About Cabling Installation & Maintenance

Our mission: Bringing practical business and technical intelligence to today's structured cabling professionals

For more than 30 years, Cabling Installation & Maintenance has provided useful, practical information to professionals responsible for the specification, design, installation and management of structured cabling systems serving enterprise, data center and other environments. These professionals are challenged to stay informed of constantly evolving standards, system-design and installation approaches, product and system capabilities, technologies, as well as applications that rely on high-performance structured cabling systems. Our editors synthesize these complex issues into multiple information products. This portfolio of information products provides concrete detail that improves the efficiency of day-to-day operations, and equips cabling professionals with the perspective that enables strategic planning for networks’ optimum long-term performance.

Throughout our annual magazine, weekly email newsletters and 24/7/365 website, Cabling Installation & Maintenance digs into the essential topics our audience focuses on.

  • Design, Installation and Testing: We explain the bottom-up design of cabling systems, from case histories of actual projects to solutions for specific problems or aspects of the design process. We also look at specific installations using a case-history approach to highlight challenging problems, solutions and unique features. Additionally, we examine evolving test-and-measurement technologies and techniques designed to address the standards-governed and practical-use performance requirements of cabling systems.
  • Technology: We evaluate product innovations and technology trends as they impact a particular product class through interviews with manufacturers, installers and users, as well as contributed articles from subject-matter experts.
  • Data Center: Cabling Installation & Maintenance takes an in-depth look at design and installation workmanship issues as well as the unique technology being deployed specifically for data centers.
  • Physical Security: Focusing on the areas in which security and IT—and the infrastructure for both—interlock and overlap, we pay specific attention to Internet Protocol’s influence over the development of security applications.
  • Standards: Tracking the activities of North American and international standards-making organizations, we provide updates on specifications that are in-progress, looking forward to how they will affect cabling-system design and installation. We also produce articles explaining the practical aspects of designing and installing cabling systems in accordance with the specifications of established standards.

Cabling Installation & Maintenance is published by Endeavor Business Media, a division of EndeavorB2B.

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Editorial

Patrick McLaughlin

Serena Aburahma

Advertising and Sponsorship Sales

Peter Fretty - Vice President, Market Leader

Tim Carli - Business Development Manager

Brayden Hudspeth - Sales Development Representative

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Forward Bank Taps Total Expert to Create Customers for Life Across the Financial Enterprise

Forward Bank, a community financial institution serving Central and Northern Wisconsin, has selected Total Expert to enhance marketing activities and digital onboarding efforts and grow deeper customer relationships. By leveraging Total Expert’s purpose-built customer engagement platform, Forward Bank will proactively communicate with customers and guide them throughout their financial journey.

With community at the center, Forward Bank has been serving the rural areas of Central and Northern Wisconsin for over 100 years. Having grown beyond retail banking and mortgage services, Forward Bank offers a complete variety of service offerings for businesses, as well as a full-service insurance agency and an investment center with advisory and financial planning capabilities. With such a variety of services, it is crucial for Forward Bank to connect with customers and anticipate their needs during each stage of life.

“We operate in a rural market and offer many digital channels for our customers, which makes in-person touchpoints more important,” said Jennifer Sobotta, vice president of marketing at Forward Bank. “Total Expert will help to expedite the digital onboarding process for our customers so we can stay better connected on a daily basis. This will allow our staff to be more forward-thinking and anticipate the needs of our customers through automated journeys.”

By adding Total Expert, Forward Bank will be able to identify customer behavior and quickly share custom marketing materials to drive growth and cross-selling opportunities. Forward will also be able to rely on Total Expert to manage automated customer journeys and drive digital onboarding, allowing loan officers and bankers to focus more time on cultivating relationships in the community.

“With offerings from consumer banking and lending to insurance and investing, Forward Bank has a unique opportunity to provide customers with guidance and advice across every financial milestone,” said Joe Welu, founder and CEO of Total Expert. “We are excited to support Forward Bank with an enterprise-wide platform that helps them engage and communicate with customers at precisely the right time, resulting in deeper relationships and customers for life.”

For more information about Total Expert, visit totalexpert.com.

About Total Expert

Total Expert is the purpose-built CRM and customer engagement platform trusted by more than 175 financial enterprises. The platform unifies data, marketing, sales, and compliance solutions to deliver the perfect customer journey across every financial milestone. Total Expert turns customer insights into actions to increase loyalty and drive growth for banks, lenders, credit unions, and insurance companies, and is now available to purchase through the AWS Marketplace and Salesforce AppExchange. For conversations between modern banks and lenders on leadership and innovation, listen to the Expert Insights podcast hosted by Founder and CEO Joe Welu. For more information, visit totalexpert.com.

About Forward Bank

Forward Bank is a customer-owned, independent community bank that operates to benefit its depositors while offering no fee deposit options, lower lending fees and rates. Forward Bank currently has offices in Athens, Colby, Dorchester, Greenwood, Marshfield, Medford, Park Falls, Phillips, Rib Lake, Stanley, Thorp, Withee. For more information, please visit www.forward.bank.

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