About Cabling Installation & Maintenance

Our mission: Bringing practical business and technical intelligence to today's structured cabling professionals

For more than 30 years, Cabling Installation & Maintenance has provided useful, practical information to professionals responsible for the specification, design, installation and management of structured cabling systems serving enterprise, data center and other environments. These professionals are challenged to stay informed of constantly evolving standards, system-design and installation approaches, product and system capabilities, technologies, as well as applications that rely on high-performance structured cabling systems. Our editors synthesize these complex issues into multiple information products. This portfolio of information products provides concrete detail that improves the efficiency of day-to-day operations, and equips cabling professionals with the perspective that enables strategic planning for networks’ optimum long-term performance.

Throughout our annual magazine, weekly email newsletters and 24/7/365 website, Cabling Installation & Maintenance digs into the essential topics our audience focuses on.

  • Design, Installation and Testing: We explain the bottom-up design of cabling systems, from case histories of actual projects to solutions for specific problems or aspects of the design process. We also look at specific installations using a case-history approach to highlight challenging problems, solutions and unique features. Additionally, we examine evolving test-and-measurement technologies and techniques designed to address the standards-governed and practical-use performance requirements of cabling systems.
  • Technology: We evaluate product innovations and technology trends as they impact a particular product class through interviews with manufacturers, installers and users, as well as contributed articles from subject-matter experts.
  • Data Center: Cabling Installation & Maintenance takes an in-depth look at design and installation workmanship issues as well as the unique technology being deployed specifically for data centers.
  • Physical Security: Focusing on the areas in which security and IT—and the infrastructure for both—interlock and overlap, we pay specific attention to Internet Protocol’s influence over the development of security applications.
  • Standards: Tracking the activities of North American and international standards-making organizations, we provide updates on specifications that are in-progress, looking forward to how they will affect cabling-system design and installation. We also produce articles explaining the practical aspects of designing and installing cabling systems in accordance with the specifications of established standards.

Cabling Installation & Maintenance is published by Endeavor Business Media, a division of EndeavorB2B.

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Nexstar Digital Names Dennis Cook Senior Vice President of Sales Marketing

Experienced Digital Marketing Executive Will Lead All Marketing for Company’s Digital Division, with a Special Focus on Accelerating the Company’s Advertising Sales Business

Nexstar Digital, the digital division of Nexstar Media Inc., a wholly owned subsidiary of Nexstar Media Group, Inc. (Nasdaq: NXST), announced today that it has named veteran marketing executive Dennis Cook as Senior Vice President of Sales Marketing. Mr. Cook will oversee the digital division’s go-to-market strategy and all revenue-driving ad sales marketing initiatives in support of the advertising sales business. Based in Los Angeles, Mr. Cook will assume his new duties immediately, and report to Lori Tavoularis, Chief Revenue Officer at Nexstar Digital. Nexstar Digital, the seventh-largest news and information digital property in the U.S. with over 133 million monthly unique visitors, prides itself on producing premium local and national news content that delivers highly engaged and valuable audiences to advertisers.

A marketing and media industry veteran, Cook has held leadership roles in consumer marketing, affiliate distribution, and ad sales marketing at Sony Pictures Television, The Walt Disney Company, CBS Television, Showtime, and ESPN. Throughout his 20+ years in broadcasting, cable, syndication and digital media, Mr. Cook has consistently demonstrated his ability to launch and grow new businesses and brands – driving ratings, revenue, and profitability.

Mr. Cook joins Nexstar Digital from Gamut, a Cox Media Group company, where he led all marketing, communications, creative services, and insights teams focused on driving streaming ad sales revenue. During his tenure at Gamut, brand awareness grew 174%, website traffic grew 249%, and revenue increased 152%. Under his leadership, Gamut also won the Broadcasting & Cable Advanced Advertising Innovation Award, the Digiday Video & TV Award, and he was named to the Cynopsis Digital “It List”.

Prior to Gamut, Mr. Cook spent six years at Sony Pictures Television where he oversaw ad sales marketing for off-network and first run syndicated television programming including “Seinfeld,” “Wheel of Fortune,” “Jeopardy,” and “The Dr. Oz Show.” He also led sales marketing for the streaming media platform Crackle and gaming property PlayStation. Before Mr. Cook’s time at Sony Pictures Television, he led ad sales marketing efforts at The Walt Disney Company’s radio divisions, including ABC Radio Networks and ESPN Radio. In this role, he built custom client solutions connecting top advertisers with the company’s 150 million weekly listeners across 4,500 affiliate stations.

“Dennis is a best-in-class marketer and brings deep expertise and knowledge of the digital, streaming, and television media landscape,” said Ms. Tavoularis. “He is a proven brand builder, revenue generator, and leader, and will be instrumental in driving sales for the company as he takes our full cross-platform suite of capabilities to market and delivers meaningful business outcomes for our advertising clients.”

“I am honored and excited to join Lori and the entire Nexstar Digital team at this extraordinary time of growth in the digital and streaming advertising marketplace,” said Mr. Cook. “As the #1 local broadcaster in the U.S., Nexstar leads the industry with their national reach, local expertise, and data-driven audience targeting capabilities. I look forward to working with this talented team to deliver results for our advertising clients by providing not only the best solutions, but the best service in the industry.”

Mr. Cook is an active participant in media-industry related organizations including the IAB Advanced TV & Digital Video Committee, the Advertising Research Foundation Board of Curators, and the Forbes Agency Council, where he is an Official Member and shares his industry expertise on expert panels. He also has been a guest speaker at numerous industry conferences including MediaPost’s OMMA Global and the Brand Innovators Trade Marketing Summit.

Learn more at www.nexstardigital.com

About Nexstar Media Group, Inc.

Nexstar Media Group, Inc. (NASDAQ: NXST) is a leading diversified media company that produces and distributes engaging local and national news, sports and entertainment content, including 283,000 hours of original video content each year. Nexstar owns America’s largest local broadcasting group comprised of top network affiliates, with 200 owned or partner stations in 116 U.S. markets reaching 212 million people. Nexstar’s television assets also include NewsNation, America’s fastest-growing national news and entertainment cable network reaching 75 million television homes, popular entertainment multicast networks Antenna TV and Rewind TV, and a 31.3% ownership stake in TV Food Network. The Company’s portfolio of digital assets, including The Hill and BestReviews, are collectively a Top 10 U.S. digital news and information property with over 120 million monthly unique users as of December 31, 2021. In addition to delivering exceptional content and service to our communities, Nexstar provides premium multiplatform advertising opportunities at scale for businesses and brands seeking to leverage the strong consumer engagement of our compelling content offering. For more information, please visit www.nexstar.tv.

Contacts

Digital Contact:

Dennis Cook

SVP, Sales Marketing

Nexstar Digital

646/408-3110 or dcook@nexstardigital.com

Media Contact:

Gary Weitman

EVP & Chief Communications Officer

Nexstar Media Group, Inc.

972/373-8800 or gweitman@nexstar.tv

Investor Contact:

Joseph Jaffoni or Jennifer Neuman

JCIR

212/835-8500 or nxst@jcir.com

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