Ontrak Health Nearly Doubles Its Active Outreach Pool Through Customer Expansions and Improvements to Its Proprietary and Predictive Algorithms

April 05, 2023 at 08:00 AM EDT

Ontrak, Inc. (NASDAQ: OTRK), a leading AI-powered and telehealth-enabled health care company, today announced it had expanded its Active Outreach Pool (AOP) of eligible members for enrollment in its Wholehealth+ program to nearly 9,000. This new AOP, which is slightly higher than our original expectations, represents almost a 100% increase versus its last reported average AOP, allowing Ontrak Health’s expert Member Enrollment Specialists to reach and enroll more members in need of the company’s proven care coaching and provider solutions.

This increase is primarily the result of several factors, including:

Ontrak Health refined its proprietary and predictive algorithms to identify additional members who are eligible for its Wholehealth+ program, which provides care for individuals with expensive chronic physical conditions and underlying unaddressed or undiagnosed behavioral health conditions.
A prominent Medicaid plan confirmed the expansion of the Ontrak Health program to a new 18 to 20 year old cohort of members.
A large Virginia-based health plan agreed to renew and grow the membership pool for the Ontrak Health program focused on a high acuity Commercial population.

“Our Active Outreach Pool is an important leading indicator of our performance as we typically enroll between 25-45% of our Active Outreach Pool on an annual basis and generate revenue once those members are enrolled. The doubling of the pool is an encouraging sign for our customers and their members who stand to benefit from enrolling in the Ontrak WholeHealth+ program,” said Brandon LaVerne, Ontrak Health interim CEO.

When members come into the AOP, they are then contacted by Ontrak Health’s Member Enrollment Specialists (MES) who are trained in motivational interviewing techniques and work to listen with empathy and help the members enroll in the program. Ontrak Health MES agents successfully enroll about 30% of members on the first call and another 30% after as many as six calls, demonstrating the patience and persistence required to achieve strong enrollment rates. Once enrolled, Ontrak Health delivers person-centered coaching engagement and behavioral health provider visits, as needed, that drive durable clinical outcomes and reductions of approximately 66% in inpatient hospitalizations and 32% in emergency room visits. This all adds up to nearly $12,000 in gross savings per member over two years and strong ROI for its customers.

Added Dr. Judith Feld, MD, MPH, MMM, Ontrak Health Chief Medical Officer, “we are excited to have the opportunity to reach and enroll this large increase in members. Our care coaches and provider partners are dedicated to our mission of helping to improve the health and save the lives of as many people as possible. This is another step towards fulfilling that mission.”

About Ontrak, Inc.

Ontrak, Inc. is a leading AI and telehealth-enabled healthcare company, whose mission is to help improve the health and save the lives of as many people as possible. Ontrak identifies, engages, activates, and provides care pathways to treatment for the most vulnerable members of the behavioral health population who would otherwise fall through the cracks of the healthcare system. We engage individuals with anxiety, depression, substance use disorder and chronic disease through personalized care coaching and customized care pathways that help them receive the treatment and advocacy they need, despite the socio-economic, medical and health system barriers that exacerbate the severity of their comorbid illnesses. The company’s integrated intervention platform uses AI, predictive analytics and digital interfaces combined with dozens of care coach engagements to deliver improved member health, better healthcare system utilization, and durable outcomes and savings to healthcare payors.

Forward-Looking Statements

Except for statements of historical fact, the matters discussed in this press release are forward-looking and made pursuant to the Safe Harbor provisions of the Private Securities Litigation Reform Act of 1995. Forward looking statements may include for example statements regarding: our ability and rates to convert our Active Outreach Pool into members in our WholeHealth+ program and associated revenue therewith; the Active Outreach Pool remaining at current levels and achieving historical clinical and financial outcomes for the members converted from the increased Active Outreach Pool. These forward-looking statements reflect numerous assumptions and involve a variety of risks and uncertainties, many of which are beyond our control, which may cause actual results to differ materially from stated expectations. These risk factors include, among others, dependence on key personnel and the ability to recruit, retain and develop a large and diverse workforce; high customer concentration and the ability of our customers to terminate our contracts for convenience; intense competition and substantial regulation in the health care industry; changes in regulations or issuance of new regulations or interpretations; limited operating history; our inability to execute our business plan; increase our revenue and achieve profitability; lower than anticipated eligible members under our contracts; our inability to recognize revenue; the adequacy of our existing cash resources and anticipated capital commitments to enable us to continue as a going concern; our ability to raise additional capital when needed; lack of outcomes and statistically significant formal research studies; difficulty enrolling new members and maintaining existing members in our programs; the risk that the treatment programs might not be effective; difficulty in developing, exploiting and protecting proprietary technologies; continued business disruption and related risks resulting from the outbreak of the novel coronavirus 2019; general economic conditions, nationally and globally, and their effect on the market for our services, competitive pressures and trends in our industry and our ability to successfully compete with our competitors, changes in laws, regulations, or policies, our receipt of a deficiency notification from the Nasdaq Stock Market regarding the trading price of our common stock, and risks related to our ability to realize the potential benefits of and to effectively integrate acquisitions. You are urged to consider statements that include the words “may,” “will,” “could,” “should,” “believes,” “estimates,” “projects,” “potential,” “expects,” “plan,” “anticipates,” “intends,” “continues,” “forecast,” “designed,” “goal,” or the negative of those words or other comparable words to be uncertain and forward-looking. For a further list and description of the risks and uncertainties we face, please refer to our most recent Securities and Exchange Commission filings which are available on its website at http://www.sec.gov . Such forward-looking statements are current only as of the date they are made and based on information available to us on the date hereof, and we assume no obligation to update any forward-looking statements, whether as a result of new information, future events or otherwise, except as required by law.

Learn more at www.ontrakhealth.com