About Cabling Installation & Maintenance

Our mission: Bringing practical business and technical intelligence to today's structured cabling professionals

For more than 30 years, Cabling Installation & Maintenance has provided useful, practical information to professionals responsible for the specification, design, installation and management of structured cabling systems serving enterprise, data center and other environments. These professionals are challenged to stay informed of constantly evolving standards, system-design and installation approaches, product and system capabilities, technologies, as well as applications that rely on high-performance structured cabling systems. Our editors synthesize these complex issues into multiple information products. This portfolio of information products provides concrete detail that improves the efficiency of day-to-day operations, and equips cabling professionals with the perspective that enables strategic planning for networks’ optimum long-term performance.

Throughout our annual magazine, weekly email newsletters and 24/7/365 website, Cabling Installation & Maintenance digs into the essential topics our audience focuses on.

  • Design, Installation and Testing: We explain the bottom-up design of cabling systems, from case histories of actual projects to solutions for specific problems or aspects of the design process. We also look at specific installations using a case-history approach to highlight challenging problems, solutions and unique features. Additionally, we examine evolving test-and-measurement technologies and techniques designed to address the standards-governed and practical-use performance requirements of cabling systems.
  • Technology: We evaluate product innovations and technology trends as they impact a particular product class through interviews with manufacturers, installers and users, as well as contributed articles from subject-matter experts.
  • Data Center: Cabling Installation & Maintenance takes an in-depth look at design and installation workmanship issues as well as the unique technology being deployed specifically for data centers.
  • Physical Security: Focusing on the areas in which security and IT—and the infrastructure for both—interlock and overlap, we pay specific attention to Internet Protocol’s influence over the development of security applications.
  • Standards: Tracking the activities of North American and international standards-making organizations, we provide updates on specifications that are in-progress, looking forward to how they will affect cabling-system design and installation. We also produce articles explaining the practical aspects of designing and installing cabling systems in accordance with the specifications of established standards.

Cabling Installation & Maintenance is published by Endeavor Business Media, a division of EndeavorB2B.

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Patrick McLaughlin

Serena Aburahma

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Peter Fretty - Vice President, Market Leader

Tim Carli - Business Development Manager

Brayden Hudspeth - Sales Development Representative

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Alka-Seltzer® Teams Up with George Kittle to Encourage Football Fans to ‘Say Yes’ to Going Big on Game Days

Show how you #FizzAndFlex this football season for a chance to win $30,000

Alka-Seltzer®, the Bayer brand known for its effervescent products, is encouraging football fans to go big on gameday without the worry of getting sidelined. In partnership with tight end and good-time enthusiast, George Kittle, Alka-Seltzer is calling on fans to share how they #FizzAndFlex, whether tailgating in the blistering cold or feasting at a local establishment while cheering on their favorite team, for a chance to win prize packs and a grand prize of $30,000.

“My goal is to have a great day, every day! Whether I’m traveling for an away game, or celebrating with friends at home, Alka-Seltzer and the Alka-Seltzer Plus line-up of products help make sure unwanted symptoms don’t sneak up on me during the season and beyond,” said new Alka-Seltzer spokesperson, George Kittle.

Alka-Seltzer and George Kittle are inviting fans to share a photo or video on Instagram with the hashtags #FizzAndFlex and #Sweepstakes to show off how the brand helps them go big during game days throughout the football season. From November 6 until January 7, winners will be selected to receive an Alka-Seltzer prize pack inclusive of a $500 gift card and product samples. At the end of the sweepstakes period, one lucky winner will be randomly selected to receive the coveted $30,000 grand prize to help fund their own ultimate gameday set-up. NO PURCHASE NECESSARY TO ENTER OR WIN IN THE ALKA-SELTZER “#FIZZANDFLEX” SWEEPSTAKES. Open to legal residents of the 50 US & DC, 18 or older. Void where prohibited. Sweepstakes starts 11/6/23 and ends 1/7/2024. For Official Rules, which govern, visit bit.ly/fizzandflex Sponsor: Bayer HealthCare LLC.

The Alka-Seltzer #FizzAndFlex Sweepstakes is an extension of the brand’s Monday Morning Quarterback campaign that kicked off last year. While a “Monday Morning Quarterback” is traditionally a person who may criticize games the Monday after, Alka-Seltzer and Alka-Seltzer Plus are redefining the term in a positive manner for fans by giving them permission to “say yes” to game day without any regrets come Monday caused by unwanted symptoms – from cold and flu to hangovers and heartburn.

“With the range of symptoms that Alka-Seltzer products treat, fans can enjoy football season to the fullest and snap back quickly should any unwanted symptoms try to sideline them,” said David Ball, General Manager & Vice President, Digestive Health, Bayer Consumer Health. “Through our partnership with the ultimate hype man, George Kittle, we are cheering football fans on to say yes to their gameday celebrations knowing that Alka-Seltzer has their backs.”

For more information about Alka-Seltzer and the relief it provides, visit AlkaSeltzer.com and follow along on the brand’s Instagram.

About Alka-Seltzer®

Alka-Seltzer® and Alka-Seltzer Plus® provide amazingly fast relief for when you need to skip to the good part with a broad range of products treating everything from heartburn and cold & flu to headaches and hangovers.

For more information, please visit www.alkaseltzer.com.

About Bayer

Bayer is a global enterprise with core competencies in the life science fields of health care and nutrition. Its products and services are designed to help people and the planet thrive by supporting efforts to master the major challenges presented by a growing and aging global population. Bayer is committed to drive sustainable development and generate a positive impact with its businesses. At the same time, the Group aims to increase its earning power and create value through innovation and growth. The Bayer brand stands for trust, reliability and quality throughout the world. In fiscal 2021, the Group employed around 100,000 people and had sales of 44.1 billion euros. R&D expenses before special items amounted to 5.3 billion euros. For more information, go to www.bayer.com.

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