About Cabling Installation & Maintenance

Our mission: Bringing practical business and technical intelligence to today's structured cabling professionals

For more than 30 years, Cabling Installation & Maintenance has provided useful, practical information to professionals responsible for the specification, design, installation and management of structured cabling systems serving enterprise, data center and other environments. These professionals are challenged to stay informed of constantly evolving standards, system-design and installation approaches, product and system capabilities, technologies, as well as applications that rely on high-performance structured cabling systems. Our editors synthesize these complex issues into multiple information products. This portfolio of information products provides concrete detail that improves the efficiency of day-to-day operations, and equips cabling professionals with the perspective that enables strategic planning for networks’ optimum long-term performance.

Throughout our annual magazine, weekly email newsletters and 24/7/365 website, Cabling Installation & Maintenance digs into the essential topics our audience focuses on.

  • Design, Installation and Testing: We explain the bottom-up design of cabling systems, from case histories of actual projects to solutions for specific problems or aspects of the design process. We also look at specific installations using a case-history approach to highlight challenging problems, solutions and unique features. Additionally, we examine evolving test-and-measurement technologies and techniques designed to address the standards-governed and practical-use performance requirements of cabling systems.
  • Technology: We evaluate product innovations and technology trends as they impact a particular product class through interviews with manufacturers, installers and users, as well as contributed articles from subject-matter experts.
  • Data Center: Cabling Installation & Maintenance takes an in-depth look at design and installation workmanship issues as well as the unique technology being deployed specifically for data centers.
  • Physical Security: Focusing on the areas in which security and IT—and the infrastructure for both—interlock and overlap, we pay specific attention to Internet Protocol’s influence over the development of security applications.
  • Standards: Tracking the activities of North American and international standards-making organizations, we provide updates on specifications that are in-progress, looking forward to how they will affect cabling-system design and installation. We also produce articles explaining the practical aspects of designing and installing cabling systems in accordance with the specifications of established standards.

Cabling Installation & Maintenance is published by Endeavor Business Media, a division of EndeavorB2B.

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Editorial

Patrick McLaughlin

Serena Aburahma

Advertising and Sponsorship Sales

Peter Fretty - Vice President, Market Leader

Tim Carli - Business Development Manager

Brayden Hudspeth - Sales Development Representative

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Downy® Releases Its Biggest Innovation in Over 30 Years, Bringing a New Way to Help Remove Tough Odors in Laundry

Downy Rinse and Refresh Provides a Solution to Consumers Who Cite Malodor as Top Laundry Issue

Downy® has announced the launch of Downy Rinse & Refresh™, a new groundbreaking deep-cleansing fabric rinse, which is designed to help remove odor-causing residues 3X better than detergent alone*. With 1 in 3 households claiming malodor as their top laundry issue, Downy created the perfect addition to consumers’ laundry routines to help solve malodor issues in the first wash, every time.

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20220912005818/en/

Downy Rinse and Refresh™ will be available in Cool Cotton and Fresh Lavender at retailers nationwide. (Photo: Business Wire)

Downy Rinse and Refresh™ will be available in Cool Cotton and Fresh Lavender at retailers nationwide. (Photo: Business Wire)

“Downy Rinse & Refresh is the latest innovation to tackle malodor in your clothes that keeps resurfacing or can’t be washed away with detergent alone,” said Sammy Wang, Downy Senior Scientist. “This deep cleansing fabric rinse helps remove the source of odor-causing residues and hard water metal buildup that get trapped in fibers with a breakthrough, clear formula for softer, fresher, and brighter fabrics.”

From smelly workout gear to garments affected by pet odors or kids' messes, there is finally a solution that allows consumers to keep their laundry fresh. Simply add Downy Rinse & Refresh to the everyday laundry regimen. Pour it directly into the fabric softener drawer, agitator cup, or add it directly into the rinse cycle (depending on the washing machine). It’s safe to use on all fabrics, including activewear, towels, delicates and baby clothes and contains no dyes or heavy perfumes. Now there’s a Downy for everyone, every fabric and for every load.

“We heard from families across the country about the need for a product that truly tackled set-in odors from their fabrics that detergents alone could not get out, so our laundry scientists developed a breakthrough solution that could easily be added to any laundry routine. Downy Rinse & Refresh is unlike anything you have seen on the market or in the fabric softener aisle, finally removing stubborn odors and residues. And since Downy Rinse & Refresh works on all fabrics, we know consumers will be delighted to use it in every load of laundry,” said Jenny Maxwell, P&G Fabric Enhancers Senior Brand Director.

To help launch Downy Rinse & Refresh, the brand will partner with influencers across social platforms and release a TV spot; while executing in-store activations across major retailers.

Downy Rinse & Refresh will be available in Cool Cotton and Fresh Lavender at retailers nationwide for $6.99 (25.5oz) and $12.99 (48oz), and sold at the sole discretion of the retailer. Visit www.downy.com for more information.

*Removes odor better in one wash than the leading bargain brand alone in three washes

About Procter & Gamble

P&G serves consumers around the world with one of the strongest portfolios of trusted, quality, leadership brands, including Always®, Ambi Pur®, Ariel®, Bounty®, Charmin®, Crest®, Dawn®, Downy®, Fairy®, Febreze®, Gain®, Gillette®, Head & Shoulders®, Lenor®, Olay®, Oral-B®, Pampers®, Pantene®, SK-II®, Tide®, Vicks®, and Whisper®. The P&G community includes operations in approximately 70 countries worldwide. Please visit http://www.pg.com for the latest news and information about P&G and its brands. For other P&G news, visit us at www.pg.com/news.

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