About Cabling Installation & Maintenance

Our mission: Bringing practical business and technical intelligence to today's structured cabling professionals

For more than 30 years, Cabling Installation & Maintenance has provided useful, practical information to professionals responsible for the specification, design, installation and management of structured cabling systems serving enterprise, data center and other environments. These professionals are challenged to stay informed of constantly evolving standards, system-design and installation approaches, product and system capabilities, technologies, as well as applications that rely on high-performance structured cabling systems. Our editors synthesize these complex issues into multiple information products. This portfolio of information products provides concrete detail that improves the efficiency of day-to-day operations, and equips cabling professionals with the perspective that enables strategic planning for networks’ optimum long-term performance.

Throughout our annual magazine, weekly email newsletters and 24/7/365 website, Cabling Installation & Maintenance digs into the essential topics our audience focuses on.

  • Design, Installation and Testing: We explain the bottom-up design of cabling systems, from case histories of actual projects to solutions for specific problems or aspects of the design process. We also look at specific installations using a case-history approach to highlight challenging problems, solutions and unique features. Additionally, we examine evolving test-and-measurement technologies and techniques designed to address the standards-governed and practical-use performance requirements of cabling systems.
  • Technology: We evaluate product innovations and technology trends as they impact a particular product class through interviews with manufacturers, installers and users, as well as contributed articles from subject-matter experts.
  • Data Center: Cabling Installation & Maintenance takes an in-depth look at design and installation workmanship issues as well as the unique technology being deployed specifically for data centers.
  • Physical Security: Focusing on the areas in which security and IT—and the infrastructure for both—interlock and overlap, we pay specific attention to Internet Protocol’s influence over the development of security applications.
  • Standards: Tracking the activities of North American and international standards-making organizations, we provide updates on specifications that are in-progress, looking forward to how they will affect cabling-system design and installation. We also produce articles explaining the practical aspects of designing and installing cabling systems in accordance with the specifications of established standards.

Cabling Installation & Maintenance is published by Endeavor Business Media, a division of EndeavorB2B.

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Patrick McLaughlin

Serena Aburahma

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Peter Fretty - Vice President, Market Leader

Tim Carli - Business Development Manager

Brayden Hudspeth - Sales Development Representative

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Ordergroove Announces New Visual Brand Identity Focused on Placing Relationships at the Center of Commerce

The comprehensive rebrand addresses Ordergroove’s evolution and commerce trends to emphasize building long-term consumer relationships via frictionless consumer experiences

Ordergroove today announced a new visual brand identity that emphasizes its position as the leader in Relationship Commerce, a business model in which brands and retailers develop deep relationships with their customers while driving recurring revenue and higher lifetime value. The new visual design debuts an updated logo, color palette and imagery that represents Ordergroove’s mission to help merchants thrive by putting relationships at the center of commerce.

Founded in 2010, Ordergroove started as the premium platform for enterprise brands and retailers that wanted to provide frictionless, omnichannel subscription and membership experiences. After developing the robust technology and experience that powers Relationship Commerce for brands like PetSmart, L’Oreal and The Honest Company, Ordergroove made its platform accessible to merchants of all sizes through easy-to-use, self-serve capabilities.

Ordergroove’s brand refresh and focus on Relationship Commerce reflect the brand’s evolution, as well as emerging eCommerce trends. Customer acquisition costs have risen roughly 60%, leading brands to prioritize retention strategies through frictionless buying experiences. In addition, the subscription market continues to grow rapidly and is expected to reach $478 billion by 2025.

“Relationship Commerce is the fastest-growing segment of commerce today because it addresses the most pressing challenges that merchants and consumers face,” said Greg Alvo, CEO, Ordergroove. “Our new visual brand identity recognizes the importance of Relationship Commerce and signals our continued commitment to establishing long-lasting relationships.”

Ordergroove’s updated logo consists of interlocking rings and represents the universal symbol of commitment, reflecting Ordergroove’s dedication to developing long-lasting relationships. The vibrant color palette embraces Ordergroove’s diverse customer base and demonstrates the flexibility required in successful partnerships.

See the newly reimagined website and branding at www.ordergroove.com.

About Ordergroove

Ordergroove enables Relationship Commerce experiences for hundreds of brands and retailers, including The Honest Company, Stumptown Coffee, L’Oreal, Hotel Chocolat, and PetSmart, shifting consumer interactions from one-and-done transactions to frictionless and highly profitable recurring revenue relationships. With successful subscription and membership experiences, the company’s technology platform coupled with artificial intelligence, analytics and unmatched consumer expertise helps top brands transform their commerce experiences across every channel while making their consumers’ lives easier. Ordergroove is headquartered in New York, NY. For information, visit www.ordergroove.com.

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