2B and niche audiences. The data is automatically cleaned and outlier responses are removed, leaving users with reliable, quality data.
  • The solution is a cost-effective alternative to expensive and slow third-party agencies that deliver static results in weeks. It is also available with project-based pricing so users aren’t locked into a subscription to use the solution.

“Determining how to price products is often what makes or breaks a company’s success, yet many small-to-medium companies struggle with this being a costly and difficult process,” said Samuel Bakouch, senior vice president of product management at Momentive. “We recognize how critical this is to any business, which is why our Price Optimization solution is designed to be affordable, easy-to-use, and fast. Our goal is to democratize decision-making, and this solution puts the insights that matter into the hands of product managers, product marketers, founders, and more to set the price for new product launches, adjust the price of existing products, and prioritize new features based on audience feedback.”

Customers like the AI career development platform Savviest, Inc. already benefit from the Price Optimization solution.

“We were hoping to find the ideal price point for our lowest B2C SaaS subscription tier,” said Devin Owen, CEO at Savviest, Inc. “We not only validated a range for pricing our subscription, but discovered new customer segments with higher willingness to pay.”

About Momentive

Momentive (NASDAQ: MNTV), maker of SurveyMonkey, collects and analyzes human sentiment at scale. Momentive products, including SurveyMonkey, GetFeedback, and Momentive brand and market insights solutions, equip ​decision-makers at 345,000 organizations worldwide with the insights they need to make decisions with speed and confidence. Millions of users rely on Momentive to fuel market insights, brand insights, employee experience, customer experience, and product experience. Ultimately, the company’s vision is to broaden the world’s perspective to shape the future of business. Learn more at momentive.ai.

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